Content Marketing Institute

JUNE 27, 2018

As content marketers, we have our work cut out for us. Unfortunately, when we add all the curating, collecting, and collaborating necessary for full-scale engagement, overwhelmed is an understatement. Yet, curating and collaborating is essential. HANDPICKED RELATED CONTENT: How to Curate Content Like A Pro: 8 Lessons [Examples].

Collaboration 112

Collaboration Content Editorial Editorial Team 112

Content Marketing Institute

MARCH 6, 2018

Clearly define your preferred tone, voice, and stylistic standards that all of your content should stick to. Editorial quality and value: No matter what tone, voice, and style you use, editorial teams must maintain standards of content quality – i.e., the characteristics that make your content worthy of your audience.

Editorial 111

Editorial Government Content Collaboration 111

Grammarly

JANUARY 31, 2024

The Challenge Databricks—the data and AI company that over 10,000 organizations rely on—had grown steadily to over 6,000 team members. However, the in-house editorial team was still small and mighty. The only way our editorial team can keep pace is tools like Grammarly.”

Editorial Team 98

Editorial Team Editorial Copy Editor Communication 98

Content Marketing Institute

FEBRUARY 2, 2018

We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Use @moz & @semrush to analyze search volumes of keywords targeted in new #content, says @MassimoCw. LouisSlices @content101? Click To Tweet.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

JANUARY 3, 2018

What’s the best way for the marketing and media teams to relate to each other? Should they keep a “church-state” separation (like the separation that newspapers traditionally uphold between reporting and advertising teams), or should they collaborate? If an editorial team is really good, don’t mess with them, says @wvictorgao.

Management 101

Management Electronics Media Architecture 101

Content Marketing Institute

NOVEMBER 30, 2017

A clearer sense of purpose for the organization, which feeds innovation and collaboration. Purposeful, transparent content creation, distribution, and reuse. HANDPICKED RELATED CONTENT: The 2017 Content Marketing Framework: 5 Building Blocks for Profitable, Scalable Operations. How’s that effort going?

Content 223

Content Editorial Editorial Team Content Marketing 223

Contently

NOVEMBER 22, 2023

As the backbone of your content marketing strategy , an editorial calendar should: Offer alignment: Every piece of content you create, whether an eBook or fact sheet, should be consistent with your brand’s goals and audience needs. The Anatomy of a Results-Focused Editorial Calendar 1.

Editorial 52

Editorial Editorial Team Collaboration Content Creation 52