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Enhancing the ROI of Content Marketing With AI

Grammarly

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story.

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Content Marketing Strategy: 10 Steps to Build a Results-Driven Plan

Backlinko

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. We’ll show you (step by step) how to create a content strategy that drives consistent, long-term traffic. Further reading: 28 Awesome Content Marketing Tools 6.

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What Is Brand Consistency and Why Is It Important for Content Marketing?

Express Writers

Learn the secret behind brand consistency in content marketing and five tips to help you improve your brand consistency. In content marketing, brand consistency includes: Consistent images Consistent content Consistent video More importantly, brand consistency is creating a personality for your brand.

Brand 98
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Tech Advances That Are Impacting Content Marketing Trends

Contently

On the one hand, there’s buzz about B2B and B2C content marketing trends and AI that implies there will be explosive growth in tech adoption. On the other, marketing budgets are down as a share of revenue , as is the share of the budget dedicated to tech. Generative AI really is affecting content marketing trends!

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The Importance of Technical Writing in Marketing

ContentWriters

Technical writing transforms complexity into clarity. But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action. But when done right, technical writing builds trust , positions your brand as a thought leader, and moves your audience to take action.

Writing 64
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I’m Noticing Something Different About Freelance Writing Jobs in 2024

Elna Cain

So, lately, whenever I check different job boards and platforms, I’ve been noticing something shifting with freelance writing jobs. At first, I only saw one or two jobs, but then as the months rolled by, it seemed like whole job boards are dedicated to these seemingly-looking freelance writing jobs. There they are! What gives?

Freelance 218
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75+ Best Content Marketing Tools for Your Content Strategy

Kristi Hines

Are you searching for new tools to improve your content marketing? The right apps and software can help you research, create, edit, and promote your content. In this post, you’ll find over 75 of the best content marketing tools for each stage of the content marketing process. Content Promotion Tools.