Backlinko

OCTOBER 21, 2024

Information gain measures how unique and valuable your content is compared to existing content. It’s what makes your content fresh—often leading to better rankings. I interviewed three content leaders in various industries about their best work. Your content should satisfy the user’s primary search intent.

SEO 101

SEO Finance Content Concept 101

Write Freelance

JUNE 13, 2023

But in the modern day, content writers who write for digital media need an arsenal of tools under their wing. After all, being a freelance content writer isn’t just about writing sentences that seem interesting to read. There was a time when all writers needed was a pen and paper to write their thoughts. Sounds a lot, doesn’t it?

Writing 245

Writing Content Freelance Keywords 245

Backlinko

AUGUST 7, 2024

And an SEO roadmap helps you stick to them by: Connecting SEO work to broader business goals Empowering informed, cross-functional collaboration Streamlining SEO in the best way to maximize ROI An SEO roadmap benefits stakeholders across teams by making it clear why each item matters.

SEO 126

SEO Architecture Projects Collaboration 126

Backlinko

JULY 26, 2024

Quillbot is a great tool for paraphrasing, summarizing, and translating content. It can also help you identify and fix grammatical mistakes, spot AI-generated content, and detect plagiarism. ChatGPT: Best for Prompt-Based Research and Content Creation G2 Rating 4.7/5 Short on time? 5 stars ( 500+ reviews ) Capterra Rating 4.6/5

Content Creation 96

Content Creation Copy Text Creativity 96

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. The answer to this could be a content map. First, What is Content Mapping?

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

BKA Content

APRIL 30, 2024

How To Find Competitors’ Keywords Finding the right keywords is essential to developing an effective search engine optimization (SEO) strategy. Researching keywords that your competitors are using to improve their rankings is the first step in finding keywords that work for your company.

Keywords 96

Keywords Search Engine Optimization Insurance Engineering 96

iWriter

NOVEMBER 25, 2024

Welcome to the dynamic world of content writing, where trends shift faster than a scroll through your social media feed! From misconceptions about keyword stuffing to outdated beliefs about audience preferences, this post will unravel the truths that can elevate your content strategy in the coming year.

Engagement 52

Engagement Writing Social Media Content 52

Backlinko

MARCH 25, 2025

This included: Search volume data Keyword difficulty scores Average cost per click (CPC) Search intent Short- and long-term growth trends For each winning niche, we created a detailed scorecard that ranks its performance across three critical dimensions: Growth, monetization, and ranking potential. And what the average CPC for your niche is.

Blogging 103

Blogging Blog Medical Finance 103

Buffer

SEPTEMBER 5, 2024

The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.  While our team is still fully remote and distributed—Hailley Griffis, our head of Content and Communications, is based in the U.S.,

Blog Post 80

Blog Post IT Writing Post 80

Jane Friedman

MARCH 18, 2025

Similar to a chef asking the prep cook to cut and parboil vegetables, my friend asked me to prepare my content before he began designing. I searched Freelancing Females , a database of freelancers, for a designer who could also advise me on my content strategy and SEO. Working with my new web designer felt uncomfortable at first.

Food 133

Food IT Storytelling Social Media 133

Neil Patel

SEPTEMBER 1, 2021

B2B and B2C content marketing require entirely different strategies. However, whether you’re targeting businesses or individual consumers, one point remains the same: Content matters. Content is how you boost brand awareness , build trust in your company, and empower your customers to solve their problems.

Content 144

Content Brand Awareness Collaboration Keywords 144

Caroline Gibson

APRIL 7, 2024

Will your site be available as a PDF or on via a collaborative online design tool such as Figma ? What to consider for your website SEO Who will sort out your keywords and long tail phrases for SEO? This may help: How To Choose Keywords Without Head-Scratching.) Will it be supported across major browsers and platforms?

Website 147

Website Freelance Copywriting Content Copywriter 147

ContentWriters

DECEMBER 6, 2024

Learning how to become the best content writer requires more than a computer and strong writing skills. With an average of more than 6 million posts published daily , the demand for exceptional content writers is high. What is Content Writing? This increasing reliance on content marketing is why content writers are in demand.

Content Writer 49

Content Writer Writer Portfolio Content 49

Credible Content

JUNE 9, 2023

The importance of content writing in brand positioning. When it comes to building a strong brand and brand positioning, content writing plays a crucial role. Content writing is all about creating valuable and engaging content that resonates with your target audience. Take for example Nike. Everybody knows “Just Do It”.

Brand 130

Brand Writing Content Collaboration 130

Grammarly

FEBRUARY 2, 2025

A well-crafted prompt ensures the AI delivers relevant, accurate, and tailored content, making your communication much more effective. Clear prompts help Grammarly understand your intent and produce content that meets your needs. Treat its suggestions as collaborative drafts to refine further.

IT 93

IT Collaboration Communication Engineering 93

Grammarly

MARCH 26, 2025

Whether you need a spark of inspiration, a structured plan, or a collaborative method, choosing the right technique can make all the difference. Collaborative methods that invite fresh perspectives and encourage teamwork. Collaborative brainstorming methods Brainstorming isnt just a solo activity.

Creativity 77

Creativity Persuasion Collaboration Storytelling 77

Backlinko

SEPTEMBER 6, 2024

It’s a great option if you’d like data on internal memos and the content your employees engage with the most. Say you want to understand how users interact with specific content assets. Then, use that data to decide which content resonates best with your audience. Including traffic sources, visitor paths, and most visited pages.

Script 101

Script Landing Page Keywords Website 101

BKA Content

FEBRUARY 14, 2024

How To Add Keywords to a YouTube Video Do you know how YouTube ranks videos? Many creators don’t realize that optimizing video content to rank higher in search results on YouTube and Google is possible. You can get more views and subscribers to your channel by learning how to add keywords to a YouTube video.

Keywords 97

Keywords Search Engine Optimization Script Insurance 97

Credible Content

MAY 30, 2023

The set of writing skills a content writer must have. Strong command of language: A professional content writer should have a solid grasp of grammar, vocabulary, and syntax. Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements.

Content Writer 130

Content Writer Writer Writing Proofreader 130

Verblio

APRIL 1, 2025

Have you ever seen a search optimization strategy without a focus on SEO content? Having an SEO content strategy in place is one thing; without the right approach or resources, you’ll eventually reach an SEO plateauand that can be difficult to overcome. If you have, it probably wasn’t successful.

SEO 52

SEO Search Engine Optimization Content Content Creation 52

BKA Content

JANUARY 19, 2024

What Are Semantic Keywords and How Do They Help SEO? These days, successful SEO goes beyond specific keyword phrases. If you want to snag top rankings, your content also needs semantic keywords. What Are Semantic Keywords? What Are Semantic Keywords? What Are Some Examples of Semantic Keywords?

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

BKA Content

NOVEMBER 20, 2023

The 5 Best Keyword Research Services To Try in 2023 Every search query contains keywords, or words and phrases that potential website visitors use to find information online. Researching keywords for your business can help you create content that raises the ranking of your site in search results for relevant queries.

Keywords 97

Keywords Insurance Engineering SEO 97

Express Writers

NOVEMBER 15, 2024

Content quality plays a direct role in how customers perceive your brand. Engaging, well-written content establishes authority and trustworthiness, showing customers that a brand values their time and business. Their content ended up being plagiarized, poorly written, and riddled with basic language mistakes. It’s a necessity.

Brand 52

Brand Agency Content Content Creation 52

BKA Content

NOVEMBER 10, 2023

How To Search for Keywords on a Website: A Quick Guide Have you ever read something on a website and then a few days later needed that information but couldn’t remember where you saw it? Leveling up your keyword-finding skills helps you improve your rankings in search engines, resulting in more traffic to your website.

Keywords 97

Keywords Website Search Engine Optimization Insurance 97

Contently

JANUARY 25, 2023

What does voice search mean for content marketers in 2023? The mainstreaming of voice search means that digital marketers need to adapt their digital content to make it voice-search friendly so they can rank in voice search results. SEO is all about writing for the customer and creating content that answers burning questions.

Digital Marketing 123

Digital Marketing Search Engine Optimization Content Collaboration 123

Freelance Magic

AUGUST 29, 2023

Allows you to invite collaborators. Provides analytics and content archive. Provides a bird’s eye view of your projects and collaborators. Folks on G2 have said the pay is above what content marketing agencies pay. Key Features : Allows you to filter search by keywords, location, and experience level. user/month.

Freelance 245

Freelance Portfolio Contractor Projects 245

Agency Content Writer

JULY 25, 2022

If you’re looking for more leads, consider an SEO Content Strategy for your website. Then I developed an SEO content strategy and set a course to update the Agency Content Writer pages and blog content. 3-Step SEO Content Strategy. I believe it should be the same for your SEO content strategy. And it has.

Website 130

Website SEO Agency Content 130

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

BKA Content

MAY 2, 2024

Will Google Penalize AI Content? The surge of AI-generated material has marketers around the world wondering: Will Google penalize AI content? Forty-four percent of businesses have used AI for content creation, with that number expected to rise in the coming years. Liven up your AI-generated content with your unique voice.

Content 98

Content Insurance Content Creation Copy 98

Neil Patel

NOVEMBER 1, 2021

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels. Still confused?

Content Creator 139

Content Creator Content Storytelling Social Media 139

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. The greatest challenge lies in discovering robust strategies that maximize reader engagement and boost your contents visibility.

Promotion 52

Promotion Blog Post Post IT 52

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. So whether you’re just starting to use content marketing or you’re looking for tools to help launch your campaign , these 23 tools will help you get the most out of your time and energy. Are you part of that 88%?

Content Marketing 114

Content Marketing Marketing Content Social Media 114

BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

Content Marketing 97

Content Marketing SEO Search Engine Optimization Marketing 97

BKA Content

MAY 15, 2024

The 8 Best Content Optimization Tools To Use in 2024 Digital marketing is an important part of your business strategy. Creating quality content and using smart strategies can help you connect with your ideal clients. Content optimization tools can make this process easier. The software only draws data from Google.

Search Engine Optimization 98

Search Engine Optimization Content Content Management System Digital Marketing 98

Credible Content

JUNE 19, 2023

Key elements of high-quality and engaging content. Once you know the key elements of creating high-quality and engaging content , and then write content accordingly, you can Attract new customers and clients with greater frequency. Come across more opportunities for collaboration and partnership. Increase brand awareness.

Engagement 130

Engagement Storytelling Search Engine Optimization Content 130

BKA Content

AUGUST 1, 2024

SEO for Photographers – 2024 Guide and Tips | BKA Content Professional photographers come in many “shades,” from specialists in weddings and events to photography wizards with a private studio. Quality content is like owning a 35mm Leica R5, Olympus OM-1, or Nikon F4. Not anymore. Answer questions with a friendly tone.

SEO 98

SEO Portfolio Content Social Media 98

ContentWriters

MARCH 6, 2024

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. It pays dividends through more effective collaboration, fewer rewrites, and higher-performing results. What Is an SEO Content Brief? What Is an SEO Content Brief?

SEO 98

SEO Writing Content Brand Awareness 98