Content Marketing Institute

FEBRUARY 2, 2018

Each month we try to have a good editorial balance and have new content published for each buyer persona. We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Click To Tweet. Listening. Click To Tweet.

Content Marketing 112

Content Marketing Brand Editorial Marketing 112

Content Marketing Institute

AUGUST 23, 2018

You can mark any resource as private (for internal reading only), organize your curated content into channels, and encourage your managers and team members to add content to the dashboard too. This is one of the most intuitive apps I have found for team communication and curation. Stop, collaborate, and listen.

Content Marketing 111

Content Marketing Marketing Editorial Team Search Engine Optimization 111

Content Marketing Institute

JANUARY 3, 2018

What’s the best way for the marketing and media teams to relate to each other? Should they keep a “church-state” separation (like the separation that newspapers traditionally uphold between reporting and advertising teams), or should they collaborate? If an editorial team is really good, don’t mess with them, says @wvictorgao.

Management 101

Management Electronics Media Architecture 101

Contently

NOVEMBER 22, 2023

To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. A well-crafted, results-focused editorial calendar ensures your content efforts aren’t just a shot in the dark. The Anatomy of a Results-Focused Editorial Calendar 1.

Editorial 52

Editorial Editorial Team Collaboration Content Creation 52

Content Marketing Institute

APRIL 20, 2018

Use this drag-and-drop document builder to gather pieces of content you want to repurpose and collaborate with other content creators working on the same piece. HANDPICKED RELATED CONTENT: 11 Resources to Curate, Clip, Collect, and Collaborate Content. irinaweber048 Click To Tweet. Wrapping up. How do you recycle your content?

Editorial Team 111

Editorial Team Content Social Media Content Creator 111

Content Marketing Institute

APRIL 26, 2018

Meet the panel: Dusty DiMercurio leads Autodesk’s content marketing and social media team and serves as publisher and editorial director for Redshift , the company’s digital publication about the future of design and making things. Challenge: Stay true to the editorial mission and show value to the company.

Brand 111

Brand Contractor Editorial Content 111

Content Marketing Institute

DECEMBER 29, 2017

17 No-Cost Ways Writers Can Extend Reach of Their Editorial. Make friends with your sales team to learn about your audience (including names and phone numbers). First, if you’re not collaborating with your sales team, you’re overlooking some great potential partners. Stolen from: Kira Mondrus, SecureWorks. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Content Marketing Institute

NOVEMBER 1, 2018

Team collaboration. For many of the same reasons they need project management tools, content teams love their collaboration tools. 35% of #content teams picked @slackhq as their favorite collaboration tool. HANDPICKED RELATED CONTENT: 11 Content Curation and Collaboration Tools to Save You Time.

Content Marketing 112

Content Marketing Marketing Content Editorial Team 112

Content Marketing Institute

JANUARY 2, 2018

It imitates the informal collaboration in a physical office to a virtual office through a browser-based tool. Please note: All tools included in our blog posts are suggested by authors or sources, not the CMI editorial team. Use a tool like @RivalIQ to gather information about your audience, says @ChristinKardos.

Social Media 111

Social Media Management Media Editorial Team 111

Content Marketing Institute

JANUARY 24, 2019

Great for: Customer care, community-building, team collaboration, social engagement, analytics , reporting. Great for: Content and trend discovery, team collaboration, tracking competing brands in real time, market research, social listening. Pricing: Plans start at $50 a month. AliceOh_ #tools Click To Tweet.

Social Media 111

Social Media Media Editorial Team Collaboration 111

Content Marketing Institute

JANUARY 2, 2019

Today, to kick off the new year, the CMI editorial team asked me to share some more quotes. While too much friction isn’t a good thing, embrace what Allen calls the conflicting collaborator: For this reason, I call the ideal person to work with a conflicting collaborator. I’ve been a quote junkie since I was a kid.

Content Marketing 111

Content Marketing Marketing Content Editorial Team 111

Content Marketing Institute

APRIL 11, 2018

I use G Suite ’s Google Sheets and Docs every day for everything from collaborating on a client’s blog content to creating spreadsheets to track email outreach promotion and more. One of my favorite uses of Google Docs is to create standard operating procedures for my team. G Suite to create spreadsheets, systems, forms, and more.

Content Marketing 112

Content Marketing Marketing Content Editorial Team 112

Content Marketing Institute

SEPTEMBER 19, 2018

The team knows what to do, and when and how to do it. HANDPICKED RELATED CONTENT: Building Your Content Marketing Team? 6 Ways We Mess Up Collaborating With Content Marketing Freelancers. Train the team. As with any company, making sure your team has a thorough understanding of what you do is essential.

Editorial Team 111

Editorial Team Content Freelance Contractor 111

Content Marketing Institute

NOVEMBER 30, 2017

This shared understanding of people’s challenges also helps teams align organization-wide messaging and optimization. At Red Hat, marketing focuses on quarterly editorial themes, most of which are derived from or directly related to the customer challenges. “By Purposeful, transparent content creation, distribution, and reuse.

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Content Editorial Editorial Team Content Marketing 223

Content Marketing Institute

DECEMBER 19, 2017

11 Resources to Curate, Clip, Collect, and Collaborate Content. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. HANDPICKED RELATED CONTENT: Sample These 45+ Content Tools to Create, Curate, and Measure. No one post can provide all relevant tools in the space.

Long Form Content 111

Long Form Content Editorial Team Editorial Content Marketing 111

Smart Blogger

FEBRUARY 20, 2023

This team may include all or any combination of the following roles: Writers and Editors Designers and Artists Strategists and Analysts Specialists and Managers Coordinators and Directors. Also, marketing jobs may involve direct work in or collaboration with different company departments.

Marketing 74

Marketing Collaboration Social Media Digital Marketing 74

Content Marketing Institute

MAY 24, 2018

Figure out how you & your partners will share leads from collaborative content, advises @mrwhatman. Please note: All tools included in our blog posts are suggested by authors, not the CMI editorial team. You probably want to give one new lead for every lead a partner brings. Click To Tweet. What resources are available?

Content 111

Content Editorial Team Promotion Social Media 111

Neil Patel

OCTOBER 13, 2020

I recommend Google Docs for this, as it makes it easy to communicate with my editor and collaborate. Google Drive allows you to create shared folders that everyone in your editorial team (writers, editors, publishers, etc.) Google Drive is helpful for maintaining large file collections. can all review.

Freelance 141

Freelance Projects Manufacturing Social Media 141

Moz

DECEMBER 13, 2020

The outreach team shows the content team what’s attracting links on a specific topic (with examples). The content team (in collaboration with the outreach team) creates something better than what currently exists on that topic. Consider inviting them to contribute a quote to your article as well.

Lead Generation 60

Lead Generation Content Creation Social Media Editorial 60

ProBlogger

MAY 29, 2017

In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. Laney: Really, it’s an editorial calendar but it’s a lot more than that.

Promotion 51

Promotion Editorial Content Social Media 51

BKA Content

NOVEMBER 14, 2022

Our editorial team puts each candidate through a rigorous application process that includes a spelling and grammar test, writing samples and an arduous training period. Collaboration Corner. Only once a writer passes training does he or she have access to entry-level articles. Company Culture. Content Marketing. Health Care.

Content Writer 52

Content Writer Writer Content Copywriting 52

The Creative Penn

OCTOBER 14, 2024

The editorial team loved it, but they were like, we know that sales won't touch this because it's not pure history, and that is what we're meant to do. The editorial process can be shorter because it's a refinement of an existing book. So the sales process can be a bit shorter because they know exactly what they're buying into.

Writing 52

Writing Publisher Publishing Publishing 52

Content Marketing Institute

MAY 18, 2018

Collaboration with influencers is an ever-growing Instagram trend, but many brands execute it by paying for a few sponsored posts on an influencer’s feed, crossing their fingers, and praying for a few new followers to come through the tag mention. Why does a takeover work better than a standard influencer collaboration ?

Editorial Team 112

Editorial Team Entertainment Social Media Collaboration 112

Content Marketing Institute

AUGUST 6, 2018

HANDPICKED RELATED CONTENT: 11 Resources to Curate, Clip, Collect, and Collaborate Content. Oktopost’s amplify and collaborate features are built to do exactly that: internally and externally. HANDPICKED RELATED CONTENT: 17 No-Cost Ways Writers Can Extend Reach of Their Editorial. But love has to be the foundation.”.

Social Media 112

Social Media Media Marketing Storytelling 112

Backlinko

MARCH 26, 2025

That’s why our team never writes a draft without a thorough outline. 3 Templates) Strengthen Your Draft Outline Through Collaboration Its tempting to ask AI to create your entire outline (losing your unique perspective). I could add more perspectives by surveying our editorial team about how they use AI.

Writing 78

Writing Content Editorial Team Concept 78

ContentWriters

MARCH 14, 2025

They employ subject matter experts who can speak to complex topics with authority, maintain strict editorial standards, and provide strategic guidance to ensure your content aligns with your broader marketing objectives. Examine the operational structure : Look for dedicated account managers and editorial teams who will support your projects.

Writing Services 59

Writing Services Writing Content Content Creation 59