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Your Editorial Calendar is Not Your Content Marketing Strategy

Content Marketing Institute

We’re sharing it now because the misperceptions about editorial calendars and content marketing strategies are still common. Marketers often talk about how they have a strategy … then proceed to say they are set because they have an editorial calendar. An editorial calendar is not a #contentmarketing strategy, rants @MicheleLinn.

Editorial 111
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Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan

Content Marketing Institute

There are just as many of us whose job it is to fulfill the promise of those strategic ideals by implementing and executing on an editorial plan – i.e., the policy, process, team resource, and task-related decisions that will best position your content marketing program for long-term success. What’s in an editorial plan?

Editorial 110
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Editorial Policy: What Is It and Where Should It Live on My Blog?

ContentWriters

An editorial policy can help shape a blog into the trusted source of information that your readers are hungry for. Adherence to your editorial policy will save time and ensure all content consistently communicates with one single brand voice. What is an Editorial Policy?

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The Nuts and Bolts of Becoming an Independent Editor

Jane Friedman

The beginnings of effective networking can be as simple as communicating what you do well, with no hesitation or shame, to “your people.” Your online presence–your editorial platform–is what determines this answer. Your website should feel modern and professional, like you invested time and money into its construction.

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Before You Hire a Developmental Editor: What You Need to Know

Jane Friedman

Today’s guest post is a Q&A by Sangeeta Mehta ( @sangeeta_editor ), a former acquiring editor of children’s books at Little, Brown and Simon & Schuster, who runs her own editorial services company. Where do editorial letters—better known in our field as “edit letters”—fit in?

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How Databricks Saves $1.4M Annually with Grammarly

Grammarly

Learn how Grammarly can help drive consistent, effective communication across your organization. Contact Sales Executive Summary As the data and AI company Databricks scaled, it needed a solution to ensure on-brand communications worldwide. It was essential to prevent communication errors from becoming public.

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The Best Checklists, Tips, and Templates for Content Marketing in 2019

Content Marketing Institute

Everything you do as a content marketer should flow from a deliberately constructed content marketing strategy. Everything you do as a content marketer should flow from a constructed #contentmarketing strategy. Content marketing strategy tips and tools. joderama Click To Tweet. Choose a content business model.