Content Marketing Institute

APRIL 17, 2018

In the same room as the whiteboard (or with the board visible to all in a virtual environment ) work with your key content creators and owners of the brand identity. Again, cast a wide net and invite content creators throughout your organization including teams from PR, sales enablement, customer success, etc.

Brand 112

Brand Content Creator Electronics Editorial 112

ContentWriters

DECEMBER 6, 2024

With an average of more than 6 million posts published daily , the demand for exceptional content writers is high. While industry and technical knowledge are important, what separates average content creators from the best is the ability to craft compelling narratives that engage readers and drive results.

Content Writer 49

Content Writer Writer Portfolio Content 49

Grammarly

JULY 11, 2024

Then, we’re breaking down how we see the future of business communication and workplaces transforming in the coming years. In Grammarly’s latest State of Business Communication report , we found that using gen AI for communication could save up to $1.6 trillion annually in U.S. productivity.

Communication 117

Communication Education Script Creativity 117

Contently

OCTOBER 11, 2022

It’s an omnichannel experience, and content marketers must rise to the challenge of communicating with their target audience in a personalized, meaningful way to engage and delight them. For this reason, content creators typically fall under the marketing function, and marketers are often led by Chief Marketing Officers (CMOs).

Content 131

Content Brand Awareness Content Creator Education 131

Make a Living Writing

OCTOBER 24, 2023

If you ever have to communicate with other people or share knowledge, you most likely need to have solid writing skills to be able to do your job well. Jobs that Involve Writing Good writing skills are essential in many professions, as clear and effective communication is key to success in a lot of careers.

Script 93

Script Writing Persuasion Content Creator 93

Express Writers

DECEMBER 5, 2024

About 83% of digital marketers and content creators report prioritizing quality over quantity in their current digital content marketing strategies. Thanks to generative AI and other automation tools, mass content creation has never been easier.

Content Creation 52

Content Creation Content Marketing Content Marketing 52

ContentWriters

SEPTEMBER 25, 2024

A ghostwriter is a professional writer who creates content for another person or company that will be published under that person or company’s name. Unlike traditional authors or content creators, ghostwriters allow the client to take full credit for the finished product.

Content Creation 111

Content Creation Communication Content Creator Finance 111

Intergrowth

APRIL 9, 2023

Depending on the size of their company, the CCO may not interact directly with content or content creators. Instead, they work with the directors and managers who oversee content production and have a more hands-on relationship with actual marketing materials.

Content Creator 98

Content Creator Content Agency Social Media 98

Grammarly

JUNE 18, 2024

440% more content issues caught and fixed 46% reduction in harmful language 26% increase in non-native English speaker confidence Executive Summary Eventbrite faced challenges related to content development and communication. Brand inconsistencies impacted their ability to craft a smooth customer experience.

Content 105

Content Communication Content Creator Projects 105

Article Writing

MAY 8, 2023

Solution: Try a trial order to test out a company’s communication, process, professionalism, and product. Communication challenges: Everyone communicates differently. You need to know that when you talk to your content creators, they understand what you want. Giving up control can lead to better results.

Content Marketing 98

Content Marketing Marketing Content Content Creator 98

Freelance Magic

JANUARY 16, 2024

Slack Channels: Navigating project callouts and content networks Slack isn’t just for internal communications within organisations. It has evolved into a thriving ecosystem of industry-specific communities and channels. Plus, personalised communication increases the likelihood of capturing the attention of potential clients.

Freelance 130

Freelance Projects Collaboration Advertising 130

Content Marketing Institute

SEPTEMBER 26, 2018

What does it mean that your content marketing is “working?” Here’s a simple way to track your content marketing program and, more importantly, how to communicate this to your team and management. Cathy McPhillips , Content Marketing Institute . This is a promise they cannot make,” says Rob Wynne of Wynne Communications.

Content Marketing 111

Content Marketing Marketing Content Content Creator 111

Content Marketing Institute

NOVEMBER 9, 2017

While hiring an exceptional content creator is absolutely vital, make sure you have your strategy and editorial plan in place first so the talent you hire can focus from the start on content that will further your mission. Never start your team with the content creators. Click To Tweet. Click To Tweet.

Content Marketing 109

Content Marketing Editorial Proofreader Content Creator 109

Contently

AUGUST 11, 2022

With dozens of companies announcing layoffs, we’re seeing an increase in demand for freelance content creators. ” Addressing the talent gap is a smart way to adjust your content spend. That way, you’ll be able to keep content quality and volume up with a smaller team. It’s the status quo.

Content Marketing 135

Content Marketing Marketing Content Content Creator 135

iWriter

AUGUST 18, 2024

Let’s unlock the secrets to successful partnerships with your future content creator! The Importance of Hiring a Freelance Content Writer Finding the right freelance content writer can feel like searching for a needle in a haystack. This open communication fosters trust and sets the stage for a successful partnership.

Content Writer 98

Content Writer Freelance Writer Content 98

Content Marketing Institute

DECEMBER 11, 2017

They may code those links as “no-follow,” which essentially communicates to search engines that the links should be ignored. Secondly, Google and other search engines change their algorithms regularly, and the way they view syndicated content will likely evolve. Content syndication. Content licensing. Click To Tweet.

Editorial Team 109

Editorial Team Editorial Content Content Creator 109

Smart Blogger

MARCH 16, 2023

Great job boards for editors are: ACES Publishers Marketplace Media Bistro Social Media Content Creator Social media content creators research and turn ideas into images, videos, infographics, and text captions for social media posts. How Much Can I Make as a Social Media Content Creator?

Freelance 89

Freelance Content Creator Copywriting Copywriter 89

Content Marketing Institute

DECEMBER 29, 2017

This second idea stolen from Paul comes with a great payoff: Use the oft-derided pop-up to offer content suggestions rather than to gather email addresses.@HealthCatalyst HealthCatalyst uses pop-ups to offer content suggestions. That way, every new piece can point the audience to more content that may be useful. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Editorial Content 111

Neil Patel

APRIL 29, 2021

Entity-based SEO is helpful for searchers but slightly has made things a bit more complicated for content creators. Businesses and marketers need to shift their focus to entity-based SEO and start implementing tactics to ensure their content connects to their entities. Conclusion.

SEO 145

SEO Search Engine Optimization Concept Keywords 145

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Shape your content creator pool. Continue your journey of discovery with these key resources: Choosing your content tactics.

Content Creation 112

Content Creation Content Content Creator Editorial 112

Content Marketing Institute

NOVEMBER 17, 2017

Following Scott Abel’s seven “rights” for an excellent customer relationship with your content as shared at the Intelligent Content Conference a few years ago, content creators must aim for: The right person (to get). The right content. Brainstorm ways to incorporate engaging content. At the right place.

Audience 111

Audience Landing Page Entertainment Content 111

Express Writers

DECEMBER 19, 2024

Dont be afraid to break out those H3s or even H4s to create browsable content. Every content creator has their own rule. This may mean you will be breaking sections up into several subheadings. Use Short Sentences Shorter sentences are easier to read and digest. We try to keep the average sentence under 25 words.

Content 52

Content Text Content Creator Long Form Content 52

Neil Patel

JANUARY 13, 2021

As you scroll down, you find six posts put together to provide tips on taking breaks during work, communicating with coworkers, and maintaining a routine, among other tips. Once you choose your content format, place your images, posts, and links. Keep in mind that this is Instagram, so images and content should be formatted for mobile.

Long Form Content 135

Long Form Content Content Creator Social Media Keywords 135

Ben Settle

MARCH 29, 2024

When people go through my content I want them to feel like I’m communicating with them and them alone. This goes back to old school Mister Rogers when he was told by an early influence of his that TV (video content) was all about: “one little buckaroo” That is who he was talking to. To one person, not a list.

Content Creator 40

Content Creator Content Content Creation Engagement 40

Content Marketing Institute

FEBRUARY 9, 2018

Santore: At Coca-Cola, we developed a strategic approach to every campaign we call our Liquid & Linked Marketing and Communications agenda. HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. CCO: Which content creators inspire you?

Storytelling 112

Storytelling Script Content Creator Content Marketing 112

ProBlogger

MAY 15, 2017

And lastly we talk about how to be a prolific content creator. Further Resources on How to Become a Prolific Content Creator (an Interview with Kelly Exeter). I originally did consider splitting this episode into some shorter episodes but I think there’s this unifying theme, being a prolific content creator.

Content Creator 45

Content Creator Content Editorial Content Creation 45

Content Marketing Institute

NOVEMBER 10, 2017

We hear from content creators all the time about the struggle to be creative day in and day out. Sometimes that’s all it took to turn “meh” content into much better or even great content. During Content Creativity Day, Jay urged content creators not to assume that creativity starts from a great big idea.

Creativity 90

Creativity Creative Director Content Creator Storytelling 90

Express Writers

JANUARY 24, 2023

As far as experience is concerned, Google is looking for content that “demonstrate[s] that it was produced with some degree of experience, such as with actual use of a product, having actually visited a place, or communicating what a person experienced.” In short, page authors/creators must also have a high level of E-E-A-T.

Content Creator 98

Content Creator Medical Concept SEO 98

Contently

NOVEMBER 10, 2022

Keith Johnston, VP and research director serving CMO professionals at Forrester , notes the rise of data-driven communication: “We’re at the tipping point where we’re trying to decide what marketing really means in this era.” Create content efficiently and at scale.

Management 115

Management Freelance Content Management System Content 115

Freelance Writing Jobs

SEPTEMBER 5, 2024

Video has become an essential communication tool today. And for freelance writers who offer add-on services (aside from written content), graphic tools are a must. FlexClip is one of these tools, a powerful and user-friendly video editing software that can help you bring your creative vision to life.

Education 95

Education Concept Construction Freelance 95

ContentWriters

MARCH 15, 2023

A style guide is designed to help ensure that every piece of content you create aligns with your company’s voice, mission , and overall brand identity. It should include guidelines for writing content, using visuals, formatting text, and source images, and communicating consistently across all platforms.

Brand 98

Brand Editorial Content Writing Style 98

Agency Content Writer

JUNE 23, 2023

By communicating in a way that is easy to understand and resonates with your audience, you’ll create a powerful bond that captivates and converts visitors into loyal customers. Andre Oentoro , CEO and Founder, Breadnbeyond Target Keywords and User Searches Include relevant keywords in your content and website design.

Storytelling 130

Storytelling Content Digital Marketing Keywords 130

Grammarly

JANUARY 10, 2025

Content creators should start optimizing content for AI searches in addition to traditional SEO. Social media, in particular, will benefit from AIs ability to produce dynamic, eye-catching video content at scale, helping brands engage their audiences with fewer resources.

Healthcare 104

Healthcare Architecture Manufacturing Finance 104

Content Marketing Institute

OCTOBER 13, 2017

Drew Bailey, manager of content strategy and curation, FedEx, and a 2017 Content Marketer of the Year finalist. Carla Johnson, president of Type A Communications and co-author of Experiences, the 7th Era of Marketing. Monica Norton, senior director of content marketing, Zendesk, and a 2017 Content Marketer of the Year finalist.

Content Creation 104

Content Creation Content Content Marketing Content Creator 104

Shorthand Content Marketing

JANUARY 5, 2023

Some content marketing books are more focused on the mindset it takes to be a great marketer, while others focus on tips and tactics that boost your marketing efforts. Both elements are equally important when it comes to creating a successful content marketing strategy. 4) F#ck Content Marketing by Randy Frisch.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Content Marketing Institute

JULY 2, 2018

If you want to win loyal readers and create strong readership relationships, you must create memorable content. Let’s look at three memorable communicators. HANDPICKED RELATED CONTENT: 27 Reasons Why Your Content Sucks. He placed a higher value in language than most content creators. writingtips ?

Content 111

Content Entertainment Content Creator Storytelling 111

Neil Patel

JANUARY 27, 2021

People want high quality, useful, relevant, and engaging content about things that matter to them. Craig Davis , the former Chief Creative Officer at marketing communications firm J. That’s content marketing in a nutshell. Those are two of the biggest goals of content marketing in one fell swoop.

Content Marketing 143

Content Marketing Marketing Content Social Media 143