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For Content That Hits All the Right Notes, Try These Brand Voice Exercises

Contently

Read your social media posts out loud This is an exercise often practiced by novelists, playwrights, and fiction writers who want to make sure their dialogue really sizzles. If a person who doesn’t work as a writer feels odd reading a character’s dialogue aloud, that tells the writer the copy may need work.

Brand 52
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Top 10 Types of Copywriting to Make Money in 2023 (& Beyond)

Smart Blogger

They also communicate that information clearly and concisely to resonate with the audience. A B2B copywriter that knows how to communicate these same points in a clear and conversational tone will always be in-demand. Social media copy must be short, friendly, and conversational.