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Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

OK, maybe writing this article as a comic script isn’t such a great idea, even if prose is at a disadvantage when discussing such a visual medium. A picture can help somebody to understand what you want them to do, whereas prose requires an abstract to concrete translation that not everybody’s going to be able to do.

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8 Rules for the Startup Marketer (or Anyone Who Wants to Think Like One)

Content Marketing Institute

For most of his 15-plus years in marketing, Vishal has been his organization’s only resource for marketing, communications, and media relations. The team used MailChimp to first communicate with leads via email. For example, he once worked for a company that provided preclinical research services to pharmaceutical companies. “We