Smart Blogger

JANUARY 20, 2023

Digital Marketing jobs are in demand, as companies recognize the need to generate interest in and promote their products and services. On top of that, as a digital marketer you’ll have a career which is fast paced, challenging, pays well, and has lots of room for growth. Email marketing? What is Digital Marketing?

Digital Marketing 88

Digital Marketing Marketing Social Media Education 88

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. Later, I defined the companies I wrote for as digitally native brands. What the heck am I speaking of?

Content Writer 239

Content Writer Writer Content Writing 239

Smart Blogger

JUNE 1, 2023

If you’ve ever wondered, “What is digital marketing?” As the internet becomes more ingrained in our daily lives, the importance of digital marketing has skyrocketed. What is Digital Marketing? Successful digital marketing means saying the right thing, at the right time, to the right people.

Digital Marketing 73

Digital Marketing Marketing Social Media Search Engine Optimization 73

The Hoth

MARCH 11, 2025

As a result, most marketers wind up targeting the exact same keywords because they rely on the same traditional keyword research tools. The way it typically works goes something like this: A marketer types a common industry seed keyword into a research tool (like digital marketing ). traffic, leads, and sales).

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

Smart Blogger

MAY 30, 2023

Ready to decode the secrets of digital marketing funnels? We’re about to take you on a ride through the intriguing world of digital marketing funnels. What is a Digital Marketing Funnel? Now, put this entire process in the digital realm — and voila! You’re in the right place!

Digital Marketing 63

Digital Marketing Marketing Search Engine Optimization Social Media 63

Moz

NOVEMBER 8, 2020

Posted by rootandbranch Editor’s note: This blog is from the perspective of five University of Pittsburgh students — Kirsten , Steve , Darcie , Erin , and Sara — who completed a class this summer called "Digital Marketing Search Fundamentals", taught by Zack Duncan of Root and Branch. Part 1: Why digital marketing matters.

Digital Marketing 64

Digital Marketing Marketing Advertising Ads 64

Freelance Magic

NOVEMBER 25, 2022

Finance is a complex topic for the masses and sectors like banking and insurance are always looking for writers who can break down difficult concepts. Digital Marketing. Since 2018 , digital marketing has taken over traditional advertising. Or, you can write for agencies or blogs that provide tips on marketing.

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Freelance Finance Writing Medical 162

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. When you use curiosity effectively, it’ll lead to increased sales.

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Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

FEBRUARY 2, 2021

.” Here are some of the biggest benefits associated with brand advocacy, along with some ways that SaaS marketers can get started with realizing them. While the concept of “ quality content ” might be cliché at this point, consider how a higher volume of shares highlights a piece of content as buzzworthy.

Brand 143

Brand Brand Awareness Social Media Promotion 143

Neil Patel

DECEMBER 9, 2022

Thankfully, to continue nurturing your relationships with your customers and maintain your business, there’s marketing automation. Instead of wasting time on menial processes, you can automate digital marketing tasks and save loads of hours and frustration. In fact, more than 50% of companies are using marketing automation.

Marketing 140

Marketing Social Media Digital Marketing Ads 140

Susan Greene

JANUARY 8, 2013

These days most companies involved in business-to-business (B2B) sales are focused on online marketing for promoting their products and services. For B2B marketing, printed materials can be effective sales tools. Sales Letters. One of the best ways to introduce your company to new customers is with sales letters.

Marketing 130

Marketing Copywriter Copywriting Manufacturing 130

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. While both play a big role in many digital marketing campaigns, their purpose is starkly different.

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Copywriter Copywriting Electronics Writing 94

The Hoth

MARCH 25, 2025

In particular, its beneficial to know a bit more about digital PR as a practice, and how backlinks impact your search rankings. Lets start with digital PR. What is digital PR, and why is it valuable for building topical authority? Generating referral traffic, sales, and leads.

SEO 59

SEO Brand Awareness Social Media Engineering 59

Neil Patel

JULY 7, 2021

Experience is kind of the holy grail when it comes to customer interaction, from marketing and sales to customer service and brand loyalty. It’s something we all talk about, work toward, and set as a goal, but to some degree, it remains a concept we’re always trying to work for. Digital Experience Platform Resources.

Content Management System 124

Content Management System Content Management Concept Sales 124

Neil Patel

APRIL 7, 2021

This narrative is incredibly compelling and appeals to marketers of all kinds, regardless of whether you work for an agency or a company. In these pages, you’ll find advice from Seth Godin, marketing entrepreneur and author of 19 best-selling books. Does your current marketing strategy need a refresh?

Marketing 128

Marketing Persuasion Digital Marketing Agency 128

Smart Blogger

MARCH 10, 2023

Examples include personal finance, digital marketing, and technology. Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES. Instead, they assist in the sales process.

Freelance 120

Freelance Writing Finance Script 120

Neil Patel

JUNE 3, 2021

If you work with sales, knowing about the Product Life Cycle model is almost mandatory. Do you think you can attract customers to a new product using the same actions used for products that have been on the market for years? It is like a product journey, or to refer to a more well-known example in marketing, the customer journey.

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IT Concept Manufacturing Sales 102

Neil Patel

MAY 4, 2021

Interest in influencer marketing has skyrocketed 90x since 2013. And I hesitate to pat myself on the back, but I’m recognized as an influencer in the digital marketing space. They don’t have the followings of a Kardashian, but they’re much cheaper and can still reach enough people to make a difference in product sales.

Social Media 145

Social Media Construction Digital Marketing Engagement 145

BKA Content

APRIL 26, 2024

The funnel model for customer acquisition dates back to a 1924 book on direct sales. The author, William Townsend, was the first marketing professional to combine an older advertising model oriented around awareness, interest, desire and action, or the AIDA model , with the concept of a funnel.

Search Engine Optimization 95

Search Engine Optimization Insurance Digital Marketing Advertising 95

Neil Patel

DECEMBER 4, 2020

No One Seems to “Get” The Concept. Watch out for that lack of interest, because no enthusiasm means no sales. Or maybe you are a digital marketer, and you struggle with keeping accurate financial records for investors and bankers. This is one of the biggest red flags that your product is going to flop.

IT 145

IT Projects Sales Concept 145

Neil Patel

DECEMBER 3, 2019

And it makes sense because every time a search engine or a social network changes their algorithm we jump as marketers. Whether it’s your boss who is pissed that your traffic dips or even yourself… everyone hates when sales and income drop because of something you can’t fully control. We are conditioned to be very reactive.

Marketing 143

Marketing Food Copy Concept 143

Content Marketing Institute

APRIL 19, 2018

Chelsea Cole, digital marketing trainer, chelseacole.co. Once I’ve found that element, I research the heck out of it and focus on that concept. Even if this concept is only loosely related, it will generally pull my brain out of a rut. Angela Reina, digital marketer, Bloggers Buzz. Find the one thing.

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Creativity Healthcare Digital Marketing Projects 112

Neil Patel

MARCH 4, 2021

Being an early adopter of Facebook Messenger bots in your industry will also give you a huge advantage as a marketer. You may have heard of a concept called first-mover’s advantage or FMA. You can create a sales funnel that brings in sales right within Messenger. They’re sales bots.

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Sales Landing Page Engagement Lead Generation 143

Article Writing

NOVEMBER 4, 2022

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. Marketing is all about finding ways to show your product to potential clients in a way that convinces them to buy it. It’s as simple as that.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

Shorthand Content Marketing

JANUARY 5, 2023

Using the StoryBrand principles, this 5-part checklist a useful resource for marketing professionals and business owners trying to grow their sales funnel. Marketing Made Simple is another useful toolkit to take your digital marketing and your business to the next level. 3) Marketing Rebellion by Mark Schaefer.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Smart Blogger

JUNE 20, 2023

Instead of just saying “Write about digital marketing,” ask for “An informative blog post about the impact of SEO on digital marketing for small businesses.” Just ask: “List the top five digital marketing trends to watch out for in 2023.” ” 10.

Digital Marketing 87

Digital Marketing Creativity Concept Persuasion 87

Neil Patel

DECEMBER 10, 2020

Your goal as a digital marketer is to increase conversions. One tactic is to introduce other media, such as photos or digital illustrations. Explain a Concept. Some concepts are too abstract or complex to explain effectively in writing, especially if your audience isn’t strictly experts in your topic.

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Blogging Blog Landing Page Freelance 128

The Hoth

JANUARY 24, 2023

That’s why it’s best to hire more marketing positions as soon as you have the option. Forming a Winning Digital Marketing Team Since you know that marketing should almost always be a team effort, let’s learn what a successful in-house marketing team looks like.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Neil Patel

DECEMBER 8, 2020

Your goal as a digital marketer is to increase conversions. One tactic is to introduce other media, such as photos or digital illustrations. Explain a Concept. Some concepts are too abstract or complex to explain effectively in writing, especially if your audience isn’t strictly experts in your topic.

Blogging 129

Blogging Blog Landing Page Freelance 129

Neil Patel

MARCH 28, 2023

It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. Driving customers—not just visitors—to your landing page is the best way to make sales. If you answer “to drive traffic, get email sign-ups, and make sales,” you’re making a big mistake. The only problem? Placement #2.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Contently

MARCH 14, 2023

Some people think SEO is an elusive “unicorn,” available only to the marketing elite. But digital marketing experts disagree. It’s really a cash cow,” said Jared Degnan, director of digital strategy at Kellen Communications during Communication Week’s webinar “Unicorns, SEO, and Other Myths.”

SEO 120

SEO Content Marketing Marketing Content 120

The Hoth

FEBRUARY 8, 2023

While this may seem odd, scarcity tactics are extremely powerful, and you can and should use them in your digital marketing campaigns. The study also made use of umbrella marketing, where they included several beers in the limited-time promotion, which led to a spike in sales for all products.

Marketing 105

Marketing Utilities Sales Digital Marketing 105

Neil Patel

SEPTEMBER 8, 2021

SalesHandy focuses on helping those with sales jobs or sales goals to hit those goals faster and more consistently. This is especially helpful if you are on a sales blitz and focused on a campaign for a period of time. It could also be useful for sales teams or CRM. It’s a simple concept. SalesHandy. Clean Email.

Management 107

Management Collaboration Sales Social Media 107

Neil Patel

OCTOBER 6, 2020

Statista says worldwide ecommerce sales will grow from 4.2 In 2014, entrepreneur and marketing guru Eric Siu bought a failing SEO agency — Single Grain — for $2. Using his marketing expertise and growth mentality, Eric rebuilt Single Grain, turning it into the digital marketing powerhouse it is today.

Marketing 106

Marketing Agency Search Engine Optimization Advertising 106

BKA Content

NOVEMBER 18, 2022

You have probably seen a ton of articles expressing the importance of effective SEO writing to your digital marketing strategy, but do you really understand what it even means? Basic Concepts Behind SEO Writing. Before you can understand SEO writing, there are two basic concepts you need to grasp first. Organic Searches.

SEO 98

SEO Search Engine Optimization Writing Concept 98

Neil Patel

MARCH 9, 2021

For example, if your goal is to make sales on your website , Snapchat will optimize your placement towards Snapchaters with the highest buyer intent, rather than those who are most likely to watch two-seconds of your video or install an app. Ad quality is a popular concept in paid ads, particularly with metrics like Google’s quality score.

Ads 131

Ads Advertising Social Media Landing Page 131

Neil Patel

APRIL 21, 2021

Although the concept only appeared a few years ago, everyone today knows what an “influencer” is. Would his tweet about your software really bring in sales tough? Influencer marketing has evolved since it first became a digital marketing strategy, but the technique continues to be successful for many brands.

Social Media 133

Social Media Blogger Media Brand 133