Contently

JANUARY 25, 2023

What does voice search mean for content marketers in 2023? But first, let’s connect the dots between voice search and digital marketing. Voice Search & Digital Marketing: What’s the Connection? Basic search engine optimization (SEO) principles still apply to voice searches.

Search Engine Optimization 123

Search Engine Optimization Digital Marketing Content Collaboration 123

BKA Content

NOVEMBER 18, 2022

You have probably seen a ton of articles expressing the importance of effective SEO writing to your digital marketing strategy, but do you really understand what it even means? Basic Concepts Behind SEO Writing. Before you can understand SEO writing, there are two basic concepts you need to grasp first. Organic Searches.

SEO 98

SEO Search Engine Optimization Writing Concept 98

Smart Blogger

MAY 30, 2023

Ready to decode the secrets of digital marketing funnels? We’re about to take you on a ride through the intriguing world of digital marketing funnels. What is a Digital Marketing Funnel? Now, put this entire process in the digital realm — and voila! You’re in the right place!

Digital Marketing 63

Digital Marketing Marketing Search Engine Optimization Social Media 63

BKA Content

APRIL 26, 2024

The author, William Townsend, was the first marketing professional to combine an older advertising model oriented around awareness, interest, desire and action, or the AIDA model , with the concept of a funnel. Organic search engine optimization can be an effective TOFU marketing strategy.

Search Engine Optimization 95

Search Engine Optimization Insurance Digital Marketing Advertising 95

Content Writing

DECEMBER 20, 2022

Content writing is perhaps the driving force behind many successful digital marketing campaigns, including Search engine optimization (SEM), pay-per-click (PPC), advertising, and social media marketing campaigns. The concept of “copywriting” is still misunderstood by many. Case Studies.

Copywriting 94

Copywriting Copywriter Electronics Writing 94

ContentWriters

OCTOBER 27, 2022

In other words, without having to deploy paid advertising or paid search ads to generate traffic. Is organic search engine optimization free? Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. Paid Search Costs.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

ContentWriters

JUNE 14, 2023

But what is search engine optimization (SEO ) content writing, and why are writers who specialize in it so valuable to driving online visibility? Ensuring that the article is easy to read for both users and search engines. In digital marketing, two terms often come up: SEO content writing and content writing.

Content Writer 91

Content Writer SEO Writer Search Engine Optimization 91

The Hoth

JANUARY 9, 2023

If you search for a building instead of a person or company, such as the Guggenheim Museum, you get facts such as customer reviews, hours of operation, address, architect, and more. . Yet, they can also show up for abstract concepts, such as influencer marketing or SEO. . When and Why Do Google Knowledge Panels Appear?

Social Media 116

Social Media Search Engine Optimization Concept SEO 116

Smart Blogger

MARCH 10, 2023

Examples include personal finance, digital marketing, and technology. Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES. There’s a wide variety of subtopics in this area.

Freelance 120

Freelance Writing Finance Script 120

Contently

MARCH 14, 2023

Search engine optimization (SEO) is one of the keys to online success. In fact, nearly 50% of shoppers today begin their research with a search engine — so ranking on the first page of search engine results pages (SERPs) can offer serious opportunities to reach your ideal customers.

SEO 119

SEO Content Marketing Marketing Content 119

BKA Content

JANUARY 19, 2024

Search engines have gotten better at understanding what users are looking for. To keep up, your website needs to evolve its search engine optimization techniques. Semantic concepts are like family trees or brainstorming maps, where one idea branches out into many words that often appear together.

Keywords 98

Keywords SEO Search Engine Optimization Contractor 98

Neil Patel

OCTOBER 6, 2020

These experts have a significant amount of experience in their chosen specialty, whether that’s search engine optimization, paid advertising, or conversion optimization. They prioritize search engine optimization, conversion optimization, and pay per click management in that order.

Marketing 106

Marketing Agency Search Engine Optimization Advertising 106

Shorthand Content Marketing

JANUARY 5, 2023

Marketing Made Simple is another useful toolkit to take your digital marketing and your business to the next level. 3) Marketing Rebellion by Mark Schaefer. It’s no secret that much of the marketing advice available out there doesn’t work. Marketing Rebellion is not like those books.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Content Hacker

FEBRUARY 9, 2023

First, let’s review the concept of SEO. SEO stands for Search Engine Optimization. It’s the process of optimizing a website to rank higher in search engine results. It can be traced back to the early days of search engines and web directories. What Is SEO?

SEO 93

SEO Search Engine Optimization Content Creation Engineering 93

BKA Content

JANUARY 8, 2024

Search engine optimization gets touted as the end-all, be-all, of digital marketing, but are SEO services worth it? Are they right, or are they wasting money when other marketing strategies would serve them better? What Is the ROI of Alternative Marketing Strategies? Is SEO Worth It for Your Business?

SEO 98

SEO IT Brand Awareness Search Engine Optimization 98

Neil Patel

JANUARY 19, 2022

Chances are, these businesses are implementing some form of local search digital marketing strategy to ensure that they’re the business that shows up first when you Google that phrase. If you look at the image above, you’ll see a local pack search phrase for “real estate broker.”

Marketing 133

Marketing Ad Copy Search Engine Optimization SEO 133

The Hoth

JANUARY 18, 2023

While search engine optimization is a popular topic amongst digital marketers , it’s less understood by C-suite executives and stakeholders. . Then there’s the fact that 70% of digital marketers claim SEO is more effective than PPC (pay-per-click) ads for generating sales. . Lunch and learn.

SEO 104

SEO Education Digital Marketing Search Engine Optimization 104

Buffer

NOVEMBER 8, 2023

Keyword rankings Again, if SEO is important to a content team, they’ll likely pay close attention to their keyword rankings — in other words, the website page’s position in search results that are important to their product or service.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Neil Patel

FEBRUARY 10, 2021

We’ll go over powerful tools and leave you with a deeper understanding of what it takes to succeed in digital marketing. Dental Marketing Strategy #1: Localize Your Ads. When it comes to dental marketing, one of your top priorities should be marketing your business locally.

Marketing 113

Marketing Keywords Ads Advertising 113

Neil Patel

OCTOBER 23, 2020

They can help you formulate a well-aligned marketing strategy that supports your unique business goals and objectives. Content Writing and Search Engine Optimization (SEO). Content writing agencies can create excellent content that is optimized according to SEO principles to boost engagement and conversion.

Agency 112

Agency Marketing Advertising Social Media 112

Article Writing

NOVEMBER 4, 2022

In the most basic terms, digital marketing and SEO can be boiled down to understanding user intent and then structuring your strategy to provide that as comprehensively as possible. Marketing is all about finding ways to show your product to potential clients in a way that convinces them to buy it. It’s as simple as that.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

BKA Content

FEBRUARY 28, 2024

These days, most people find out about local businesses online, so a search-optimized website is one of the best investments you can make. Search engine optimization (SEO) is nearly 90% more effective at boosting website traffic than paid ads, leading to more customers, work and sales. What Is SEO for Contractors?

Contractor 97

Contractor SEO Construction Search Engine Optimization 97

Susan Greene

SEPTEMBER 16, 2016

Use healthcare digital marketing and the services of healthcare copywriters to get in front of the consumer when they’re at the point of decision! Today’s healthcare market has an ever-increasing number of players. Search Engine Optimization (SEO) is critical if you want people to find your healthcare website.

Healthcare 130

Healthcare Medical Copywriting Copywriter 130

Smart Blogger

MAY 9, 2023

For example, if you’re writing about digital marketing, research the latest trends and statistics to back up your claims. This will help you develop the skill of expressing complex concepts in an easy-to-understand manner. Hone your research skills to gather valuable information that supports your message.

Copywriting 79

Copywriting Copywriter Persuasion Ad Copy 79

ContentWriters

MAY 8, 2024

As a digital marketer, you’re likely all too familiar with how crucial organic and paid marketing can be for your business. While each has its strengths, they’re most effective when combined into one powerful marketing strategy. To maximize results for your company, learn how SEO and SEM work together.

SEO 64

SEO Search Engine Optimization Keywords Advertising 64

Moz

FEBRUARY 24, 2021

With a job market that is more competitive than ever and digital skills in high demand, a career in search may become increasingly attractive. Although search engine optimization is ever-changing, its importance has been unwavering for nearly two decades, making it a stable option in an unpredictable world.

SEO 73

SEO Search Engine Optimization Content Management System Digital Marketing 73

The Hoth

MAY 18, 2023

Before that, search engines relied entirely on keyword usage to rank websites in their results pages, which caused a high influx of low-quality sites capitalizing on keyword spam. Targeting these types of links will bolster your SEO (search engine optimization) profile & help you rank higher in organic search results.

Construction 98

Construction Contractor Search Engine Optimization Text 98

Smart Blogger

FEBRUARY 20, 2023

How to Become a Marketing Manager 4. Online Marketing Specialist National Salary Range: $54,702 to $67,852 Some marketing professionals use the terms “online marketing” and “ digital marketing ” interchangeably. What Does an Event Marketing Manager Do? Others insist they differ.

Marketing 74

Marketing Collaboration Social Media Digital Marketing 74

Neil Patel

MARCH 28, 2023

You see, it doesn’t matter whether you’re doing search engine optimization or running a PPC ad with Facebook or Google Ads, you need a high-converting landing page. You’ll also want to continually optimize for conversion rates. Optimization is a pretty simple concept. Quit doing what doesn’t work.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

NOVEMBER 3, 2020

In other words, your pictures get an added optimization that would make them stand out from the rest. If you’re a photographer, digital marketer, or content marketer, you can use Ascent to improve user experience. Auberge is built around a mobile-first design concept , which makes it 100% mobile responsive.

Content Marketing 142

Content Marketing Marketing Content Portfolio 142

The Hoth

JUNE 6, 2023

Understanding the Three Components of SEO Search engine optimization is a thorough process that involves a lot, so it’s helpful to break it into three parts. The Elements of On-Page SEO The world of search engine optimization is filled with enough umbrella terms to block out a monsoon, and on-page SEO is no different.

Engineering 98

Engineering SEO Architecture Search Engine Optimization 98

BKA Content

NOVEMBER 30, 2022

A legal correspondent reports on criminal and civil cases while breaking down complex legal concepts and explaining jargon. Companies offering legal services need digital marketing just like any other business. Of course, you’ll also need to learn about search engine optimization to follow this path.

Utilities 52

Utilities Writing Search Engine Optimization Content Creator 52

The Hoth

DECEMBER 19, 2022

While digital marketing may seem unnecessary for brick-and-mortar franchise locations , that couldn’t be further from the truth. . Research by Google showed that 74% of in-store customers searched online for details before showing up, such as store hours, locations, directions, products in stock, and contact information. .

SEO 103

SEO Keywords Engineering Search Engine Optimization 103

Content Hacker

MARCH 2, 2023

Inbound content marketing is a form of digital marketing that focuses on creating and distributing content to attract, engage, and convert potential customers. These can help illustrate complex concepts in an easy-to-understand way. In a Venngage survey, 41% of marketers said their custom graphics performed the best.

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

The Hoth

FEBRUARY 15, 2023

The Bread & Butter of SaaS Marketing Strategies Now that you know what makes SaaS marketing so unique, let’s look at the most common marketing channels and tactics. That means you’re missing out on a ton of potential business if you don’t incorporate SEO into your SaaS marketing strategy.

Marketing 102

Marketing Education Brand Awareness Keywords 102

Intergrowth

MARCH 5, 2023

Although some of them sound silly, they describe processes, metrics, and strategies that digital marketers use. New words are introduced, others fall out of fashion, and it’s our job as marketers to keep up with them. Want to learn more about digital marketing strategies? Email marketing takes many forms.

Marketing 92

Marketing Social Media Brand Awareness Content Management System 92

Copywriter Collective

OCTOBER 31, 2023

If you’re a digital marketer or business owner, you probably understand the tediousness of persuading people to do business with you. That’s what makes copywriting essential for any marketing strategy. How Copywriting Can Elevate Your Message Copywriting is an important cog in the digital marketing wheel.

Copywriting 52

Copywriting Copywriter Persuasion Proofreader 52