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Content Gamification Turns Marketing Into a Playground for Engagement

Contently

Tie that same concept into content marketing, and you’ve got gamified content. It’s surprisingly useful for hooking audiences and boosting long-term engagement. It turns your audience into players who can’t wait to take on the next challenge you throw at them, all while boosting loyalty, engagement, and brand recognition.

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How to Add Pizzazz to Deadly Dull Sentences: The Pooh Technique

Enchanting Marketing

I wanted to understand how to hide my boringness, how to write powerful sentences, how to make my words sparkle, how to be engaging. This effect is even stronger when you apply personification to abstract concepts … Examples of personification for abstract concepts A sentence is an abstract concept, it can’t behave like a human.

Concept 275
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How to Make Anything Interesting: 5 Sparkly Writing Techniques

Enchanting Marketing

Her writing is so fun and engaging that I couldn’t put it down. Take beetles that live in dead trees, for example: whereas we fear damp damage and rot, beetles think they’re fantastic because they’re like a fridgeful of food for the family’s greedy kids. You can use them for abstract concepts, too. Don’t you think so?

Writing 194
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How to Craft a Table of Contents & Boost Engagement (+ Tips)

Smart Blogger

Looking to skyrocket your post engagement with a killer table of contents (TOC)? This is what fuels reader curiosity and propels engagement levels through the roof. A well-crafted table of contents can be a powerful engagement tool. And it keeps them eager to explore your content, skyrocketing engagement right off the bat.

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The 4 Ps of Marketing: How to Apply Them in the AI Era

Backlinko

You’ll learn: The core concepts of each P (and why they still matter) How to build a strong 4 Ps foundation Real-world examples that bring the 4 Ps to life Practical ways you can use AI to solidify your 4 Ps plan Using the 4 Ps of Marketing for Winning Campaigns What makes the 4 Ps of marketing so special? This guide explains how to do that.

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Information Gain: How Top Content Leaders Win at SEO

Backlinko

This concept is known as “information gain” in SEO. To explore the concept in depth, check out these articles by Animalz and Clearscope. It uses a knowledge graph to map relationships between concepts and identify new information. It runs a test to see how users engage with this new information. The punchline?

SEO 81
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What Is a Rhetorical Device? Meaning, Types, and Examples

Grammarly

Instead of only presenting statistics and dry scientific data, it repeats important words, illustrates concepts through analogies, and simplifies key concepts in a way that makes the essay easy to comprehend. The purpose of a rhetorical device is to influence how an audience understands and engages with the material.

Food 106