Neil Patel

MARCH 28, 2023

Driving customers—not just visitors—to your landing page is the best way to make sales. You’re paying for the extra emphasis; while that’s great if your goals include engagement or generating leads and sales, it’s not so great for discovery and brand awareness. My video landing page converts 56% of the people who visit.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Freelance Magic

NOVEMBER 25, 2022

Finance is a complex topic for the masses and sectors like banking and insurance are always looking for writers who can break down difficult concepts. trillion USD in sales in 2021. Approaching this industry from a technical and scientific perspective will make your writing unique and help you land those high-paying gigs.

Freelance 162

Freelance Finance Writing Medical 162

Contently

DECEMBER 29, 2022

If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. Someone else may publish a related blog post linking to the landing page, and another stakeholder may need to promote it on your social media channels.

Publisher 137

Publisher Publishing Publishing Landing Page 137

Ashleyn Writes

SEPTEMBER 27, 2021

So how do we make sure that those casual website visitors, customers, are actually swept off their feet with your sales copy? You can almost guarantee the potential sales will be out the door before you even knew it. It’s like that sales saying, “always be closing” I want you to always be filing information.

Sales Copy 130

Sales Copy Copywriter Copywriting Landing Page 130

Neil Patel

JANUARY 15, 2021

There’s more that goes into conversion optimization than just getting traffic, like making sure you have a clear lead capture form, a sales page, and descriptive product pages. Auditing your website helps you figure out why you’re not getting enough search traffic and sales. Create SEO Optimized Landing Pages.

SEO 145

SEO Landing Page Keywords Social Media 145

Neil Patel

JUNE 22, 2021

It helps: bring people to your website engage customers by offering value generate leads move people through the customer journey drive sales provide post-sale care. Build More Targeted Landing Pages. Each of those advanced guides has a separate landing page, optimized for the applicable keywords.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Buffer

MAY 23, 2024

And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Many copywriting formulas are different derivatives of the same core concept.

Copywriter 125

Copywriter Copywriting Social Media Persuasion 125

Jane Friedman

AUGUST 27, 2024

The model we’ve come to call crowdfunding has always existed in the form of pre-sales or (in publishing) pre-orders. With pre-sales, a company or individual pitches an idea to likely early adopters. Kickstarter made this easier and more accessible by combining the concept with key components of social media.

Writer 133

Writer Landing Page Projects Publisher 133

Neil Patel

SEPTEMBER 9, 2020

Partly due to a great PR/outreach strategy and, in large part, thanks to its very amusing concept, it started to gain a lot of attention for the company. Although some SEOs might disagree with this, I believe that the job of an SEO isn’t necessarily to increase rankings, but rather to increase online sales/revenue for the client.

SEO 142

SEO Landing Page Retail Brand Awareness 142

Grammarly

NOVEMBER 9, 2023

A one-pager is a concise document, generally around 250 words, that summarizes information like an offer, process, concept, or policy. When they’re used for marketing purposes, think of a one-pager like a landing page. One-pagers are also used to pitch concepts to prospective investors and to summarize lengthy business reports.

Landing Page 115

Landing Page Concept Education Copy 115

The Hoth

MARCH 11, 2025

traffic, leads, and sales). Concepts like micro-moments, artificial intelligence optimization (AIO), and hyper-personalization are all revolutionizing the industry, so theyre the exact types of keywords youd want to target to stay on the cutting edge. For this example, well stick with the digital marketing niche. Navigational.

Keywords 59

Keywords Digital Marketing Content Creation Agency 59

Neil Patel

MARCH 30, 2023

The main advantage of Facebook Ads is that they provide you with the ability to target your ads so that they’re shown to a very precise audience who will be curious about your offer and click, ideally to a specified landing page. I use them on a daily basis to drive sales and traffic to my businesses. Now, don’t get me wrong.

Ads 113

Ads Landing Page Advertising Copy 113

Neil Patel

MARCH 9, 2021

Manually, the ability to optimize your marketing and sales efforts with lead scoring identifies and converts the right prospects much easier. One of the most basic marketing concepts is the buyer persona, a representation of your ideal customer. If you have a sales background, this process should feel familiar. Demographics.

Lead Generation 115

Lead Generation Landing Page Concept Sales 115

Neil Patel

DECEMBER 10, 2020

Explain a Concept. Some concepts are too abstract or complex to explain effectively in writing, especially if your audience isn’t strictly experts in your topic. If you’re creating a landing page for a new product or service, for example, this would be the place to splurge. Tools to Create Blog Images.

Blog 128

Blog Blogging Landing Page Freelance 128

Neil Patel

APRIL 19, 2021

Of course, if you aren’t familiar with the concept of retail media, that definition doesn’t offer much clarity. The concept of closed-loop measurement revolves around connecting ad usage to actual conversions. This concept of end-to-end campaign transparency extends beyond marketing metrics. What Is Target Roundel?

Advertising 113

Advertising Retail Concept Ads 113

Article Writing

NOVEMBER 4, 2022

Well, the concept is simple, anyway. This is a common concept in SEO marketing that differentiates the stages of a user’s journey from idea to transaction. Traffic to our business website continues to increase but lately fewer people have been clicking through past our landing page and both leads and sales are down.”.

Landing Page 97

Landing Page Keywords SEO Digital Marketing 97

Neil Patel

DECEMBER 8, 2020

Explain a Concept. Some concepts are too abstract or complex to explain effectively in writing, especially if your audience isn’t strictly experts in your topic. If you’re creating a landing page for a new product or service, for example, this would be the place to splurge. Tools to Create Blog Images.

Blog 129

Blog Blogging Landing Page Freelance 129

Jane Friedman

FEBRUARY 28, 2023

There is a natural order to the sales funnel, in which more referrals are poured into the top than come out the bottom as clients. This winnowing down, through the prospect inquiry and sales call, among other stages, is to be expected, and it absolves you of controlling outcomes. The sales process is not a necessary evil.

Architecture 142

Architecture Proofreader Construction Projects 142

Neil Patel

MARCH 4, 2021

You may have heard of a concept called first-mover’s advantage or FMA. You can create a sales funnel that brings in sales right within Messenger. There are good bots, too, like these nice guy types : Copyright bots Data bots Spider bots Trader bots Service bots Sales bots. They’re sales bots.

Sales 143

Sales Landing Page Engagement Lead Generation 143

Susan Greene

DECEMBER 30, 2020

I’d long since lost my copy but my daughter managed to find one for sale on eBay and surprised me with it on my birthday last year. I’m continually searching for new approaches, new trends, new concepts. Those pages allow me to learn about my client’s business and what makes them unique. What is your sales process?

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130

Content Marketing Institute

JULY 31, 2018

The challenge lies in translating often complex psychological concepts into actionable steps that can drive real-world decisions. If you’ve subconsciously looked for a button to click on a landing page, you’ve experienced the perceptual set theory. You expect to see something, so you’re on the lookout for it. Don’t overexplain.

Content Marketing 103

Content Marketing Persuasion Marketing Content 103

Content Writing

DECEMBER 20, 2022

The concept of “copywriting” is still misunderstood by many. This is all about persuading readers to take sales-related action. Popular examples of Copywriting: PPC Landing Pages. Website Sales Copy. This is where the concept of FOMO ( Fear Of Missing Out) comes into play. Emails Newsletters .

Copywriter 94

Copywriter Copywriting Electronics Writing 94

ContentWriters

DECEMBER 13, 2023

In general, copy moves people down the sales funnel. Examples of marketing pieces a copywriter would produce: Digital and Social Media Ads Website Product Pages Landing Pages Emails A good copywriter will provide the punchy copy that grabs the attention of prospects, eliciting an immediate and emotionally driven response.

Copywriter 111

Copywriter Copywriting Writer Writing 111

Neil Patel

AUGUST 10, 2021

This entails getting your book “out there,” earning an audience, and generating sales. It needs to be a part of your process from the very conception of your book. By engaging with your subscribers, offering valuable content, and building the relationship, you’re going to boost your sales. How do you market your book?

Marketing 143

Marketing Social Media Sales Publisher 143

Neil Patel

DECEMBER 31, 2021

Personalized advertising is not a new concept. All headlines and landing page content are pulled automatically from your site, ensuring you always have the most up-to-date content and CTAs to drive new customer traffic. This is a great way to increase local sales and drive traffic to your physical store locations.

Advertising 114

Advertising IT Ads Landing Page 114

Neil Patel

OCTOBER 6, 2021

You sell your product straight to them and cut out any fees required with wholesale and other sales platforms. Peet’s brought these concepts together with their coffee subscription service. Amazon does have some branded products, but most items are owned by other companies using Amazon as a sales platform.

Brand 116

Brand Retail Search Engine Optimization Keywords 116

The Hoth

NOVEMBER 8, 2022

So if you notice some individual pages with high bounce rates , consider the nature of the content first before trying to lower it. A higher bounce rate isn’t that big of a deal if it’s an informative or educational page. . Landing pages. Let’s consider an example to make this concept clear.

SEO 105

SEO Landing Page Education Website 105

Smart Blogger

MARCH 10, 2023

Focus on these three key concepts that determine the profitability of a potential niche: The type of freelance writing that pays the most is the writing that has the most substantial impact on a client’s SALES. That prospect is then placed in an email sales funnel or will receive the company’s newsletter.

Freelance 120

Freelance Writing Finance Script 120

Neil Patel

MARCH 9, 2021

For example, if your goal is to make sales on your website , Snapchat will optimize your placement towards Snapchaters with the highest buyer intent, rather than those who are most likely to watch two-seconds of your video or install an app. Ad quality is a popular concept in paid ads, particularly with metrics like Google’s quality score.

Ads 131

Ads Advertising Social Media Landing Page 131

Content Marketing Institute

AUGUST 20, 2018

Include images that help explain processes or concepts. Often, this type of writing is called “conversion copywriting” because copywriters use it on landing pages and sales pages to lead the reader to a profitable action or conversion. Are usually in-depth and long-form.

Long Form Content 111

Long Form Content Copy Copywriter Copywriting 111

Article Writing

OCTOBER 29, 2022

Benefits make sales , and features make failures. Even though your readers are smart, most won’t want to expend mental energy trying to read through complicated concepts. Brands have sales quotas; people have values. Tell a story wherever possible, but keep your stories straight. Don’t get carried away. Why does this matter?

Copywriter 131

Copywriter Copywriting Copy Proofreader 131

Neil Patel

APRIL 7, 2021

In these pages, you’ll find advice from Seth Godin, marketing entrepreneur and author of 19 best-selling books. Learn about his revolutionary concept of permission marketing, which stands in stark contrast to the classic marketing approach that Godin terms “interruption marketing.”. The book is also available in audio format.

Marketing 128

Marketing Persuasion Digital Marketing Agency 128

Contently

DECEMBER 14, 2022

You want quality leads within your ideal customer profile (ICP) that are ready to talk to sales. They are qualified prospects ready to buy and willing to talk to sales. Optimizing mid-funnel landing pages for SEO can also help you generate leads, as members of your target audience can quickly and easily find your product or service.

Editorial 93

Editorial Content Lead Generation Brand Awareness 93

Express Writers

JUNE 14, 2024

Catering to multiple online media platforms, Robert focuses in on the best copywriting techniques for websites, landing pages, e-mail marketing, and more. Susan offers clear concept on how to effectively market small businesses with content, and she also uses real-world examples with emotional triggers.

Copywriter 98

Copywriter Copywriting Content Creator Copy 98

ContentWriters

OCTOBER 27, 2022

Unlike paid search ads, organic search engine optimization does not incur a cost when someone clicks on your web page or landing page. Paid search and organic SEO are both designed to drive traffic to your website or landing page. Test ads, headlines, landing pages, conversion rates, and promotions.

SEO 105

SEO Search Engine Optimization Landing Page Engineering 105

Shorthand Content Marketing

JANUARY 5, 2023

Using the StoryBrand principles, this 5-part checklist a useful resource for marketing professionals and business owners trying to grow their sales funnel. With most business books, you get the central concept by the end of the first chapter. Marketing Rebellion is not like those books. In his second book, Content Inc.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Neil Patel

DECEMBER 4, 2018

sales at $997 for every 100 webinar registrations. For example, a lot of those Instagrammers who are flashy understand marketing concepts that have helped them build an engaged community. For example, a lot of the info marketers sell aggressively, but the tactics they use, such as selling through webinars are great.

Banking 111

Banking Landing Page Ads Copy 111