Express Writers

JUNE 14, 2024

The Adweek Copywriting Handbook : The Ultimate Guide to Writing Powerful Advertising and Marketing Copy from One of America’s Top Copywriters — By Joseph Sugarman Looking to learn how to motivate your buyers? The Adweek Copywriting Handbook by Joseph Sugarman is yet another solid reference source for writing top-notch copy.

Copywriting 98

Copywriting Copywriter Content Creator Copy 98

Susan Greene

DECEMBER 30, 2020

Copywriters write advertising and marketing copy, such as websites, brochures, ads, blog posts and more. The words we write (our “copy”) sell products and services, convince people to take an action, or persuade them to think of a company or brand in a certain light. What is your sales process? Susan Greene.

Freelance Copywriting 130

Freelance Copywriting Copywriter Copywriting Freelance 130

Copywriter Collective

OCTOBER 4, 2024

You have to realize the concept of search intent – the motivation of a specific search query. :Do The Difference Between SEO Content and Generic SEO Copy It is almost possible now to identify between a professional SEO content and any other ordinary SEO copy. Do they want to know this or that? Trying to buy something?

Copywriter 76

Copywriter Copywriting Keywords Creativity 76

BKA Content

FEBRUARY 17, 2023

On top of that, though, the art of product writing can also have major benefits relating to organic search/SEO, lead generation and overall sales. Being able to weave keywords, popular search queries and related topics in product descriptions while also connecting to customers emotionally is the makeup of an e-commerce marketing genius.

Manufacturing 98

Manufacturing Agency Keywords Copywriter 98

The Creative Penn

NOVEMBER 13, 2023

How can you shift your mindset from catalog sales to selling direct? How can you reframe the direct author business model to take advantage of creative possibilities for different kinds of products and long-term marketing? When I say catalog sales, Amazon is a catalog, Sears is a catalog. So welcome to the show, Russell.

Retail 98

Retail Sales Prose Script 98

Smart Blogger

MAY 8, 2023

In short, copywriters make the sales and marketing process come alive — they are its voice. Writing for businesses is much different than writing for individual consumers: Business sales material is often stuffy and boring. The B2B sales process is typically very long. Sales are an indirect result.

Copywriter 79

Copywriter Copywriting Brand Awareness Social Media 79

Grammarly

APRIL 2, 2024

Amazingly, no one hard-codes these concepts or explains how to put them together—the model learns this itself by being trained on mind-bogglingly large amounts of raw text (such as everything on the public internet).

Architecture 111

Architecture Healthcare Government Text 111

Grammarly

OCTOBER 16, 2024

By learning from millions of examples, the model would understand concepts like “email structure”, “formal writing”, and “business terminology” with being directly programmed. For example, a marketer could use generative AI to produce multiple versions of marketing copy, giving them a range of creative starting points to develop further.

Architecture 96

Architecture Healthcare Government Text 96

Smart Blogger

SEPTEMBER 18, 2023

With Jasper, you can generate a wide range of marketing copy in the blink of an eye, mimicking the way humans write. Here are a few examples of what you can create: Savvy blog posts Eye-catching landing pages Engaging social media updates Convincing sales emails Creative story ideas AI writing tools have many advantages.

Writing 71

Writing Content Creator Content Creation Marketing Copy 71

The Creative Penn

MAY 5, 2023

In this article, I’ll outline the concept of the AI-Assisted Artisan Author , which is how I intend to surf the wave of change ahead, rather than drown in the deluge. It’s not just all about branding, or on-message photos like the kind generated by fake media purely for sales purposes. Keep making what matters.” So how can we do this?

Creativity 98

Creativity Publisher Publishing Publishing 98

ProBlogger

FEBRUARY 17, 2012

In a recent post, Derek Halpern introduces the concept of the thread of discontent. Listening in on a webinar for email marketers, I noticed the presenter played up the rivalry between marketing and sales departments. Step 2: Unravel a “thread of discontent” Start listening to your crowd closely.

Prose 38

Prose Social Media Marketing Copy Concept 38

ContentWriters

JULY 12, 2023

Effective writing engages the reader and presents ideas in a natural sequence, simplifying complex concepts. Whether you’re writing a news article, a blog post, or marketing copy, a quick review of your outline with these in mind will identify any obvious gaps. What Are the Characteristics of Effective Writing?

Writing 52

Writing Medical Writer Communication 52

The Creative Penn

MAY 8, 2023

I've used it for helping me write marketing copy because I hate writing, like doing marketing speak. You might choose not to do that, but you might want to think about using AI to help you with your marketing copy. So at that level, or even concepts, tropes, you cannot copyright tropes.

Retail 98

Retail Publisher Publishing Publishing 98

The Creative Penn

MARCH 17, 2023

” I'm not sure where this concept comes from that we authors have only one way to do it. The one thing that ChatGPT does phenomenally is marketing copy. So your marketing copy is going to have to be on point to compete with everybody else that's getting their marketing copy from ChatGPT.

Writing 98

Writing Creativity Marketing Copy Copy 98

The Creative Penn

JULY 24, 2023

And it's not terrifying because it's the greatest book of all time, but just the concept is that there's this thing out there that makes parents kill their children. We have the basic concept of communication. I even provide my marketing copy and the things that I specifically use, with breakdowns where I'm like, here's what I do.

Writing 98

Writing Hospitality Writer Concept 98

Buffer

JULY 17, 2024

They’re like water, adaptable to every vessel: Content marketing (blog headlines, sales pages, newsletter homepage, webinars) E-commerce (product descriptions, sale announcement popups, landing pages) Email marketing (in email subject lines to improve open rates) … And so much more.

Social Media 87

Social Media Media Social Media Copy Persuasion 87