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Copywriting in 2025: How to beat AI and short attention spans

Copywriter Collective

The Founder of Copywriter Collective, Jack Stafford, had put it simply in their Christmas card: Many clients have used AI to come up with concepts and copy… but fortunately, many have come back a little later when they’ve realised it’s not all it’s cracked up to be. Ready to transform your copy ?

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Using movie script writing techniques to write highly effective blog posts

Credible Content

How to use movie script writing techniques to write effective blog posts. Connection between Movie Script Writing and Effective Blog Post Writing While movie script writing and blog post writing may seem like different disciplines, they share certain similarities and can complement each other.

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How to Write a Script: A Complete Guide

Grammarly

Whether you’re dreaming up a heart-pounding thriller or a laugh-out-loud comedy, writing a script is about giving life to characters, weaving stories that hold an audience captive, and knowing when to break—and follow—the rules. Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly What is a script?

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6 Psychological Techniques to Help You Write Great Social Media Hooks

Buffer

Open loop Open loops, often referred to as curiosity gaps, involve presenting a concept to your reader without fully exploring it until later in your caption. There are plenty of storytelling formulas you can lean into to get your point across.  And the promise of an interesting story is often hard to resist. 

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Information Gain: How Top Content Leaders Win at SEO

Backlinko

This concept is known as “information gain” in SEO. To explore the concept in depth, check out these articles by Animalz and Clearscope. It uses a knowledge graph to map relationships between concepts and identify new information. Visual Storytelling Nisha’s visual content is a feast for the eyes.

SEO 101
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Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

OK, maybe writing this article as a comic script isn’t such a great idea, even if prose is at a disadvantage when discussing such a visual medium. DarrenSanch #storytelling Click To Tweet. That being said, it is possible for smaller publishers to approach storytelling for a client in this way. storytelling Click To Tweet.

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17 Brainstorming Methods and Techniques to Unlock Your Creativity

Grammarly

These techniques tap into spatial and creative processing, making them ideal for storytelling, content planning, and problem-solving. Storyboarding Storyboarding visually maps out concepts, scenes, or sequences, making it easier to organize ideas and plan narratives. Dont worry about artistic skillfocus on capturing concepts visually.