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She has gained extensive international Product Marketing, Market Research, Sales Enablement, and Business development experience across SaaS, Telecommunications, Video Conferencing and Technology sectors within companies such as Sony, Cisco, Cogeco Peer 1 and Dimension Data/NTT. She has written for sites like Valuer and Recruiterflow.
She has gained extensive international Product Marketing, Market Research, Sales Enablement, and Business development experience across SaaS, Telecommunications, Video Conferencing and Technology sectors within companies such as Sony, Cisco, Cogeco Peer 1 and Dimension Data/NTT. She has written for sites like Valuer and Recruiterflow.
The urge to belong is related to the concept of social proof. Social proof is centered around a concept that people will take action based on what others have done. In fact, most telecommunications service providers use “bonuses,” such as extra savings, free shipping, buy-one-get-one-free offers, and rebates.
Richard Branson has taken several calculated risks with Virgin, entering markets like aviation and telecommunications, where high stakes are balanced by the potential for substantial returns. Bill Gates understood this concept very well, turning Microsoft software into a standard operating system across personal computers worldwide.
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