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Your Editorial Calendar is Not Your Content Marketing Strategy

Content Marketing Institute

We’re sharing it now because the misperceptions about editorial calendars and content marketing strategies are still common. Marketers often talk about how they have a strategy … then proceed to say they are set because they have an editorial calendar. An editorial calendar is not a #contentmarketing strategy, rants @MicheleLinn.

Editorial 111
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Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan

Content Marketing Institute

There are just as many of us whose job it is to fulfill the promise of those strategic ideals by implementing and executing on an editorial plan – i.e., the policy, process, team resource, and task-related decisions that will best position your content marketing program for long-term success. What’s in an editorial plan?

Editorial 111
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Editorial Policy: What Is It and Where Should It Live on My Blog?

ContentWriters

An editorial policy can help shape a blog into the trusted source of information that your readers are hungry for. Adherence to your editorial policy will save time and ensure all content consistently communicates with one single brand voice. What is an Editorial Policy?

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Is an Editor Worth the Money?

Jane Friedman

You mention that you are planning to submit this story to agents—some of whom may offer editorial feedback—and to seek a traditional publisher, where you will get developmental editing in-house. A good, in-depth, constructive professional developmental edit is worth every penny of the often significant investment.

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Before You Hire a Developmental Editor: What You Need to Know

Jane Friedman

Today’s guest post is a Q&A by Sangeeta Mehta ( @sangeeta_editor ), a former acquiring editor of children’s books at Little, Brown and Simon & Schuster, who runs her own editorial services company. Where do editorial letters—better known in our field as “edit letters”—fit in?

Editorial 145
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Content Planning: How to Create An Effective Editorial Calendar for Your Content Efforts

Intergrowth

Build a well-constructed editorial calendar. An Editorial Calendar. An editorial calendar is one of the most important components of a strong content plan. It’s a project management tool that includes all the nitty gritty details of your content plan, designed for your entire internal editorial and publishing team.

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The Nuts and Bolts of Becoming an Independent Editor

Jane Friedman

Your online presence–your editorial platform–is what determines this answer. Your website should feel modern and professional, like you invested time and money into its construction. The ways in which you can provide editorial assistance will grow to be nuanced and extensive. Remembering this helps ward off discouragement.