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While AI can share the workspace with a traditional writer and editor for content marketing, there is one thing it cannot do – SME contentcreation. For example, if the contentcreator reviews a restaurant, but never ate at the restaurant, they are not experienced or trustworthy, which means they have a low E-E-A-T to Google.
With an average of more than 6 million posts published daily , the demand for exceptional content writers is high. While industry and technical knowledge are important, what separates average contentcreators from the best is the ability to craft compelling narratives that engage readers and drive results.
Contentcreators should start optimizing content for AI searches in addition to traditional SEO. Social media, in particular, will benefit from AIs ability to produce dynamic, eye-catching video content at scale, helping brands engage their audiences with fewer resources.
In the world of contentcreation, time and creativity are two of the most valuable resources at our disposal. Fortunately, AI contentcreation tools can help streamline the process and make it easier to create compelling content. By using these tools, you can save time, improve quality, and reach a wider audience.
They host a two-day event called SearchLove each year; their conference brings together some of the world’s leading thinkers on the latest in search, analytics, contentcreation, optimizing your website, paid promotions, and more. They’ve been industry leaders in the online marketing and contentcreation space since 2005.
Improving E-E-A-T SEO Since you know more about the algorithm update and the changes it made, let’s learn how to tweak your contentcreation efforts to gain traction in the SERPs. By following these principles, you’ll be able to consistently create high-quality content that ranks high on Google searches. What’s YMYL all about?
Hailed as game-changers by some and the beginning of the end by others, these tools seemed ready to streamline contentcreation. Would it sideline traditional methods of content generation? How would Google react to AI-generated content? Contentcreators felt they had a green light to test the new technology.
It’s an acronym that stands for ‘Your Money, Your Life,’ and it refers to the financial and healthcare niches. Granted, if your business is in finances or healthcare, you won’t be able to avoid YMYL. Well-written, informative blog posts also attract backlinks from other contentcreators online, which is a huge plus.
Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your contentcreation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Companies don’t hand them to just anyone.
You’ll see anecdotes across Reddit and the web about how users are writing blogs with tools like Chat-GPT and Copymatic to create blog content that’s ranking well in Google. As a long-time contentcreator and SEO, I’m sure that’s true for niches that are not competitive, or going after zero-search volume keywords.
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