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What is a Content Author?

Agency Content Writer

Since 2010, Anne McAuley Lopez has been writing content for businesses and nonprofits in partnership with social media managers, nonprofit marketing professionals, and digital marketing agencies. What exactly is the role of a content author? What is a Content Author? Where will the content be shared?

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21 Digital Marketing Tools You Need When Starting a Business

Neil Patel

To accomplish this, you’ll need a good marketing strategy and access to the best digital marketing tools. In this post, I’m going to outline 21 digital marketing tools you need when starting a business. You may be familiar with a marketing tool or two in here; others might be new to you.

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The 8 Best Content Optimization Tools To Use in 2024

BKA Content

The 8 Best Content Optimization Tools To Use in 2024 Digital marketing is an important part of your business strategy. Creating quality content and using smart strategies can help you connect with your ideal clients. Content optimization tools can make this process easier. Learn More 6.

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Digital Experience Platforms: Overview, Resources, Examples

Neil Patel

When it comes to content creation and management, the acronyms can start to feel like alphabet soup. CMS stands for a content management system. By definition, it’s software that allows you to create, manage, and share your brand’s content.

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5 Important Considerations For Web Design And SEO

The Hoth

Today, content management systems like WordPress are the most popular tools for the web design process , as they enable users to build beautiful websites without extensive knowledge of programming languages. However, you’ll want to avoid creating content strictly for search engines.

SEO 98
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The 9 Core Roles on an Established Content Team

Intergrowth

In some organizations, the content department exists of a single marketing manager who works with an outside digital marketing agency to build content for their website. But if you’re building a content marketing team, there are a handful of roles you should consider hiring for.

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How to Create a Marketing Budget for 2023

The Hoth

While that’s certainly an extreme example, many marketers fall into the trap of not forming a budget plan for their content marketing efforts – which can cause their eyes to become bigger than their wallets. . Besides software and content creation, there are plenty of other expenses that go into a marketing budget.

Marketing 101