Content Marketing Institute

FEBRUARY 6, 2018

No matter how far you’ve come in your content marketing career – and how much you continue to progress – there are always a few things you wish you were better at, understood more deeply, or had known about earlier. Yep, I relied on content marketing to strengthen my ability to be a content marketer.).

Content Marketing 111

Content Marketing Marketing Content Brand Awareness 111

BKA Content

FEBRUARY 18, 2023

Content Marketing Life Hack: Using a Content Writing Company Content Marketing is the driving life force behind keyword targeting, content creation, and online lead generation. One of the most time-consuming and most important parts of content marketing is to write content.

Content Marketing 98

Content Marketing Content Writing Marketing 98

Content Hacker

JULY 6, 2023

Do you want to know how content marketing helps business growth? Many business owners aren’t sure whether investing in content marketing is worth the time, effort, and resources. Content marketing is 100% worth it. My answer to anyone who asks is always YES!

Content Marketing 93

Content Marketing Marketing Long Form Content Content 93

Content Marketing Institute

DECEMBER 25, 2018

Remember while it’s tempting to pour all your content team’s energies and resources into the next big thing to hit the digital marketplace, sustainable, long-term success with content marketing first requires a mastery of the fundamentals. Content marketing strategy tips and tools. Choose a content business model.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

Content Hacker

OCTOBER 25, 2022

One of my CTS members recently asked, “What is the value of content marketing?” Here’s why: First, content marketing will be worth $600 billion in 2024. Out of all digital marketing strategies, content marketing has THE highest ROI (return on investment). Incredible, right?! Ready to rock?

Content Marketing 96

Content Marketing IT Marketing Search Engine Optimization 96

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Copywriter Collective

FEBRUARY 28, 2025

All of these tips work through content journey mapping so that every stage of engagement is increased and supports a strategic approach to content marketing. Step 6: Develop a Visual Content Mapping Framework A visual mapping framework of content types and personas will be helpful to map them against exact journey stages.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

BKA Content

NOVEMBER 8, 2022

The Importance of Content Marketing to Grow Your Business in a Recession. The best approach to grow your business in a recession is through targeted content marketing. What Is Content Marketing? It involves creating compelling content and sharing it through online methods of communication. Learn More.

Content Marketing 98

Content Marketing Marketing Content Brand Awareness 98

Content Hacker

MARCH 2, 2023

Inbound content marketing just might be the magic touch you need. 3x more leads than traditional marketing (with a 67% cost savings). With that in mind, this blog will show you how inbound content marketing works. Table of Contents What Is Inbound Content Marketing?

Content Marketing 88

Content Marketing Marketing Content Content Creation 88

Contently

SEPTEMBER 5, 2024

Keep in mind that you can repurpose content from your fintech case study into different formats to reach new audiences. Tips on creating fintech case studies While many B2C brands can breeze through content creation, fintech brands face strict regulations and approvals that would make even a seasoned bureaucrat break a sweat.

Storytelling 52

Storytelling Search Engine Optimization Finance Content Creation 52

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation.

Content Writer 239

Content Writer Writer Content Writing 239

Content Hacker

OCTOBER 26, 2023

Now that you know how to do keyword research, let’s move onto content creation. What is Content Creation? Content creation is the process of developing original and valuable material to share with your audience. Because when you have clear targets, every piece of content serves a purpose.

Content Creation 52

Content Creation Proofreader Content Brand Awareness 52

Contently

DECEMBER 26, 2022

Content marketing ain’t easy… but isn’t that why it’s so valuable? Organizations are taking a more proactive approach to content these days as it relates to audience engagement, lead funnel growth, prospect nurturing, customer loyalty, and strong brand affinity.

Lead Generation 112

Lead Generation Content Brand Awareness Sales 112

BKA Content

JANUARY 24, 2024

Our managed SEO writing services provide the flexibility and organization required for complex writing projects, high-volume needs and integrated content creation processes. Expertise: We have over a decade of experience in writing, managing, scaling and strategizing cutting-edge SEO content campaigns for businesses everywhere.

SEO 98

SEO Search Engine Optimization Manufacturing Finance 98

Neil Patel

JULY 28, 2021

For instance, content might be of little use in converting users at the bottom of the sales funnel; however, it could be invaluable in bringing users onto your site in the first place, by boosting brand awareness and organic lead generation. Different segments of the sales funnel warrant different types of content.

IT 141

IT Content Social Media Brand Awareness 141

Neil Patel

JANUARY 27, 2021

By creating valuable content, your audience will view you as a trusted source of information — especially when they need the products or services you provide. LinkedIn Newsletters Help Generate Leads. Lead generation is the heart of online businesses. A LinkedIn newsletter can help.

Brand Awareness 137

Brand Awareness Lead Generation Social Media Publishing 137

Neil Patel

SEPTEMBER 22, 2021

Or, how about this example from Marketo: I visited their content marketing e-book page to learn about cheap content creation methods. Lead-gen Ads Based on Page Engagement. Facebook has a powerful lead generation tool called “Lead Ads.”. Select “Lead generation” as your marketing objective.

Lead Generation 139

Lead Generation Landing Page Ads Advertising 139

BKA Content

JANUARY 15, 2023

20 Business Blogging Statistics That Will Blow Your Mind As you plan your company’s content marketing strategy for 2022 and beyond, you might be ready to focus on new formats like TikTok and invest more money in video production and related expenses, but don’t neglect the power of blogging.

Blog 113

Blog Blogging Content Creator Lead Generation 113

ContentWriters

DECEMBER 6, 2023

For B2B marketers, the roadmap to content success isn’t always straightforward. Therefore, establishing a cohesive B2B content marketing strategy is crucial for driving results. Let’s dive into the key elements of a successful content marketing strategy. Experimentation is a great idea here.

Content Marketing 64

Content Marketing Marketing Content Brand Awareness 64

BKA Content

JANUARY 27, 2023

Artificial intelligence in business is growing rapidly and is increasingly applied in creative fields like SEO optimization and content creation. But does it work for content creation purposes? SEO optimization and content creation are great illustrations of this. What Is Search Engine Optimization?

Marketing 98

Marketing Content Creation Search Engine Optimization Proofreader 98

ContentWriters

JANUARY 9, 2025

Get it right, and you’ll have a lead-generating asset that positions your organization as a thought leader. Medical white papers serve distinct strategic purposes in your healthcare marketing efforts. Their primary value lies in lead generation, targeting decision-makers seeking solutions to complex problems.

Healthcare 59

Healthcare Medical Writing Lead Generation 59

Verblio

FEBRUARY 26, 2025

We’ll cover the best attorney content writers in this guide, focusing on objective criteria such as pricing structure, writing quality, legal expertise, turnaround time, SEO optimization capabilities, and other factors. That’s tough to accomplish internally, and the right legal content service can help you get there.

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Contently

JULY 19, 2022

It’s evident the company’s marketing goals go beyond brand awareness and lead generation. Clearly, Mailchimp wants to boost the success of their current customers—and they’re using content marketing to do it. Why post-sale content marketing matters.

Sales 129

Sales IT Search Engine Optimization Content 129

Neil Patel

FEBRUARY 10, 2021

When leads get to the middle of the funnel, targeting and segmenting become very important. You need to draw in your leads, and it’s easier to do that with data and personalized content. You should focus your effort on content creation, targeted offers, and follow-up campaigns for specific buyer personas.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Neil Patel

MAY 14, 2021

If you need bulk content, such as product descriptions , AI copywriting handles these jobs for you, so you’re free to focus on more demanding marketing tasks like lead generation and KPI tracking. Whether you need help brainstorming ideas or generating some content, an AI tool can help you get going again.

Copywriter 143

Copywriter Copywriting Writing Script 143

BKA Content

DECEMBER 22, 2023

TopHatRank offers website enhancements, keyword analysis, SEO audits, local SEO as well as content marketing, curation and development. Most companies (75%) expected to increase their content marketing expenditures in 2022. The company has several awards, including Top Inbound Marketing Company, New Orleans.

SEO 98

SEO Digital Communication Healthcare Content Creation 98

Neil Patel

DECEMBER 31, 2020

Here are a few options, as well as some practical tips on using them to improve your content marketing strategy. RSS, which stands for “really simple syndication,” is an XML-based format used to distribute and share online content. How to Use RSS Readers to Benefit Your Content Marketing. What Was Google Reader?

Social Media 143

Social Media Landing Page Content Creation Lead Generation 143

Express Writers

FEBRUARY 20, 2024

However, budgeting to create all that content is another beast you might not be ready to tackle. Content marketing doesn’t have to be an overwhelming beast that will gobble your budget. You won’t need to graduate to the next level of content marketing until you defeat the one you’re at and receive the profits.

Content 98

Content Writing Search Engine Optimization Freelance 98

Contently

JANUARY 17, 2024

When it comes to content marketing for financial institutions, legal compliance presents a unique set of challenges and opportunities. The intricate financial services landscape is characterized by stringent regulations, constantly evolving market dynamics, and a discerning audience.

Content Marketing 52

Content Marketing Finance Marketing Editorial 52

BKA Content

MAY 18, 2023

Create An Actionable Blogging Strategy Do you want to highlight your brand, improve lead generation and build your brand even in a recession? Thankfully, companies can save money during challenging financial times by investing in the proper marketing channels. We Write Content: That's Literally All We Do.

Lead Generation 98

Lead Generation Persuasion Content Marketing Collaboration 98

Bramework

JANUARY 3, 2025

Bramework’s Social Media Content Generator empowers users to focus on creativity and strategy by automating repetitive tasks. As new features roll out, stay connected with their support team for updates and tips to further optimize your content creation efforts.

Content Creator 52

Content Creator Script Post Social Media 52

ContentWriters

MAY 24, 2023

One of the most reliable strategies is content marketing — and for good reason. In a digital age where nearly everything is online, content holds immense power. It comes as no surprise that 82% of businesses are actively utilizing content marketing as a strategy for growth. The problem is that content isn’t easy.

Content Marketing 52

Content Marketing Content Creation Marketing Agency 52

ContentWriters

SEPTEMBER 12, 2024

This opens up the opportunity for lead generation if the white paper is branded or gated on your domain. Contact our Content Strategy team to learn more about our content creation process and service options for white paper writing. People can apply the information at work and share it with their network.

Publishing 97

Publishing Publisher Publishing Content Creation 97

The Hoth

JANUARY 24, 2023

While this can certainly work at first, and you should hold on to these types of versatile marketers, it’s not a sustainable solution. Otherwise, personal limitations will hold back your jack-of-all-trades from handling every aspect of your marketing strategy.

Agency 96

Agency Recruitment Marketing Lead Generation 96

Shorthand Content Marketing

APRIL 4, 2023

What this means for your marketing is that you must focus your content around the mobile and tablet user, rather than the desktop. Mobile content marketing will become the norm in the years ahead, and content creators must be prepared. What is Mobile Content Marketing?

Content Marketing 52

Content Marketing Marketing Content Text 52

Neil Patel

APRIL 20, 2021

In my experience as a content marketer who’s built a loyal audience, influence can be achieved through consistently creating useful content for your target audience and forming relationships with influencers and readers. Macallan persuaded 32 people to do marketing for the company. Cialdini, Ph.D., But guess what?

Sales 137

Sales Advertising Content Creation Education 137