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[NOTE: In my last po st I worked with GPT4o to help me convert some presentation materials into a post. This post is specifically for copywriters and content creators who are already familiar with the basics of LLMs (Large Language Models) and are ready to take their AI skills to the next level. In this post I worked with Gemini 1.5
Updating and repurposing requires a different creative mindset from creating something new. What content works best? Generally, what works for my blog, also works for LinkedIn but the content is much shorter so instead of sharing 3 lessons as I do in this post, I would share just one lesson on LinkedIn. That saves a ton of time.
ChatGPT: Best for Prompt-Based Research and ContentCreation G2 Rating 4.7/5 Helping make sure that your content is engaging, easy to read, and SEO-friendly. Here are some key features: Performance Score SEO Writing Assistant assesses the quality of your content and presents an aggregated score.
No longer a far-fetched idea out of a 90s movie, AI has the potential to support content creators at every stage of the contentcreation process. In this article, we will explore six ways in which AI already supports contentcreation and which tools are leading the charge.
It also generates outlines and creativecontent. The higher the score, the better optimized your content is and the easier it is to read. Advertising You can take advantage of AI advertising tools to generate both copy and creatives for your paid promotions. Then, select a language, creativity level, and tone of voice.
Sometimes, simply turning on the recorder (with permission) while they’re speaking in a meeting can reveal a host of exciting content topics. The challenge, however, is that many SMEs have day jobs that don’t involve contentcreation. They’re busy — and content isn’t on their list of KPIs.
Relying on content curation tools alone also makes you more of a content aggregator than a content curator: The former just collects pieces of relevant information and presents them as is, while the latter adds their own inputs and insights into the mix of existing information.
But without a strong hook, you risk people scrolling past your content and missing your message. And let's face it, that's the last thing you want after pouring your time and energy into contentcreation. I present my idea (highlighted in blue). I personally find it easier to start with my hook.
This comprehensive guide will walk you through 147 ways to monetize ChatGPT plugins, allowing you to turn your creativity and the AI assistant into a money-making machine. Use SEO.app as your client’s personal SEO assistant for a streamlined content marketing process. Let’s dive in!
If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Cheryl refers to them as the “twin areas of creativity.”
For many years, I worked alongside a talented content marketer who often insisted she just wasn’t “a creative person.” Rather than argue with her, I thought I’d prove her – and, by extension, any other marketer who thinks crafting imaginative, one-of-a-kind content is a task best left to “artistic types” – wrong once and for all.
The solution they found flipped the “create content first, ask questions later” approach all too common at Cisco – and so many other companies. Putting contentcreation last ended up helping the team scale its processes and end the confusing experiences that sprang from muddled marketing silos.
Adaptability: Being able to adjust writing style, tone, and format to suit different audiences, platforms, and content requirements. Creativity: Having the ability to think outside the box, generate fresh ideas, and bring originality to the content. Research proficiency is a vital skill for professional content writers.
In the world of contentcreation, time and creativity are two of the most valuable resources at our disposal. Fortunately, AI contentcreation tools can help streamline the process and make it easier to create compelling content. Whether you’re creating a video, podcast, or presentation, MURF.AI
We hear from content creators all the time about the struggle to be creative day in and day out. But creativity is critical when it comes to standing out among the screaming noise that distracts your audience daily. And there are tactics you can use to inject more creativity into your content marketing efforts.
Are you ready to supercharge your contentcreation process? With endless ideas swirling in your mind and countless platforms begging for fresh content, it’s easy to feel lost in the creative chaos. This technique encourages creativity and allows for free thinking without restrictions. But fear not!
Here are some actionable tips on how to improve your contentcreation skills if you’re constantly falling behind your deadlines. A content outline is the bare bones of information your article will include. And you may have to spend a lot of time rearranging the material to make it look more presentable.
Challenges of Creating High-Quality Content The publishing pace and length of competitive business content can easily become a grueling death march for many small to medium-sized businesses. Without a dedicated resource, contentcreation typically becomes a side task for employees juggling other responsibilities.
With the competitive demands for new content, it can be challenging to constantly brainstorm fresh, unique ideas. To help break you from your creative slump, we’ve explored five social media content hacks that will completely reinvigorate your timeline and inspire new high-quality posts. It happens more than we’d like to admit.
Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. In fact, when it comes to consumer buying behavior, feelings are more influential than any other variable, so you should try to invoke emotion through your content.
Video contentcreation can be a massive headache. Even for seasoned marketers, creating compelling content is a challenge. The real uphill battle is trying to create that level of content regularly. All you have to do is repackage those valuable tidbits and present them to your audience. Upload Your Content.
Thats why they use creative tactics like distributing press releases to generate buzz amongst online journalists. Contentcreation. Digital PR also involves creating content to generate traffic, attract links, and attract media attention. A perfect example is Doves Real Beauty campaign from 2006.
Use the right medium Think of the medium you use to present a fintech case study as the delivery vehicle for your story. Tips on creating fintech case studies While many B2C brands can breeze through contentcreation, fintech brands face strict regulations and approvals that would make even a seasoned bureaucrat break a sweat.
First and foremost, they cater to the growing demand for bite-sized content. These quick bursts of creativity can help creators showcase their personality and content style without the need for elaborate setups or lengthy editing processes. Substantial content is a key element in this process.
The process was extremely creative, iterative, and collaborative. I was thrilled to see the results of the SIRs and recognized how they helped us reach new audiences and rekindle our organic traffic, but, from a personal perspective, I missed the creativity that came with pitching big-risk ideas and watching them pay off.
It’s a simple concept: get as many quality and relevant websites to link back to your content. The difficulty however is in the execution, which involves various skills such as contentcreation, research, and outreach. And there is also the contentcreation side of creating content that people want to link to.
As product offerings and teams expanded with each acquisition, the team’s bandwidth became stretched, and creativity sometimes stalled, particularly when creating Learning and Development and HR compliance courses. Following multiple acquisitions, Chrystal and Donley’s bandwidths were at capacity and their creativity diminished as a result.
Contentcreation calendars and schedules are the bane of most serious bloggers’ and content managers’ lives, depending on which side of the creative block you’re on. Soon we had discovered a 3-in-1, then a 6-in-1, and finally a 10-in-1 contentcreation strategy. How it works.
For brands with an established place in the online hierarchy, their event promotion efforts don’t have to be particularly intense or creative. You should also have a list of any important guests and speakers that’ll be presenting during your event. Contentcreation on LinkedIn , in particular, can help promote your event indirectly.
Here are some of the valuable services they offer: One unified cross channel marketing strategy driven by best-in-class creatives. The digital marketing experts at Mainstreethost go beyond keyword analysis and contentcreation for SEO. Quality content is the backbone of any successful digital marketing campaign.
Do you get asked tough, or even easy, questions about content marketing by your executives or clients? First, we asked the presenters at Content Marketing World to share the best questions they’ve been asked about content marketing. The article covers contentcreation, promotion, and distribution costs.).
It lets you quickly and painlessly deliver unique videos with the ease of creating a PowerPoint presentation. If you’re new to design, Canva will get you started with templates for social media, blog images, presentations, and even infographics. Here are a few of my favorites: Magisto. Intimidated by the video editing process?
Instead, content marketing is about engaging with your audience authentically, growing relationships, and building trust through valuable, consistent, helpful content. Since content marketing is the present and future of marketing, that means every business needs content to compete. What Is a Content Strategist?
Unfortunately, simply being present isn’t enough. To align this four-step process with your contentcreation, be sure you’re targeting customers within the various stages of the funnel with relevant content. Once you’ve established efficacy, it’s time to try to replicate that success with your upcoming content.
But if you treat it as something you do after you publish your content, you’re missing an opportunity. When you reach out at the beginning of contentcreation, you can: Quickly determine whether you’re creating content on topics your industry will find interesting (versus writing for writing’s sake). Click To Tweet.
Operational workflows: Good workflow has been called the secret sauce for content marketing success for good reason. Without defining the steps, sign-offs, and stakeholders involved in transforming your team’s creative ideas into shareable marketing assets, you risk encountering breakdowns and bottlenecks at every turn.
Blogging has become an integral part of online communication and contentcreation. Hones writing skills and stimulates creativity. It hones your writing skills, stimulates creativity, and challenges you to continuously improve. Generates new content and fresh ideas. The daily blogging habit encourages creativity.
E-book publishing offers authors and content creators the opportunity to reach a global audience, retain creative control, and explore alternative publishing options. Thought Leadership Manifesto Write an e-book that presents your unique perspective, insights, and vision on a particular topic or industry.
, Rand offers three novel ways to add sparkle to your contentcreation efforts. This week, I wanted to try and help with just a few tactical suggestions on some creative ways to pump up those content marketing campaigns. Sometimes those content campaigns can feel a little stale or repetitive. Video Transcription.
Instead of stressing out over every minor detail, just dive into the creative process. Instead of trying to figure out the perfect way to start your video contentcreation journey, just get that first video out of the way. I love discussing the creative process and useful tricks to use in the world of video marketing.
That (in conjunction with AI trend #3) will lead to a reemergence of originality and creativity in content creationbut dont expect AI to take a backseat. Businesses can use generative video for a wide range of purposes, such as creating polished corporate presentations, training videos, and even personalized marketing campaigns.
Relatability & authenticity : Viewers tend to engage more with genuine and relatable content. There’s no formula for authenticity – it’s a broad keyword that means different things depending on your goal for contentcreation.
Content writing is all about writing copies in the form of product descriptions, blogs, articles, e-books, flyers, emails, and brochures to describe products, services, and other collaterals in electronic form. In present times, it plays a big role in enlightening audiences about the business’s products.
This is content that’s helpful to both your brand and its audience. While this may mean having a more challenging time filling your content calendar, it results in supreme content quality. By focusing your contentcreation on topics that matter to your audience, you become a resource in your industry.
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