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Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan

Content Marketing Institute

Unless today is your first day as a content marketer, you’re aware of how essential a documented strategy is to achieving content marketing success. But let’s face it: Not all of us have a direct part to play in crafting or controlling our company’s strategic, high-level view of content. What’s in an editorial plan?

Editorial 111
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Guidelines for Responsible Content Creation with Generative AI

Contently

This brings several ethical questions to the forefront, including: Who owns the copyright to AI-generated content? How will we judge human creation vs. machine creation? What ethical standards should be present to ensure responsible content creation? Sometimes an editorial process won’t be enough.

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What Is an Editorial Calendar? Your Content Blueprint

Content Hacker

But as the weeks roll by, that one great post gets lost in a sea of content without direction or purpose. This is where understanding what is an editorial calendar can be a game-changer. An editorial calendar isn’t just about keeping dates straight; it’s your roadmap to delivering great content consistently.

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6 Ways Manufacturing Marketers Can Improve Their Content Marketing [New Research]

Content Marketing Institute

Even so, many manufacturing companies are in the young/first steps phases of content marketing maturity, as reported in today’s release of Manufacturing Content Marketing 2018: Benchmarks, Budgets, and Trends—North America sponsored by IEEE GlobalSpec Media Solutions. The important thing is to document a starting point.

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Editorial Policy: What Is It and Where Should It Live on My Blog?

ContentWriters

An editorial policy can help shape a blog into the trusted source of information that your readers are hungry for. It’s vital that every member of the team understands the policy and its importance to the content creation process. What is an Editorial Policy?

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A Content Marketer’s Guide to Designing Efficient Workflows

Contently

Why Effective Content Workflows Matter A workflow is a series of steps by which you organize your content so that it moves seamlessly through the production process. As a content marketer, you may be juggling multiple projects at once, so workflows can help keep you on track. Document your workflow.

Content 119
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A 30-Minute Hack for Nonprofits to Improve Their Content Marketing [New Research]

Content Marketing Institute

If you’re going to invest the resources in content marketing, shouldn’t it have a demonstrable effect on your organization? Given the lack of impact, it’s not surprising that they execute content marketing: Without a documented content marketing strategy (74%). AnnGynn Click To Tweet.