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We trained our editorialteam to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Use @moz & @semrush to analyze search volumes of keywords targeted in new #content, says @MassimoCw. Click To Tweet. Click To Tweet.
It should satisfy the following conditions: Good organic traffic potential – Use Google Keyword Planner or another tool that monitors traffic by topic, and evaluate what’s been written on a topic. Choose a relevant keyword with less competition but good traffic. HANDPICKED RELATED CONTENT: Out of Ideas? Click To Tweet.
SEMrush is a great tool to help you assess competitors’ traffic on Google and the keywords for which they are ranking. Enter your competitor’s web address in the SEMrush SEO toolkit and see a list of the keywords for which it ranks on Google. This quick way of doing keyword research can identify some target keywords.
HANDPICKED RELATED CONTENT: 5 Reasons SEO Should Take a Back Seat With Website Content. Identify a head term – an overarching keyword topic with high monthly search volume. It’s important that your content supports visitors becoming customers. #SEO Use the Keywords Everywhere plug-in to determine monthly search volume.
When I’m in super-focused research mode, listening to a blog post also allows me to take furious notes underlining keywords and drawing pictures – like a more manic and messy version of one of those professional sketch-note drawers I see at conferences. Jon Burkhart, founder, TBC Global . productivity Click To Tweet. Share in the comments.
Within two months, two of those three posts ranked on the first page of Google for their chosen keywords. With Social Media Lab, we are so keen on getting the word out about our experiments that contentcreation and content promotion get separate tasks and story points.
HANDPICKED RELATED CONTENT: An Alternative Approach to Developing Content Marketing Personas. Support external contentcreation. I would create a few campaigns focused on creating user-generated content that we could repurpose. 1,000: Invest in keyword research tools like SEMrush. CMWorld Click To Tweet.
domains) or keywords using a host of filters — like date, location, content type, and even word count — and then share that content directly to every imaginable platform: Click to enlarge. Also, it incorporates YouTube videos to add a powerful boost to the written content world. Of course, you probably know that already.
The Constant Contenteditorialteam also reviews each article I submit to the platform and provides helpful edit requests and feedback that helps me develop my writing skills even more. First, many clients I’ve written for have specific guidelines and offer valuable feedback when necessary.
TIP: You also can use reviews to identify keywords to elevate in your blog posts. As the rise of video reviews continues, keep an eye out for ways to incorporate them in your video content. This article was reviewed and edited independently to ensure that it adheres to the same editorial guidelines as all blog posts.
HANDPICKED RELATED CONTENT: Why Automation Is the Future of ContentCreation. Paul’s advice: Pick one use case, a task that eats up a lot of time, some administrative or tactical thing your team hates to do. HANDPICKED RELATED CONTENT: ContentCreation Robots Are Here [Examples]. How to get started.
To create an editorial calendar that successfully moves leads further down the funnel, you’ll need more than a spreadsheet filled with topics and deadlines. After all, with so much junk content out there (keyword-stuffed, typo-ridden, clickbait-laden—you get the picture), quality matters more than ever.
The contentteam (in collaboration with the outreach team) creates something better than what currently exists on that topic. At this point, both the teams may involve those linking leads in the actual contentcreation (by reaching out and asking for expert opinions on the topic). Website’s “About Us” page.
Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your contentcreation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Supercharge Your Writing Skills. Smart Blogger Jobs Board.
You add your human editorial perspective while integrating your 360-degree brand. While saving your audience valuable time, content curation isn’t a cheap substitute for original contentcreation. Rather, content curation yields measurable benefits aligned with your business goals. Click To Tweet. Click To Tweet.
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