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5 Brands Share Their Content Marketing Process

Content Marketing Institute

We trained our editorial team to do basic SEO analysis using Moz and SEMrush to analyze the potential search volumes of the keywords targeted in the new piece of content. Use @moz & @semrush to analyze search volumes of keywords targeted in new #content, says @MassimoCw. LouisSlices @content101? Click To Tweet.

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How Databricks Saves $1.4M Annually with Grammarly

Grammarly

The Challenge Databricks—the data and AI company that over 10,000 organizations rely on—had grown steadily to over 6,000 team members. However, the in-house editorial team was still small and mighty. The only way our editorial team can keep pace is tools like Grammarly.”

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Road Map to Success: Turn Your Strategy Into a Stellar Editorial Content Plan

Content Marketing Institute

Clearly define your preferred tone, voice, and stylistic standards that all of your content should stick to. Editorial quality and value: No matter what tone, voice, and style you use, editorial teams must maintain standards of content quality – i.e., the characteristics that make your content worthy of your audience.

Editorial 111
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What One Brand Did After It Created a Top 10 Blog

Content Marketing Institute

It only made sense that we called the project Social Media Lab. HANDPICKED RELATED CONTENT: 5 Brands Share Their Content Marketing Process. Conducting content experiments. Our lead scientist is responsible for the content from each experiment and I’m responsible for the promotion of each of those experiments.

Brand 111
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This Goal-Setting Activity That Made All the Difference

Content Marketing Institute

Even though the amazing CMI editorial team wanted me to write about marketing, I wrote this instead (ha). After a few month-long work engagements, I landed a full-time job at an insurance company, working on internal communications projects. Shortly after starting my new job, I read the book Think and Grow Rich by Napoleon Hill.

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Increase in Your Content Marketing Budget? 61+ Fresh Ideas From Experts

Content Marketing Institute

. $50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message. Or I might try a bit of native advertising for our top converting content. 50,000: Launch an audience research and partial website redesign project. Seek answers.

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11 Content Curation and Collaboration Tools to Save You Time

Content Marketing Institute

What you might not know — and the reason BuzzSumo is one of my go-to tools for collection and curation — is you can create teamProjects” by saving specific results or uploading a bulk list of URLs: Click to enlarge. Also, it incorporates YouTube videos to add a powerful boost to the written content world.