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Lead Generation Strategies for Small Businesses

BKA Content

Lead Generation Strategies for Small Businesses To get the most growth and progress, learning about lead generation for small businesses is a critical step. No matter what industry you work in, lead generation is a key factor in helping grow your customer pool. What Is Lead Generation?

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7 Neuroscience Sales Tips That’ll Skyrocket Your Sales

Neil Patel

In this in-depth article, you’ll learn how to leverage the power of the human brain with neuroscience sales tips. They’ll help you drive more visitors into your marketing funnel and convert casual visits into sales. Your ability to persuade others in this way by appealing to their emotions will increase your sales.

Sales 137
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Content Marketing Strategy: 10 Steps to Build a Results-Driven Plan

Backlinko

Identify Your Goals Before you do anything, set specific, time-bound goals for your content marketing strategy. Sample goals include: Increasing product sales by 30% Boosting organic traffic by 20% in six months Growing email subscribers by 15% this quarter Then, outline the actionable steps you’ll take to achieve each goal.

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Why You Need to Create Content for After the Sale (Hint: It Can Help Your Strained Budget)

Contently

Marketing teams often spend a good chunk of time and resources on efforts to get new customers—think top-of-funnel blog posts, sales collateral, and everything in between. But creating post-sales content that helps improve the experience for new and long-term customers is just as crucial. Why post-sale content marketing matters.

Sales 129
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How I Became a SaaS Content Writer (Content Writing for SaaS Companies)

Elna Cain

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation.

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How Lead Generation Tactics Can Boost Your Link Building Results

Moz

How link building is similar to lead generation. In any business marketing strategy, we’re really interested in one thing: sales. If you only focus on that final sale, you’re missing out on all those extra steps that drive your customer to buy. In link building we need links, just like in marketing we want sales.

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Mastering the Most Important Content Metrics for 2023

Contently

Regardless of the stage or the format, quality content nurtures relationships with customers and drives sales by converting prospects into marketing-qualified leads (MQLs) and sales-qualified leads (SQLs). Sales and marketing teams must work together to identify the criteria for an MQL and SQL.