Content Marketing Institute

NOVEMBER 6, 2017

Practically everyone understands the importance of “doing content marketing,” but many – even those with documented content marketing strategies – don’t know how to align the types of content they create with their desired content marketing goals. Remember that graphs and charts are content too.

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Content Hacker

MARCH 2, 2023

It is an effective way for businesses to build relationships with their target audience by providing valuable information in the form of blog posts, videos, podcasts, ebooks, webinars, infographics, and more. Video creation (creating tutorials and how-to’s). Webinars/live streams (hosting events). Ready to sign up?

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Content Hacker

OCTOBER 25, 2022

But the content marketing ROI statistics prove that this industry’s growth is NOT slowing down any time soon. In our digital age, both B2B and B2C business owners and marketers are seeing massive benefits when they use strategic content creation (like lead generation, for one!). Which content types play well with B2B audiences.

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Contently

MAY 9, 2024

Writing a white paper is the heavyweight bout of content creation. Take a look at the topics of content you’ve already created, like blogs, social media posts, and podcast episodes, for inspiration. Write an outline While you might be able to wing it with a blog post, long-form content like white papers require more planning.

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Content Hacker

JUNE 15, 2023

It can even save you up to 7+ hours of content creation time per post. Remember, the average blog post takes about 4 hours for a human to produce, but those who spend longer on their content get better results. So what if you could keep your content quality intact while saving hours and hours of time on writing?

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ContentWriters

MAY 15, 2024

As you strive to capture audience attention, build authority, and drive conversions, it’s essential to understand the best use of short-form vs. long-form content. Each format has its place within a comprehensive content strategy. What Is Long-Form Content?

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ContentWriters

SEPTEMBER 20, 2023

Executing a content strategy that engages your audience at various stages of the buyer journey involves many moving parts. Having a content marketing editorial calendar can help you and your team stay organized. This can help you establish a regular cadence and ensure you’re sticking to your content budget.

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Contently

APRIL 9, 2024

All these iterations fall under content repurposing, which could be a key component of your content strategy. On the other hand, if the content is an educational piece (like a how-to post), it’s a great candidate for repurposing. See how HubSpot repurposes content from their research report in an Instagram post.

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BKA Content

JUNE 28, 2024

Make adoption easy with educational content, like how-to guides, tutorials, and webinars. This type of content reduces friction in the buyer’s journey and can significantly improve conversion rates. And visual content like infographics and data visualizations can help simplify and illustrate key points.

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Buffer

DECEMBER 5, 2023

Do you already have a ton of content backlog? If a piece of content is outdated, refresh it with up-to-date information before repurposing it. Are you new to content creation (for social media or in general)? Then, try to embed content repurposing into your workflow. It depends.

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ContentWriters

DECEMBER 6, 2023

They’re powerful decision-stage content showcasing your successes and helping potential customers envision what working with you could look like. Try different types of long-form content, measure their performance, and adjust your B2B content marketing strategy based on what works best with your audience.

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Intergrowth

NOVEMBER 6, 2022

Content marketing comes in all sorts of formats. Gated content (eBooks, whitepapers, email courses, and webinars). It’s any type of content created specifically to provide value to your audience. To produce compelling content , you’ll need to hire a team of writers that are also great researchers. Blog articles.

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ContentWriters

DECEMBER 20, 2023

Bridge the gap between your content and target audience and maximize your efforts for better returns on investment. How to Repurpose Content in 4 Steps As with any B2B content strategy , you want to maximize the return on your investment in your long-form content. Repurposing can help you do that.

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Content Hacker

OCTOBER 26, 2023

Sustainable Marketing Strategy Besides all these, content repurposing is a sustainable marketing strategy. It lets you get more mileage out of each piece created and optimizes resources spent on content creation. This format is particularly effective for educational content and can be shared on platforms like SlideShare.

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Content Hacker

FEBRUARY 4, 2024

Making Your Content Visible And Impactful To ensure maximum reach and effectiveness for all the hard work you put into your content creation, it’s important to understand and implement content optimization techniques. Remember, effective long-form content marketing isn’t just about quantity but quality.

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BKA Content

MAY 18, 2023

With e-books you can utilize more creativity to produce simpler, more engaging content that can be both entertaining and informative. To write this long-form content, you conduct research or compile references on the subject to create a guide or eBook that goes into depth and demonstrates that you know what you are talking about.

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The Hoth

FEBRUARY 20, 2024

It’s been proven through research that long-form content generates more natural backlinks than short-form content, so aim to produce longer articles that explore topics in-depth. Once you’ve figured out the logistics, develop an editorial calendar that plans out several months’ worth of content.

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ProBlogger

OCTOBER 2, 2017

James, who puts on a great event, asked me to share some of my story and give some practical tips on content creation. James puts on a really good event, and he asked me at the event last year to share some of my story but also give some practical tips on content creation. Secondly, the content creation.

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Neil Patel

OCTOBER 18, 2021

Another important element for creating a quarterly content plan that will 10x your output is knowing what type of content to create. Different content types include: social media webinars how-to guides blog posts infographics memes/GIFs videos (live stream videos, YouTube videos, TikTok, Instagram reels, etc.)

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ContentWriters

NOVEMBER 23, 2022

Recorded webinars are a great way to create material you can turn into an online course. To host your webinar, you can live stream on Facebook, LinkedIn, or Instagram or use a paid platform like Zoom, WebinarGeek , or GoToWebinar. Recording your webinars allows you to develop your eLearning assets over time and with an audience.

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Buffer

JANUARY 7, 2025

This is a particularly useful tool if you create longer content, such as video podcasts or webinars, and want to repurpose it for social. Quuu: Curate content to share on social Source: Quuu Content curation can help keep your social media feeds full without generating all your ideas from scratch.

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Buffer

OCTOBER 28, 2024

I even have a prompts category for ideas in case I get stuck (many of which came from Buffer's Creator Camp ) — but there's a nifty "generate ideas" button that can jumpstart your content creation. Moz also rocks in the educational content department. Generate content briefs to outline your articles.

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