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Empathy Mapping is An Essential Tool for Futureproof Copywriting

Nick Ursborne

[ NOTE: This post was written in part by GPT 4o, working from the slides and transcripts of a presentation I gave on Empathy Mapping.] While AI tools like ChatGPT have revolutionized content creation, the human touch remains irreplaceable.

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Level Up Your Copywriting Game with Some Advanced AI Techniques

Nick Ursborne

[NOTE: In my last po st I worked with GPT4o to help me convert some presentation materials into a post. This post is specifically for copywriters and content creators who are already familiar with the basics of LLMs (Large Language Models) and are ready to take their AI skills to the next level. . In this post I worked with Gemini 1.5

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6 Ways AI Can Support Your Content Creation

Buffer

No longer a far-fetched idea out of a 90s movie, AI has the potential to support content creators at every stage of the content creation process. In this article, we will explore six ways in which AI already supports content creation and which tools are leading the charge.

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Content Creation 101: Tips for Working With Reluctant Subject Matter Experts

Contently

Sometimes, simply turning on the recorder (with permission) while they’re speaking in a meeting can reveal a host of exciting content topics. The challenge, however, is that many SMEs have day jobs that don’t involve content creation. They’re busy — and content isn’t on their list of KPIs.

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How to Have Fun on LinkedIn: 3 Lessons From My First 150 Posts

Enchanting Marketing

Intrinsic motivation is when your goal is the inherent joy of content creation, personal growth, and the joy of connecting with others. So, as carousels (slide presentations that you can swipe through) consistently outperform other posts, I want to post at least one carousel each week. And guess what?

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15 Best Quillbot Alternatives: The Ultimate Guide

Backlinko

ChatGPT: Best for Prompt-Based Research and Content Creation G2 Rating 4.7/5 Helping make sure that your content is engaging, easy to read, and SEO-friendly. Here are some key features: Performance Score SEO Writing Assistant assesses the quality of your content and presents an aggregated score. Short on time?

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Guidelines for Responsible Content Creation with Generative AI

Contently

This brings several ethical questions to the forefront, including: Who owns the copyright to AI-generated content? How will we judge human creation vs. machine creation? What ethical standards should be present to ensure responsible content creation? Who monitors the output of generative AI?