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In today’s internet-focused age, words like “contentcreator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, contentcreator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels.
Disclosure: This content is reader-supported, which means if you click on some of our links that we may earn a commission. A contentmanagement system—CMS for short—gives you the ability to publish content on the Internet. There are tons of different contentmanagement systems available on the market today.
About 83% of digital marketers and contentcreators report prioritizing quality over quantity in their current digital content marketing strategies. Thanks to generative AI and other automation tools, mass content creation has never been easier. Alternatively, Express Writers offers built-in scalability.
In today’s digital landscape, creating content that stands out and captures the attention of both your target audience and search engines is crucial. Optimizing a blog post to captivate your audience, rank well on search engines, and provide a seamless user experience requires a harmonious blend of copywriting, SEO, and UX/UI design.
Your WordPress Site Blog Can Be Incredibly Effective — And Here’s Why Yes, my blog posts are full of interesting, helpful, and original content and keep my website active (as opposed to stagnant). WordPress Site Blog Expertise If you’re not sure how to optimize your web copy and blog posts, I’m here to help.
There are ten digital asset management tools that I can confidently recommend. In addition to DAM software, you’ll also get tools for organizing content, managing your marketing calendar, and more. The platform makes it easy for marketing teams to store, index, and share digital content. Start for free. Get started.
Depending on the size of their company, the CCO may not interact directly with content or contentcreators. Instead, they work with the directors and managers who oversee content production and have a more hands-on relationship with actual marketing materials.
Read on for the Chief Content Officer magazine interview with the senior integrated marketing contentmanager at The Coca-Cola Company. HANDPICKED RELATED CONTENT: The Best Content Marketing Books of 2017 to Boost Your Creativity and Productivity. CCO: Which contentcreators inspire you?
The ability to post them on your own site is what makes them different from other story experiences, such as Instagram or Facebook stories. If you have a WordPress website, this may be the most obvious and seamless option, especially if you’re already comfortable with the contentmanager. The post What Are Google Web Stories?
This has happened through organic posting and through paid advertising with Unsplash for Brands. Organic posting on Unsplash As you might have seen, many brands are uploading their own curated photos to Unsplash, contributing great, free photography to the Unsplash system. When possible, list trending hashtags.
I hope this year’s post gives you an opportunity to step back from the demands of your job and rekindle your enthusiasm for (dare I say meditate on?) We need to … express the creativity and wisdom that contentcreators, editors, and producers bring to our business. Cover image by Joseph Kalinowski/Content Marketing Institute.
If your website has a blog, you shouldn’t write blog posts and optimize them for keywords later. Instead, do it the other way around: use keyword research tools to give you ideas for new blog post topics. But if you already have blog posts on your site that aren’t keyword optimized, you can and should go back to optimize them.
This varies from team to team, and contentmanagers may need a combination of tools for best results. As Buffer’s editorial director, Ash Read, told HubSpot: “[your] editorial calendar should be a resource for your whole team, not just contentcreators.” Create a Content Backlog.
Contently’s enterprise campaign tool allows you to group content by campaign goal. For example, if your company is attending an industry event, you can collect videos, articles, gated content, social media posts, and emails all under one roof and quickly view analytics. Create content efficiently and at scale.
Managing your social media shouldn’t be overwhelming. Social media tools can help: Save you time by doing the posting, social listening, and hashtag research for you. Maybe even save your brand’s reputation by catching a negative post in time for you to run interference and resolve the issue quickly. CoSchedule.
Remote content strategists combine writing expertise with analytical skills to optimize content performance and achieve business objectives. Tips for Success : Gain experience in contentmanagement systems (e.g., Online job boards There are a ton of job boards out there that gather and share various remote positions.
Calculating content velocity is also an integral part of healthy contentmanagement , as it lets you know how much you’re spending on its production (as well as if you’re hitting your publish dates or not). . Why does content velocity matter? The average word count for each post . Blog posting schema.
In this post, I’m going to outline 21 digital marketing tools you need when starting a business. From simplifying your social media marketing efforts and project management to finding freelancers, each of these tools will help you get the competitive edge you’re after. All in One SEO Pack.
In this post, we’ll go over all the different free blogging platforms and give you the pros and cons of each, but first, let’s stop to ponder a more fundamental question: Table of Contents Do You Even Need a Free Blogging Platform? Where to insert the title for your post is clearly defined. That’s the beauty of a WYSIWYG editor.
Content technology. Consider this finding from CMI’s 2018 ContentManagement & Strategy Survey: 51% of the content professionals say their company lacks the right technology to managecontent across their organization. Cover image by Joseph Kalinowski/Content Marketing Institute. This isn’t easy.
For example, if you hire a freelance writer to create a blog post for you, sub-steps may include establishing the topic, providing the freelancer with a content brief, choosing a deadline, editing the post, commissioning or selecting graphics, and formatting the content in your contentmanagement system (CMS) before publishing.
In this post, we’ll cover the different niches available to freelance writers, and give you guidance on how to choose the right one for you. You also have content type — the “how” you write about it, or the form your writing takes. Some examples are blog posts, case studies, and white papers (we’ll discuss many more in a moment).
As you publish more and more content, it’s easy for some of your best posts to become outdated. With hundreds of posts to look through, some of your best, most engaging content can disappear in plain sight. When you start a blog, it’s easy enough to keep stock of all the content that you publish.
Now, the role of a content marketer can seem similar, but it’s like comparing a paintbrush to an artist. The content marketer might craft the individual stories — the blog posts, social media updates, videos, and more. Next up, you’re deep in your content calendar. Early Career Next, comes hands-on experience.
A content marketing platform (CMP) is an online software solution that allows businesses and marketers to collaborate across teams to strategize and streamline their content marketing processes. I know what you’re thinking: That sounds a lot like a contentmanagement system (CMS). align with overall strategy.
One of the most important things you can do in 2014 as a contentcreator, is identify who you are as a personal brand by monitoring how you come across online. Google Authorship helps to bridge the gap between the casual writer, and the professional contentcreator. Who you follow is almost as important as what you post.
That’s one of the most asked questions in the world of content creation right now. So, what future trends should contentcreators watch out for in the next few years? What’s on tap for the future of content marketing? As a brand or contentmanager, you need to know how to hire and train your own AIO writers.
Think about it – if everyone starts relying solely on AI for content creation, we’re going to see a lot of the same thing, over and over. As a contentcreator, you now face the risk of overusing AI to fill your blog with content where most of the writing is based on something that’s already been published elsewhere.
emerges as the beacon of hope for contentcreators relentlessly chasing the SEO dream. What exactly is this tool that promises to revolutionize content creation? assists users in crafting detailed content briefs and even entire articles for blog posts, enhancing the writing process. With these advancements, Frase.io
Recently I wrote a post about my experiences as a company looking to hire another blogger for our team. As an employee, a blogger might be dealing with general copywriting for web and print, creating ebooks or whitepapers, managing a team of contentcreators, or updating social media. Image via flazingo.com.
Improve Blogging Returns It’s a best practice to have a consistent, frequent blog posting strategy as one of the pillars of content marketing. HubSpot recommends posting to a blog between one and four times a week for smaller brands, and daily (or even more often) for larger brands. That’s scalability at its best.
This guest post is by Wayne Turner of MurrayKilgour.Com. Content creation calendars and schedules are the bane of most serious bloggers’ and contentmanagers’ lives, depending on which side of the creative block you’re on. For me as the contentcreator, this is heaven, as it enables me to work in my genius. (A
Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Companies don’t hand them to just anyone. Sell them on you.
I’ve landed the dream job – writing the awesome business blog at WorkflowMax – a cloud-based job management software for creatives and other service businesses. It was up to me – and our Marketing Manager – to find this blogger. Now, how would they get lots of eyes on that post?
All companies that create content for cus. Edit Post ‹ Content Marketing Institute — WordPress. Skip to main content. Timed Content Rules. Intel ContentPosts. Intel ContentPosts. All Intel ContentPosts. Intel Content Categories. Intel Content Tags.
Unlike individual freelancers, these agencies maintain networks of vetted writers and editors or in-house teams who work together to produce various types of content, from blog posts and landing pages to white papers and case studies. The post Top Content Writing Services for 2025 appeared first on ContentWriters Blog.
The result: a better idea of what their needs are, along with the different ways in which your content can address them. Run a Content Audit Chances are you’re not starting from scratch. You’ll have troves of existing content already in place, from social media to blog posts, landing pages, and beyond.
Next, add WordPress as your contentmanagement system (CMS). Step 7: Generate Blog Ideas With the more tech-driven steps out of the way, you’re ready to do what you came to do, create blog posts. It’s important you give every blog post its due—quality trumps quantity. Organize your blog posts into topic clusters.
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