Content Marketing Institute

OCTOBER 23, 2017

You need to know what your neighbors, friends, and competitors are publishing to ensure that you’re creating the most engaging, differentiated content. Completing a competitive content analysis helps you stay one step ahead in your content marketing strategy and use your competitors’ efforts to your advantage.

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Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

Content Marketing 110

Content Marketing Marketing Content Content Creator 110

Content Marketing Institute

JUNE 7, 2018

Do you feel like you’re constantly explaining content marketing? Whether you’re seeking initial buy-in or justifying an existing program to a new executive, you’re often asked to prove that content marketing is a worthy investment. If you can’t get support behind your content efforts, how can you be successful?

Content Marketing 111

Content Marketing Marketing Content Persuasion 111

Content Marketing Institute

DECEMBER 28, 2017

He encourages marketers to band together to convey the value of the profession: To compete for the new marketing talent, we need to promote the meaning of what we do, not the tactics of how we do it. We need to … express the creativity and wisdom that content creators, editors, and producers bring to our business.

Content Marketing 111

Content Marketing Marketing Content Editorial 111

ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Content Marketing Institute

JULY 24, 2018

What would you do if your boss unexpectedly increased your annual content marketing budget? We asked the presenters at Content Marketing World 2018 to share what they would do. 50,000: Engage with an industry-specific freelance writer or visual content creator to enhance the content around a strategic business message.

Content Marketing 111

Content Marketing Marketing Content Content Creation 111

Article Writing

MAY 8, 2023

Content marketing generates upwards of 3x more traffic than traditional marketing, among a gazillion other benefits. If you’re still hesitating to jump on board to outsourcing your content marketing because of the potential failures, here are some ways to turn the potential Cons into advantages. That’s fine!

Content Marketing 98

Content Marketing Marketing Content Content Creator 98

Copywriter Collective

FEBRUARY 28, 2025

Education and information should form part of the content here that can empower them to realize their challenges and needs. You will catch the frequently asked questions and concerns of most consumers during the initial phases of their journey with customer feedback and keyword research insights.

Content 67

Content Search Engine Optimization Copywriter Copywriting 67

The Hoth

JANUARY 11, 2023

Yet, to get the most out of your keyword research, content creation, and other SEO efforts, you need top-tier analytical tools to measure your success and ensure you’re on the right track. . In other words, you’ll get to view the popularity of keywords over a set period of time on a graph. .

Content Marketing 105

Content Marketing SEO Marketing Content 105

BKA Content

JANUARY 3, 2024

12 Content Marketing Tips To Help Grow Your Business in 2024 Modern customers care about brand identity. To win the war for hearts and wallets, you need high-quality content that connects with people. Use these 12 content marketing tips to make a great impression throughout 2024.

Content Marketing 97

Content Marketing Manufacturing Marketing Content 97

Express Writers

NOVEMBER 29, 2022

When creating online content, optimizing web copy with keywords is an essential piece of the puzzle. But the question is, should that be your primary focus as a content creator? Although optimizing your content is essential for generating more website traffic, it’s also crucial that you’re getting that traffic to convert.

Copy 105

Copy Keywords Content Utilities 105

ContentWriters

OCTOBER 31, 2024

SEO is still crucial for effective content marketing–even as consumers switch from Google to AI tools in their searches. Key SEO Trends in 2024 Gone are the days of churning out high volumes of keyword-rich content at a chance to reach the top rankings. Regularly update and refresh your content.

SEO 59

SEO Content Engineering Brand Awareness 59

Smart Blogger

FEBRUARY 13, 2023

With 61% of businesses using video as a major part of their marketing plan , it’s too late to become an early adopter of video content marketing. However, with the right strategy and consistent execution, any business can leverage the powerful benefits of video content as a marketing tool.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Kristi Hines

AUGUST 2, 2023

Digital Marketing Services Conduct SEO audits with A+QuickSEO, delivering swift and comprehensive audits for any specific URL. Utilize Bramework to boost your client’s SEO strategy, offering detailed analysis, including keyword insights on volume, ranking, and SERP. Use the ChatSpot plugin to offer a marketing/sales data service.

Utilities 246

Utilities Transportation Medical Content Creation 246

ContentWriters

DECEMBER 6, 2024

With an average of more than 6 million posts published daily , the demand for exceptional content writers is high. While industry and technical knowledge are important, what separates average content creators from the best is the ability to craft compelling narratives that engage readers and drive results.

Content Writer 49

Content Writer Writer Portfolio Content 49

Contently

FEBRUARY 16, 2023

A content marketer’s job is to create quality content that gets in front of readers organically. After all, what is content worth if you don’t access the readers who would most benefit from your writing? Focus on search intent, not just keywords. Consider these seven techniques: 1.

SEO 126

SEO Content Search Engine Optimization Keywords 126

Quick Sprout

SEPTEMBER 7, 2022

Built for content marketers Collaborate with internal and external teams Seamless integrations Branding and marketing tools. IntelligenceBank is a digital asset management solution for content marketing. In addition to DAM software, IntelligenceBank has plans and packages for branding and marketing operations.

Management 140

Management Portfolio Content Creator Collaboration 140

Content Marketing Institute

DECEMBER 5, 2018

Conducting a “site:eurekalert.org” search in Google and limiting your search to a recent time frame can help you find results that are current for your target keywords and topics. While it might seem like any information you find in a book also can be found on the web, books have a lot to offer content creators. Manish_Analyst

Content Creator 111

Content Creator Content Creativity Content Marketing 111

Buffer

JULY 31, 2023

Jen Glantz uses AI to save time across her creative process Jen Glantz , a solopreneur balancing business and motherhood, has seamlessly integrated ChatGPT into her content creation process.

Content Creator 78

Content Creator Editorial Content Creation Content 78

Intergrowth

NOVEMBER 6, 2022

From small businesses to startups to major corporations, everyone is starting to realize just how powerful content marketing can be. Today, we’re delving into content marketing, how to build a content marketing strategy, and why it’s worth investing in. What is Content Marketing? Because it is.

Content Marketing 75

Content Marketing Marketing Content Agency 75

Buffer

JANUARY 4, 2023

Despite its limitations – only having data up to 2021 and sometimes spouting wrong information – ChatGPT is an incredibly powerful tool that is poised to change the way content creators work. As audiences demand more content across different platforms, the number of content creators is growing to meet the demand.

Content Creation 133

Content Creation Content Creator Content Proofreader 133

Verblio

FEBRUARY 26, 2025

Advantage Attorneys Who They Are : Advantage Attorney specifically targets small law firms looking to grow their presence online, and its content marketing services are a key part of the equation. SEO Optimization Services : If a content tree falls in the internet forest and nobody sees it, did anyone write it?

Content Writer 52

Content Writer Writer Search Engine Optimization Writing 52

Intergrowth

APRIL 9, 2023

No two content marketing teams look the same. In some organizations, the content department exists of a single marketing manager who works with an outside digital marketing agency to build content for their website. What’s the Difference Between a Chief Content Officer and a Chief Marketing Officer?

Content Creator 98

Content Creator Content Agency Social Media 98

Neil Patel

JANUARY 6, 2021

For example, targeting keywords with the sole intent of improving organic rankings no longer works with search engines but choosing the right keywords is still an important piece to the puzzle. Beyond getting SEO juice, keywords reveal a lot more about users and what they’re struggling with. Use the Right Keywords in Images.

Search Engine Optimization 145

Search Engine Optimization SEO Social Media Engineering 145

Content Hacker

OCTOBER 26, 2023

Keyword research is the process of identifying and analyzing the specific words and phrases (keywords) that people use when searching for information, products, or services on search engines like Google. Keyword research involves several steps, including: 1.

Keywords 52

Keywords Content Creator Search Engine Optimization Engineering 52

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Content Marketing Strategy Essentials. Turn Your Strategy Into a Stellar Editorial Content Plan. Shape your content creator pool.

Content Creation 111

Content Creation Content Creator Content Editorial 111

Content Marketing Institute

DECEMBER 19, 2017

Like the weary holiday shopper, content creators are always pressed for time, eager to please, and challenged to deliver something of value to everyone on the subscriber list. But who’s to say your best content gifts can’t be existing assets resurrected, repurposed, repackaged, and resurfaced? Do your keyword research.

Long Form Content 110

Long Form Content Editorial Team Editorial Content Marketing 110

Content Marketing Institute

APRIL 20, 2018

Like all content marketers, you want readers to get the most out of your content. But creating and distributing high-quality content across the increasing number of channels you’re expected to manage takes a lot of time and resources. The tool is flexible enough to handle the entire content reuse process.

Editorial Team 111

Editorial Team Content Social Media Content Creator 111

Contently

JULY 9, 2024

Every content marketer loves the feeling when a content piece climbs the rankings for views, engagement, and, ultimately, conversion. But nowadays, marketers have more reliable ways to choose content topics that are likely to engage customers. What is data-driven content, and why should content marketers create it?

Content Marketing 52

Content Marketing Marketing Content Content Creation 52

Bramework

JANUARY 4, 2023

Candice Zakariya is a freelance writer for sites such as SEO Portland Growth , which helps local businesses increase their organic traffic through content marketing and SEO optimization. As a freelance writer, Candice was struggling to increase the amount of content she was able to produce for clients. Bramework Keyword Feature.

Writing 98

Writing Content Creator Freelance Keywords 98

BKA Content

JANUARY 15, 2023

20 Business Blogging Statistics That Will Blow Your Mind As you plan your company’s content marketing strategy for 2022 and beyond, you might be ready to focus on new formats like TikTok and invest more money in video production and related expenses, but don’t neglect the power of blogging. Let Us Do The Blogging For You!

Blog 113

Blog Blogging Content Creator Lead Generation 113

Contently

NOVEMBER 10, 2022

The job’s not over until the paperwork is done—or, for content marketers, until results are measured. For most Chief Marketing Officers (CMOs), the holy grail of content measurement is return on investment (ROI). Make content plans that align with campaign goals. Create content efficiently and at scale.

Management 112

Management Freelance Content Management System Content 112

Content Marketing Institute

MAY 1, 2018

To reach this win-win, let’s look at what you can do to take your content from good to great, from “ just OK ” to high-powered, high-performing, and massively successful. Use keywords based on target audience’s search intent. If you want your content to perform better to hit your goals, you need to scoop up the right traffic.

Content 111

Content Keywords Content Creation Persuasion 111

Neil Patel

JULY 7, 2021

13 Ways to Drive More Customers to Your Local Business Using Content Marketing : How you can take advantage of content marketing (blog posts, working with local content creators, etc.) to get quality links for your business. Nothing makes link building more productive and effective than the right tools.

Social Media 145

Social Media SEO Construction Content Creator 145

Neil Patel

JANUARY 6, 2021

This type of content can be done in a live video , chat, text, social media event, prerecorded video, in-person event, and more. From a content creator standpoint, this format can help you drive more traffic to your site and provide your audience with more of the information they want. Q&As Are Easy to Create.

Content 123

Content Content Creator Social Media Keywords 123

Content Hacker

JULY 21, 2023

The power of content marketing is undeniable. Great content can help generate inbound leads, build relationships with your customers, and drive sales. Perhaps you, too, aren’t seeing great results from your blog posts and overall content marketing campaigns. Well, you’re in luck. This is the temperature problem.

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Content Marketing Persuasion Marketing Government 73