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What Is Brand Consistency and Why Is It Important for Content Marketing?

Express Writers

Learn the secret behind brand consistency in content marketing and five tips to help you improve your brand consistency. In content marketing, brand consistency includes: Consistent images Consistent content Consistent video More importantly, brand consistency is creating a personality for your brand.

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What’s the Difference Between a Content Creator and an Influencer?

Neil Patel

In today’s internet-focused age, words like “content creator” and “influencer” are thrown around on nearly every social media platform. In a nutshell, content creator is a broad term describing someone who produces some form of content, including but not limited to blog posts, videos, photography, and reels.

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3 Simple Tools for Hiring Great Content Creators in Less Time

Content Marketing Institute

The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality content creators to join the team. HANDPICKED RELATED CONTENT: Content Marketing Industry: What’s Happening in Hiring [Research].

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Content Marketing in 2021 and Beyond

Neil Patel

Let’s talk about content marketing. Content marketing continues to flourish for one very simple reason: it’s what the people want. That’s content marketing in a nutshell. Consider: Compared to outbound tactics, content marketing costs 62% less but generates 3x as many leads. Exceedingly well.

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Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience

Content Marketing Institute

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

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How to Choose The Right Content Marketing Agency

Neil Patel

Content marketers who blog regularly receive 55 percent more website visitors and 67 percent more leads than those who don’t. Organizations that prioritize content marketing receive 13X more ROI than those that don’t. It’s no secret that content marketing works. Email engagement (e.g.,

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Slow Your Content Marketing Down

Content Marketing Institute

Innovative marketers are embracing a solution – the slow content marketing movement. Much as the slow food movement argues less-but-better food will deliver improved health results, the slow content marketing movement insists less-but-better content will deliver improved marketing results.