Contently

AUGUST 11, 2022

Here’s how investing in content can help you overcome today’s biggest challenges and position your company to succeed long term. How content marketing leads to meaningful ROI. Paid ads and content marketing have inverse reputations. You’ve got to hook them and drive them to action.

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Content Marketing Institute

SEPTEMBER 26, 2018

Editor’s note: This article is the follow-up to an August post about 25 frequently asked questions about content marketing. Do you get asked tough, or even easy, questions about content marketing by your executives or clients? We just wrote about 99 benefits of content marketing. What is content marketing?

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Content Marketing Institute

DECEMBER 21, 2018

If you’re looking for a holiday gift book to advance the recipient’s content marketing skills, I have good news. During 2018, authors and publishers created some of the most helpful and sophisticated content marketing books. Drivers of content marketing. Messages are filtered for relevance in real time.

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ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

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BKA Content

JANUARY 3, 2024

12 Content Marketing Tips To Help Grow Your Business in 2024 Modern customers care about brand identity. To win the war for hearts and wallets, you need high-quality content that connects with people. Use these 12 content marketing tips to make a great impression throughout 2024.

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Content Marketing Manufacturing Marketing Content 97

Content Marketing Institute

SEPTEMBER 6, 2018

“What’s next for content marketing?” As modern marketing practitioners, no matter how focused we are on today’s pressing challenges and opportunities, we can’t help but keep an eye on what the future might bring. 5 at Content Marketing World: Project of the Year. Content Marketer of the Year.

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Content Marketing Institute

MAY 7, 2018

Only 5% of content creators get loyal followers, traffic, and dominating positions at the top of Google. (I They are the golden eggs of content. Differentiation is just one part of the content marketing equation; but an important part nonetheless. Draw on inspiration from other industries and content creators.

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Content Marketing Institute

JANUARY 4, 2019

Songwriters are storytellers. And if you’re a content marketer, you’re also a storyteller. Here are seven songwriting secrets that will help you make your content stronger. Storytelling structure. Songwriters use the same storytelling structure over and over in their writing. So do content marketers.

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Buffer

JULY 31, 2023

Doist As part of Doist’s Content & SEO, Naomi Liddell shared AI doesn’t produce great results for writing. She specifically mentioned their Todoist newsletter, which takes a personal storytelling approach that AI can’t replicate.

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Content Creator Editorial Content Creation Content 78

Smart Blogger

JULY 3, 2023

Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.

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Management Content Marketing Marketing Content 73

Content Marketing Institute

MARCH 20, 2018

It’s a distinction that most content marketers are familiar with – especially if it’s your job to spin rough, disorganized insights and ideas into high-performing content gold. Content Marketing Strategy Essentials. Turn Your Strategy Into a Stellar Editorial Content Plan. Shape your content creator pool.

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Content Creation Content Content Creator Editorial 112

Content Marketing Institute

JUNE 22, 2018

And, judging from the sheer number of content creators who operate in this space, I’m not the only one. Of course, as a travel industry marketer, you know your job involves a lot more than just posting some inspirational picturesque snapshots and telling tales of fun in the sun. joderama Click To Tweet.

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Content Marketing Institute

JANUARY 31, 2018

For a growing number of brands, the story of standout content marketing success in 2018 might just sound like a podcast. Though podcasting certainly isn’t a new medium, it has come into its own as a content platform over the last few years. Power of the podcast. Podcasts are the No. Click To Tweet. JoePulizzi Click To Tweet.

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Brand Storytelling Creativity Content Marketing 111

Content Marketing Institute

JUNE 5, 2018

For many years, I worked alongside a talented content marketer who often insisted she just wasn’t “a creative person.” Rather than argue with her, I thought I’d prove her – and, by extension, any other marketer who thinks crafting imaginative, one-of-a-kind content is a task best left to “artistic types” – wrong once and for all.

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Content Marketing Institute

DECEMBER 22, 2017

At the risk of getting all sentimental, Robert and I wanted to spend our last PNR podcast revisiting some of our favorite discussion topics, recalling a few of our personal content marketing triumphs, and passing along a bit of advice we’ve received over the years in the hopes that it will help you achieve greater triumphs in your own career.

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Marketing Advertising Content Creator Content Creation 107

Neil Patel

SEPTEMBER 1, 2021

However, they’ve plenty to offer to content creators, marketers, and digital agencies too. There’s also a “storyteller” package for $11.99 On a seemingly daily basis, new AI tools emerge to help people create articles, video scripts, logos, and more. Naturally, these tools have investors excited.

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Media Storytelling Text Proofreader 145

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

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Content Creator Storytelling Creativity Promotion 117

Content Marketing Institute

MARCH 30, 2018

On the surface, author Rohit Bhargava’s observation in the keynote talk of CMI’s virtual ContentTECH this year doesn’t bode well for content marketing. After all, to attract and retain an audience, we need people to believe the content we’re creating. But the negativity wears on the rest of the audience and the content creators.

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Content Social Media Content Marketing Content Creator 111

Content Marketing Institute

DECEMBER 25, 2017

We started the year interviewing virtual-reality expert Sarah Hill, CEO and chief storyteller for StoryUP, the article titled Immersive Content. HANDPICKED RELATED CONTENT: How Virtual Reality Could Change Content Marketing. PaulRoetzer’s plain-English tour of AI in marketing lit up my brain, says @soloportfolio.

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Recruitment Manufacturing Social Media Advertising 110

Content Marketing Institute

NOVEMBER 10, 2017

We hear from content creators all the time about the struggle to be creative day in and day out. And there are tactics you can use to inject more creativity into your content marketing efforts. Creative #content is critical to stand out in the screaming noise distracting your audience. We understand. There’s hope.

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Creativity Creative Director Content Creator Storytelling 90

Content Marketing Institute

JULY 2, 2018

He placed a higher value in language than most content creators. To follow Churchill’s inspired storytelling (without the inherent drama of an ongoing war), learn these three lessons: Allude to an ideal future. Get memorable tips from great writers and editors at Content Marketing World Sept. He never wasted words.

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Content Entertainment Content Creator Storytelling 111

ContentWriters

JUNE 21, 2023

In the world of content marketing, artificial intelligence (AI) has become a hot topic. These polls shed light on how professionals are incorporating AI into their content strategies. These polls shed light on how professionals are incorporating AI into their content strategies.

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Contently

MARCH 18, 2024

Content related to mortgages, insurance, and financial planning has a way of becoming predictable over time—unless you get a little creative. In this roundup, we’re diving into the top five financial content marketing case studies that have successfully transformed even the most complex topics into unexpectedly captivating content.

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Content Marketing Brand Finance Banking 52

Content Hacker

JUNE 15, 2023

This means you’ll use AI as your baseline content creator to produce blog drafts. True Content Writing Skills A skilled content writer crafts engaging articles that keep readers hooked from start to finish. 3-5+ years in content writing should give your hire the edge they need to succeed as an AIO.

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Writer Content Creation Content Creator Storytelling 93

Contently

JULY 17, 2024

5 brainy benefits of novelty in marketing By understanding and leveraging the power of novelty, you can elevate your brand’s storytelling , making narratives more memorable and impactful. Incorporating novel elements into your storytelling harnesses this dopamine-driven response.

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Storytelling Content Creator Marketing Creativity 52

Contently

MARCH 5, 2024

But finance content doesn’t have to be far from the excitement—after all, it takes budgeting know-how to afford those pricey shoes. Believe it or not, financial content for a bank can be fertile ground for creativity. Branded content marketing for financial institutions doesn’t always have to mean posting a boring blog.

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Content Marketing Banking Finance Content 52

The Hoth

MARCH 14, 2023

On the other hand, businesses of all sizes can write blog posts and shoot simple videos to generate traffic, leads, and sales – which is why content marketing strategies are so powerful. of all web traffic, making it the most popular type of content online. Videos In 2023, videos are set to account for 82.5%

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Content Creation Content Social Media Content Creator 98

Contently

FEBRUARY 12, 2024

The best email newsletters are like holy grails for content marketers. When you send content straight to your reader’s inbox, you bypass Google’s search algorithm and the changing whims of social media platforms. People respond well to CTAs if they’re specific because we all want our content to feel tailored to us.

Content Marketing 52

Content Marketing Finance Marketing Banking 52

Smart Blogger

OCTOBER 28, 2022

Whether you’re a business owner, blogger, content creator, freelance writer, or freelance copywriter, mastering the art of writing emotionally compelling website copy is essential for: Attracting ideal customers. Effectively marketing your products and services and. Contently can show you how to expand your audience.

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Copywriter Copywriting Freelance Copywriting Blogging 79

Smart Blogger

MARCH 10, 2023

We’ll start with the different content types… Freelance Writing Niches: 9 High-Paying Content Types Remember, the more your writing can impact a client’s sales, the higher it pays. So all of these content types are either under the umbrella of content marketing or copywriting.

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ProBlogger

OCTOBER 2, 2017

10 Things I Wish I Knew About Blogging and Content Marketing When I Started. Today, I want to share the audio of a keynote I gave at a conference early last year about 10 things I wish I’d known about blogging and creating content for content marketing when I started. Don’t forget to join the Facebook group.

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Content Marketing Marketing Blogging Blog 45

Contently

NOVEMBER 8, 2023

Content marketers today navigate a dynamic environment where the interplay of creativity and strategy profoundly shapes how brands engage with their audiences. Amidst this ever-shifting terrain, selecting the perfect content format mix has emerged as a distinctive challenge—especially as next-gen mediums enter the scene.

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The Hoth

NOVEMBER 29, 2022

The chances are you’d instantly recognize their tone of voice , inflections, storytelling style, and witty sense of humor. Content marketing . You can use these words to guide your content to maintain consistency. . Blog posts . Landing pages . Social media posts . Employee emails . Client nurturing emails .

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Brand Education Digital Marketing Audience 105

Content Hacker

JANUARY 21, 2024

This genre offers readers an escape from the blunt edges of hard news by infusing human experience into storytelling. 10 Different Types of Feature Articles The world of content marketing is diverse and dynamic, offering a wide range of possibilities for entrepreneurs looking to grow their businesses.

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Writing Storytelling Writing Style Creativity 52

Freelance Writing Jobs

AUGUST 15, 2022

Whether you want to start freelancing or are an experienced blogger who wants to reach a wider audience, Medium allows content creators to diversify their platforms, and generate revenue from their writing. Medium is a unique publishing platform that enables content creators to share their work, and get paid.

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Freelance Writing Jobs

AUGUST 15, 2022

Whether you want to start freelancing or are an experienced blogger who wants to reach a wider audience, Medium allows content creators to diversify their platforms, and generate revenue from their writing. Medium is a unique publishing platform that enables content creators to share their work, and get paid.

Freelance 52

Freelance Content Creator Portfolio Writer 52

Freelance Writing Jobs

FEBRUARY 14, 2022

Of all the marketing trends that will impact content marketing strategies , storytelling is one people still struggle with. If marketers are struggling to tell a literal story with a piece of content, it’s easy to get caught up in unnecessary Alice-and-Bob characters and backstory. Act 1 – Exposition.

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