Content Marketing Institute

NOVEMBER 22, 2017

If you’re a chief content officer , copywriter, designer, or programmer searching for ways to create more and better content in less time, you’ll find fresh ideas for improving your creativity, productivity, and writing skills with these best books from 2017. Cheryl refers to them as the “twin areas of creativity.”

Creativity 111

Creativity Content Marketing Marketing Content 111

Buffer

JULY 31, 2023

To help make the process a bit easier, we put together a list of examples from different creators and content teams about their policies regarding using AI in content creation. How content teams approach using AI for content development AI has been a double-edged sword for many content and creative teams.

Content Creator 78

Content Creator Editorial Content Creation Content 78

Contently

OCTOBER 11, 2022

Where do Chief Content Officers fall in the hierarchy? Creative teams, made up of copywriters, graphic artists, videographers, web designers, and more, are usually under the brand function of enterprise organizations. Their interest, following, engagement, and (hopefully) conversion to a customer. The reward?

Content 131

Content Brand Awareness Content Creator Education 131

Contently

SEPTEMBER 13, 2024

“Doing concept and strategy work for the image collection before browsing stock libraries helps you get a clear idea of the style and content you want, allowing you to stay discerning,” Lobo says. By encouraging their community to share their own experiences, brands can foster inclusivity in a more genuine and engaging way.

Manufacturing 52

Manufacturing Storytelling Content Creator Concept 52

Buffer

DECEMBER 12, 2023

However, the ease of entry also means that anyone can become a creator, making it much harder to stand out and succeed. For the most successful creators, longevity hinges on more than just creativity and engagement. These systems are the backbone of a sustainable content-creation business.

Content Creation 110

Content Creation Content Creator Content Social Media 110

ContentWriters

DECEMBER 6, 2024

With an average of more than 6 million posts published daily , the demand for exceptional content writers is high. While industry and technical knowledge are important, what separates average content creators from the best is the ability to craft compelling narratives that engage readers and drive results.

Content Writer 49

Content Writer Writer Portfolio Content 49

Buffer

SEPTEMBER 13, 2023

With more than 50 billion daily views, YouTube Shorts offers a unique opportunity for content creators to reach a wider audience, promote longer videos, and even increase subscribers. For content creators and small businesses, Shorts can be a game-changer.

Content Creator 117

Content Creator Storytelling Creativity Promotion 117

Smart Blogger

JANUARY 9, 2024

Every content creator knows the challenge of keeping their Facebook feed fresh and engaging. But what if you had a toolbox of ideas to drive both traffic and engagement? Because Facebook remains a juggernaut in terms of user base and engagement potential. Struggling with Facebook post ideas? You’re not alone.

Engagement 74

Engagement Post Social Media Collaboration 74

Content Marketing Institute

MARCH 20, 2018

From an outsider’s view, it can be easy to assume content creators simply generate imaginative ideas, write (or record) them, and then publish them as a blog post, email message, or other content piece. How will our creative efforts align with our strategic goals? Establishing your content creation model.

Content Creation 111

Content Creation Content Creator Content Editorial 111

Moz

MAY 10, 2020

The process was extremely creative, iterative, and collaborative. I was thrilled to see the results of the SIRs and recognized how they helped us reach new audiences and rekindle our organic traffic, but, from a personal perspective, I missed the creativity that came with pitching big-risk ideas and watching them pay off.

Creativity 70

Creativity SEO Content Hospitality 70

Neil Patel

MAY 14, 2021

Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? AI Copywriting Limitations. Key Features.

Copywriting 143

Copywriting Copywriter Writing Script 143

Neil Patel

DECEMBER 10, 2020

With the growth of written content online, it’s harder to have your content be unique from others. How can you continue to engage your audience when so many bloggers have written on the same topics—and will continue to do so? Instead, employ clever tactics to keep your readers engaged. Enliven the Content.

Blog 128

Blog Blogging Landing Page Freelance 128

Neil Patel

SEPTEMBER 15, 2020

Be sure to pin consistently, enable rich pins on your account, and create high-quality content that garners engagement. Pinterest determines pin quality by its freshness, popularity, and the amount of engagement it receives. Improve pin quality by creating enticing graphics and stimulating content people will want to share.

SEO 145

SEO Keywords Brand Awareness Content Creator 145

Credible Content

MAY 28, 2023

It involves transforming written content into a digital format that can be read on various devices such as e-readers, tablets, smartphones, and computers. The process of e-book writing & publishing typically involves the following steps: Writing and Editing Authors or content creators write the manuscript or content for the e-book.

Promotion 130

Promotion Publisher Publishing Publishing 130

Neil Patel

DECEMBER 8, 2020

With the growth of written content online, it’s harder to have your content be unique from others. How can you continue to engage your audience when so many bloggers have written on the same topics—and will continue to do so? Instead, employ clever tactics to keep your readers engaged. Enliven the Content.

Blog 129

Blog Blogging Landing Page Freelance 129

Neil Patel

MARCH 25, 2021

When you look at these stats, it’s no surprise brands across the globe are jumping on board and finding creative ways to sell products on TikTok. Get Creative With Emojis. Creative tools: TitTok creative tools help turn Shopify merchant products into high-quality TikToks. Get creative!

Landing Page 141

Landing Page Social Media Advertising Sales 141

Grammarly

JULY 11, 2024

These tools have the real potential to amplify employee productivity, enhance creativity, and unlock innovation. More effective communication: Generative AI personalizes and enhances communication, ensuring messages are relevant and consistent, which makes every piece of communication more effective and engaging.

Communication 117

Communication Education Script Creativity 117

Neil Patel

DECEMBER 21, 2020

Putting your creativity to work, you may find print on demand is a great way to supplement, experiment with, or support your business goals. A type of dropshipping , print on demand allows you to engage with a third-party seller who customizes a blank item from their inventory of options with your design or personalization.

Content Creator 145

Content Creator Advertising Projects Brand 145

Neil Patel

FEBRUARY 3, 2021

Leveraging the power of stories can be an engaging way to get people to care about your brand and what you have to say. This may be worthwhile if you want to make some money with the content you are create. With the free version, you gain access to Getty Images’ creative commons images. How to Create a Google Web Story.

Storytelling 140

Storytelling Social Media Content Creator Landing Page 140

Buffer

JULY 21, 2020

We know that content with images is generally more engaging , gets shared more on social media and attracts more attention. Sticker Mule is just one of many examples of brands doing unique, creative work on Unsplash and seeing huge results. It's been viewed more than 13 million times!

Brand 97

Brand Content Creator Marketing Advertising 97

Content Marketing Institute

MAY 22, 2018

Every creative asset you produce needs to be supported by strategic decisions – from crafting ideas into a cohesive message to selecting the content types and distribution formats that let your ideas work their magic. Choose unwisely and even your strongest content assets might fail. pic.twitter.com/D9zDWXxuDb. Click To Tweet.

Content Marketing 111

Content Marketing Marketing Content Storytelling 111

iWriter

AUGUST 18, 2024

Let’s unlock the secrets to successful partnerships with your future content creator! The Importance of Hiring a Freelance Content Writer Finding the right freelance content writer can feel like searching for a needle in a haystack. Ask them about their approach to content creation.

Content Writer 98

Content Writer Freelance Writer Construction 98

Neil Patel

DECEMBER 8, 2020

Facebook is still experimenting with different content types by adding, subtracting, and tweaking to find the right balance for their platform. In 2019, Facebook’s head of global creative strategy Rick Van Veen told Variety , We’re still figuring it out and learning. Real-Time Engagement. Facebook Watch Parties.

Script 129

Script Engagement Ads Content Creator 129

Neil Patel

JANUARY 13, 2021

The answer has typically been super-long captions, stories, or creative posts that make up a series. Still, Instagram was never really the place for long-form content. Fast forward ten years and Instagram is finally getting into the long-form content game. Instagram Guides are a new tool for content discovery.

Long Form Content 135

Long Form Content Content Creator Social Media Keywords 135

Neil Patel

JANUARY 27, 2021

People want high quality, useful, relevant, and engaging content about things that matter to them. Craig Davis , the former Chief Creative Officer at marketing communications firm J. Nowadays, 56% of marketers rely on engagement metrics to determine campaign success, while 21% focus on conversion data.

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Neil Patel

NOVEMBER 10, 2021

That means you’ll get way more views and engagement with your content, too. When you’re only one of a handful of articles, readers will be forced to engage deeply with your piece. Viewers will ask questions or suggest related topics for the content creator to cover. Read the Comments. What is YouTube Trending?

Content 140

Content Content Creator Keywords Audience 140

Express Writers

JUNE 14, 2024

Joseph demonstrates how to write effective copy that sells product, but he doesn’t skimp on the creativity. This book is easy to follow and serves as the perfect guide for writing snappy and creative ad copy. He gives clear examples for content that converts and content that falls flat.

Copywriting 98

Copywriting Copywriter Content Creator Copy 98

Smart Blogger

JULY 19, 2023

In the digital marketing world, Pinterest has become a powerful tool for driving engagement. Lucky for you, we’ve got a list of proven hacks that’ll turn your Pinterest images into engagement-driving powerhouses. So, are you ready to give your engagement a serious boost? When users pin your content, it sticks around.

Engagement 61

Engagement Sales Social Media Keywords 61

ContentWriters

APRIL 12, 2023

Content marketing is one of the most crucial and creative components of a marketing strategy — it incorporates content creation, distribution, and promotion. In fact, according to recent surveys, 54% of businesses will increase their content marketing budgets this year, highlighting its significance.

Content Marketing 98

Content Marketing Marketing Content Content Creation 98

Grammarly

JANUARY 10, 2025

That (in conjunction with AI trend #3) will lead to a reemergence of originality and creativity in content creationbut dont expect AI to take a backseat. Content creators should start optimizing content for AI searches in addition to traditional SEO.

Healthcare 104

Healthcare Architecture Manufacturing Finance 104

Neil Patel

DECEMBER 24, 2020

Instagram SEO is important for businesses and brand owners who are thinking about getting more eyes and more engagement on their Instagram posts. You don’t need to feel limited by finding all the right hashtags every time or copying what your competition is doing, allowing you to be more creative and on-brand in your content.

SEO 145

SEO Search Engine Optimization Social Media Architecture 145

BKA Content

DECEMBER 15, 2023

Duplicate meta descriptions occur when content creators use the same description for multiple articles. Creative meta descriptions engage users and show them that a piece of content has the information they need. Boost Your SEO Strategy With Original and Creative Meta Descriptions! Learn how we can help!

Search Engine Optimization 98

Search Engine Optimization Content Creator Insurance Engineering 98

Smart Blogger

DECEMBER 15, 2023

That’s where Twitter video tools come in — your secret weapon for amplifying your Twitter media content. Whether you’re a social media manager, content creator, or a casual Twitter user, these tools can transform your posts from bland to buzzworthy. So, why settle for mediocrity when you can make your tweets soar?

Content Creator 83

Content Creator Social Media Content Content Creation 83

Intergrowth

APRIL 9, 2023

Depending on the size of their company, the CCO may not interact directly with content or content creators. Instead, they work with the directors and managers who oversee content production and have a more hands-on relationship with actual marketing materials. Both in-house employees and freelancers are easy to find.

Content Creator 98

Content Creator Content Agency Social Media 98

Neil Patel

JULY 1, 2021

Many bloggers and businesses use editorial or content calendars to streamline content production. In many ways, an editorial calendar is a lifesaver for creatives and business owners. To avoid rushing content creation, every team member needs to be clear on their deadlines to keep reaching your goals and your audience engaged.

Editorial 145

Editorial Content Creative Director Content Creation 145

Make a Living Writing

OCTOBER 24, 2023

Marketing and Advertising Jobs Copywriters, content strategists, and marketing managers need to create persuasive and engaging written content for advertisements, social media, and promotional materials. Content creator When it comes to being a content creator, there are a few paths you can go down.

Script 93

Script Writing Persuasion Content Creator 93

Bramework

JANUARY 4, 2023

Candice Zakariya is a freelance writer for sites such as SEO Portland Growth , which helps local businesses increase their organic traffic through content marketing and SEO optimization. As a freelance writer, Candice was struggling to increase the amount of content she was able to produce for clients. “I Candice Zakariya.

Writing 98

Writing Content Creator Freelance Keywords 98