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Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality contentcreators to join the team.
A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).
The MainStreet editorialteam was a fun, scrappy group, which was good because we were functioning as a startup within the company. I’m not talking about paid , cost-per-click-oriented content discovery channels like Outbrain (though these tools can be highly effective in a few ways). Google eyes syndicated content.
Reuse high-quality #content across channels and formats to give it new life, says @irinaweber048. HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate). I love using Airtable to create an organized content database. productivity Click To Tweet. tools Click To Tweet.
But that doesn’t mean just posting any video on any page and expecting a return. It doesn’t give much freedom to contentcreators. . Possible tools: This colorlib post details a solid collection of WordPress learning management system opportunities. Have you been using video content on your site lately?
Con: Contentcreators on YouNow have no control over comments, which poses a big risk for brands. Is livestream a component of your content marketing? HANDPICKED RELATED CONTENT: How to Create Sticky Content With 3 Livestreaming Apps. No one post can provide all relevant tools in the space.
I discovered iQ while writing this post. Today’s savvy content marketers are at least eyeing if not yet adopting the business model established by media organizations. Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Insource your content. Click To Tweet.
This second idea stolen from Paul comes with a great payoff: Use the oft-derided pop-up to offer content suggestions rather than to gather email addresses.@HealthCatalyst HealthCatalyst uses pop-ups to offer content suggestions. That way, every new piece can point the audience to more content that may be useful. Click To Tweet.
Marketers and contentcreators seeking to avoid clickbait-type content should try to provide all essential information in the headline or summary, says John Sammon, CEO of Sixth City Marketing. Each subsequent year, you update a couple links and screenshots in the post and change the date in the headline.
Editor’s note: You may have missed the original post when we published it a couple years ago. We know how important content promotion is today so we’ve updated it to reflect some new tools and some older favorites. I produce a lot of content. Think of it like a blog that anyone can post to. How much does it cost?
HANDPICKED RELATED CONTENT: 27 Reasons Why Your Content Sucks. As the chief contentcreator for Find A Way Media, I’m both a writer and an employer of freelancers. And that’s when you get truly high-performing content. HANDPICKED RELATED CONTENT: 7 Fixes for Common Writing Mistakes [Examples].
Like the weary holiday shopper, contentcreators are always pressed for time, eager to please, and challenged to deliver something of value to everyone on the subscriber list. But who’s to say your best content gifts can’t be existing assets resurrected, repurposed, repackaged, and resurfaced? And who knows? Click To Tweet.
50,000: Engage with an industry-specific freelance writer or visual contentcreator to enhance the content around a strategic business message. Promote successful team members into strategic roles & pay them well, says @KarlSakas #CMWorld Click To Tweet. Cover image by Joseph Kalinowski/Content Marketing Institute.
Unless you want to spend your freelance writing career slumming through content mill after content, and getting paid peanuts, you need to level up your content creation skills. Because those high-paying freelance content jobs you lay awake dreaming about? Companies don’t hand them to just anyone. Sell them on you.
In today’s episode, we’re going to take a deep dive into a tool we’ve been using on ProBlogger for the last 18 months that has been incredibly useful for our team both as an editorial calendar tool but also to help us with our social media promotion of content. It’s not just blog posts. It’s a tool called CoSchedule.
Curate #content in small batches to support daily content & #socialmedia efforts. In true pay-it-forward social media style, Gini gives people credit for the videos they forward by linking to a piece of their content. For The Big Question, Gini posts the week’s question in the Slack channels and on social networks.
Unlike individual freelancers, these agencies maintain networks of vetted writers and editors or in-house teams who work together to produce various types of content, from blog posts and landing pages to white papers and case studies. The post Top Content Writing Services for 2025 appeared first on ContentWriters Blog.
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