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3 Simple Tools for Hiring Great Content Creators in Less Time

Content Marketing Institute

Your team has developed audience personas and knows which topics and keywords resonate with your audience. The content promotion plan is done and the KPIs are set. You begin assigning the content marketing work. And then you hit a wall: You can’t find enough quality content creators to join the team.

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Why Content Creators Are Using This Simple Article Format to Draw a Bigger Audience

Content Marketing Institute

A glance through Content Marketing Institute’s recently published posts, Growthhackers Must Read articles, or BuzzSumo’s most-shared marketing content from the past six months makes it clear – one blog post framework seems to be winning: How (Company You Know) Is Doing (Something) to Achieve (Positive Result).

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Content Syndication: More Than a Traffic Boost

Content Marketing Institute

The MainStreet editorial team was a fun, scrappy group, which was good because we were functioning as a startup within the company. I’m not talking about paid , cost-per-click-oriented content discovery channels like Outbrain (though these tools can be highly effective in a few ways). Google eyes syndicated content.

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How to Find and Reuse Your Best Content [Tools]

Content Marketing Institute

Reuse high-quality #content across channels and formats to give it new life, says @irinaweber048. HANDPICKED RELATED CONTENT: How to Give Your Best Blog Posts New Life (Even When Your URLs Don’t Cooperate). I love using Airtable to create an organized content database. productivity Click To Tweet. tools Click To Tweet.

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If You Aren?t Using Website Videos, You?re Missing These 3 Benefits

Content Marketing Institute

But that doesn’t mean just posting any video on any page and expecting a return. It doesn’t give much freedom to content creators. . Possible tools: This colorlib post details a solid collection of WordPress learning management system opportunities. Have you been using video content on your site lately?

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Ready to Go Live? All You Need to Know Now

Content Marketing Institute

Con: Content creators on YouNow have no control over comments, which poses a big risk for brands. Is livestream a component of your content marketing? HANDPICKED RELATED CONTENT: How to Create Sticky Content With 3 Livestreaming Apps. No one post can provide all relevant tools in the space.

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How to Stop Acting Like a Marketer and Start Acting Like a Publisher

Content Marketing Institute

I discovered iQ while writing this post. Today’s savvy content marketers are at least eyeing if not yet adopting the business model established by media organizations. Start by studying iQ’s five-year evolution as the iQ team replaced its marketing mindset with a publishing one. Insource your content. Click To Tweet.