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More than just a preferred list of grammar rules, an editorial style guide provides your contentteam with guidelines for the creation of useful, on-brand content. An editorial style guide ensures a standard baseline for quality and consistency. This will become more critical as your in-house editorialteam grows.
Your office address should be easily viewable and all of your editorialteam should have profile pages with images and email addresses included. Here are some tips on how to write news content to an excellent standard. Links to the articles on your site must be in HTML with anchor texts that include at least a few words.
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