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The best way to ensure your site is editorially cohesive is with an editorial style guide. This article will walk you through the basics of an editorial style guide. What is an Editorial Style Guide? An editorial style guide is a set of guidelines for the writers and editors on your team.
But let’s face it: Not all of us have a direct part to play in crafting or controlling our company’s strategic, high-level view of content. I recommend starting with our Content Marketing Strategy Essentials guide and branching off from there. What’s in an editorial plan? Governance lies at the heart of every editorial program.
Your office address should be easily viewable and all of your editorialteam should have profile pages with images and email addresses included. Here are some tips on how to write news content to an excellent standard. Accountability is also a must. Finally, the quality of the writing itself matters greatly.
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