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11 Insightful Content Marketing Books From 2017 for Newcomers and Seasoned Pros

Content Marketing Institute

If you (or your boss or client) are a newcomer to content marketing, the following books provide a comprehensive, up-to-date big view of how content marketing differs from advertising-based approaches (and the terms and values). HANDPICKED RELATED CONTENT: The Only 10 Ways to Make Money From Content Marketing.

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People Round-Up, Early November 2022

Publishing Trends

She was previously VP, Content Management at Macmillan Learning. Ashley Delaney and Jordan Payne join Sourcebooks as Customer Experience Representatives, and Emma Grant joins as Buyer I for the manufacturing team. At Penguin Children’s , Lizzie Goodell moves up to Publicity Manager. PROMOTIONS.

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5 Essential Ways AI is Transforming Copywriting Today

Copywriter Collective

Technology is becoming a cornerstone of every field today streaming from medicine, manufacturing, and retail to digital marketing. When we focus on the field of digital marketing, AI or artificial intelligence presents an array of possibilities.

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Multilingual Content Marketing Guide for Going Global in 2024

Brafton

What sounds like basic competitive research for a chocolate bar manufacturer actually translates to your references and content marketing opportunities across different regions. This type of analysis is a huge part of multilingual marketing. audiences weren’t quite as appreciative of the marketing stunt.

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103 Marketing Buzzwords to Know in 2023 [+ Beyond]

Intergrowth

Although some of them sound silly, they describe processes, metrics, and strategies that digital marketers use. New words are introduced, others fall out of fashion, and it’s our job as marketers to keep up with them. Want to learn more about digital marketing strategies? Email marketing takes many forms.