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Kate Santore took the stage at Content Marketing World to share Coca-Cola’s storytelling ethos – and in the process inspired marketers to ask, “What if?”. Read on for the Chief Content Officer magazine interview with the senior integrated marketing contentmanager at The Coca-Cola Company. Register today. .
So, even if you aren’t a highly technical writer, as long as your storytelling skills are on point, writing case studies might be in your wheelhouse. Video Script Writing Video is becoming one of the best ways for businesses to reach potential customers. They may also need scripts for webinars, another sales tool.
Ever wondered what a content marketing manager does and, more importantly, how you can become one? Content marketing managers are the wizards behind strategic storytelling that captivates audiences and boosts brand growth. They juggle the world of SEO, social media, and creative content like no one else.
Digital Tools Familiarity : Familiarity with digital tools, like contentmanagement systems and SEO tools, will give you a competitive edge in the digital marketing world. Experiment with different formats, be it blogs , social media posts, or ad scripts. Write often, and in different styles to build versatility.
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