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It would be easy to assume that long-formcontent is no longer relevant these days. In a world consumed by TikToks and the endless scroll, it seems like short-formcontent reigns supreme. Learning how to create long-formcontent is therefore a waste of time. Overwhelmingly, written content.
Technological disruption is par for the course in contentmarketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at ContentMarketing World for their top AI tips and recommendations. This content still needs some editing, but it makes my job much easier.
For example, let’s say you’re writing an in-depth article about contentmarketing. They’re excellent H2 and H3 subtopics for your article: What is contentmarketing? Why is contentmarketing important? Why is contentmarketing important? What is a contentmarketing strategy?
JetBlue takes off with long-formcontent in HumanKinda video ( February 2017 ). The 16-minute HumanKinda video is the airline’s first foray into long-formcontent. Bacardi was among the first brands to show its creative mastery of the #Instagram platform. hejhejnatalya Click To Tweet.
Is ContentMarketing Worth It for Your Business? In the digital era, contentmarketing holds a significant position. Esteemed marketing experts consider it a top-tier strategy that endures over time, offering a reasonable cost-to-benefit ratio. So, is ContentMarketing Still Worth It?
In marketing specifically, technical writing guides audiences through the buyer’s journey, offering educational resources that simplify decision-making. Unlike creative writing, which may allow room for interpretation, technical content leaves no space for confusion. Are you looking for technical writers?
Ubersuggest – SEO and Keyword Discovery Best for estimating your competitors’ monthly traffic Developed by renowned contentmarketer Neil Patel, Ubersuggest’s SEO and Keyword Discovery Chrome extension provides essential insights into any search term on Google, YouTube, and Amazon. Have existing content that isn’t performing well?
Nobody ever said that working in contentmarketing was easy — it’s not! From heavy research to developing effective strategies to creating your content, working as a contentmarketing specialist can be time-consuming and sometimes challenging. Genius ContentMarketing Quotes That Will Inspire You. “
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In what ways can you make your content search engine friendly while avoiding a stilted or unnatural-sounding conversation? In this guide, however, we will look at the strategies of optimizing between keywords and creativity when writing SEO copy. What Is SEO Copywriting?
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My B2B SaaS Content Writing Story When I started freelance writing in 2014 and landed a gig with Blogging Wizard to write about contentmarketing and digital marketing ideas, I called my content service digital marketing writing services. And for years, I stuck with this freelance title.
Orbit Media Studios Lots of marketing agencies invest in content that demonstrates their expertise and capabilities. link] covers practical tips for contentmarketing, analytics, and web design. Musician’s Friend’s blog, The HUB , is a fantastic example of contentmarketing done right. Get creative.
Guest blogging delivers advantages for your contentmarketing program – credibility from third-party websites, more eyeballs, SEO-helpful backlinks , etc. But the disadvantage is the time it consumes to create that refreshingly unique content. The idea is to create one piece of long-formcontent for your blog – the hub content.
Whether it’s nailing that creative project or arguing a case with precision, getting your brief right can set the stage for success. This piece is designed to walk you through the nuts and bolts of crafting effective briefs — be they creative or formal. Table Of Contents: What is a Project Brief?
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How do you decide on what kind of content to publish? As an experienced contentmarketer with more than eight years under my belt in this space, here's what I’d recommend. Should you write it in-house, or outsource the work? If you need help with this, let’s talk.) Get more free tips.
Identify which of the assets in your at-a-glance review have the best potential to further your contentmarketing goals. TIP: For most questions about your content’s performance, Google Analytics can provide the answer as long as you know where to look. TIP: Not sure how to take inventory of your content competition?
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Let’s talk AI copywriting tools: Forget ol’ Clippy from Microsoft (hey-o, 90s kids)—it’s feeling a little Jetsons up in here because artificial intelligence (AI) has finally made its way to our desks as creative small business owners. You May Be Interested In: How to Pay Yourself as a Creative Entrepreneur (or Writer).
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Contentmarketing is now worth over $600 billion , and article creation is the number one outsourced activity for businesses. But what is the biggest bottleneck for scaling content creation? Versatility: The tool can create high-quality long-formcontent across various industries, making it suitable for diverse client needs.
Meanwhile, tools like Content at Scale are ace at serving your long-formcontent needs. By the end of this post, you’ll have complete knowledge of these AI content tools and how they can come to your aid in ways you never imagined. Struggling to understand where AI can fit into your contentmarketing?
As robust as these AI tools are, they still cannot replicate human creativity, emotions, or passion. . 1: Produce content entirely free of grammar mistakes . While AI tools can’t match human creativity and emotion, robots have us beat when it comes to accuracy. 4: Improve your contentmarketing ROI .
The skills that every marketer needs to thrive in their role are expanding, thanks to new artificial intelligence (AI) technologies. To stay ahead, you not only need to be creative, strategic, analytical, and a good communicator, but you also need to be able to craft an effective AI prompt.
With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Why are these tools vital to your contentmarketing strategy? Price: Free, $36/month (Pro) Copy.ai ” 5.
As you create your own videos, consider these characteristics and how your content can better tick each box. 18 YouTube Shorts ideas for your next video If you’re looking for inspiration for your next short video, here are 18 creative ideas to help your content stand out and engage viewers in bite-sized bursts.
Creative Skill: AIO Writing Step-by-Step (Optimize Artificial Intelligence Content) And inside the Growth phase, we added: 3.2a AI + HUMAN: Why You Need Both for an Efficient Marketing/Company Team 3.2b AI TRAINING: WHY & HOW AI Will Fit In to Help You Produce Content 5x Faster (Theory/Knowledge) 3.2c
Ogilvy's Creative Director, David Raichman, called AI “ a force multiplier for creative expression,” and I couldn’t agree more. It is at these times AI steps in, rescuing me from the creative rut. I find it quite useful for quick ideation, especially when I'm stuck in a creative rut.
See, it’s hard coming up with new content consistently, but I’m a bit of a purist when it comes to what I share on social media and how I share it. We’ve even covered this before while addressing how the Buffer Content team uses AI in our creative process. Pretty cool.
.” Across 2022, I worked my tail off to launch some pretty impactful services at Content Hacker: My one-year mentorship , now surpassing a whopping $100,000 in sales and 80 enrollments – where I taught and coached students to grow their own online businesses with contentmarketing. The SEO content itself.
Creative and Innovative Prompts to Unleash Your Inner Genius Whew! Here are a few advanced-level ChatGPT prompts and strategies that will supercharge your AI game: Remix ChatGPT Prompts By shaking up the traditional way of using AI, you’ll unlock levels of creativity you never knew you had. Here are five ways to do just that: 11.
It’s excellent for drafting initial content, brainstorming ideas, or tackling writer’s block, but the human touch is vital to polish the text, making it engaging and authentic. It’s here to aid, not replace, human creativity. It can churn out content 24/7, ready to work whenever you need it. AI doesn’t have those.
A product content strategist made sure this guidance exists inside the tool because they deeply understand the customer experience. Product content strategists are the driving force behind successful website and product contentmarketing. Want to start learning a smart process that fuels an effective content strategy?
Finally, use these refined topics to create outlines for blog posts or other long-formcontentmarketing material like white papers or ebooks. Creating content outlines with ChatGPT can help you craft engaging and impactful long-formcontent that resonates with your audience.
You may already have specific areas of expertise, such as executive ghostwriting or long-formcontent for tech startups. You may be still finding your feet but have nature aptitude at things like SEO or contentmarketing. Joe Pulizzi at ContentMarketing Institute. What do you do (and not do)?
By combining human creativity with AI’s power, you can achieve exceptional results in content creation. By the way, you can get 20% extra credits toward creating content if you sign up for my AI tool of choice, Content at Scale , with my link: How to Find and Train AIO Writers Want to attract talented AIO writers?
10 Things I Wish I Knew About Blogging and ContentMarketing When I Started. Today, I want to share the audio of a keynote I gave at a conference early last year about 10 things I wish I’d known about blogging and creating content for contentmarketing when I started. Don’t forget to join the Facebook group.
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