Backlinko

NOVEMBER 29, 2024

We’ve seen firsthand how the right approach to content can lead to higher engagement, more shares, and increased visibility. You can use a tool like Semrush’s Keyword Magic Tool to discover what people are actively searching for. Open the tool, type your seed keyword, and hit “ Search.” Why is content marketing important?

Writing 102

Writing Keywords Script SEO 102

Backlinko

JULY 22, 2024

Conduct Research Learning how to do SEO for a website includes researching your customers, competitors, and keywords. Enter your product or service, and the tool will list question-based keywords. Google Keyword Planner: This tool is primarily used for paid search. However, it can also be helpful for organic keyword research.

Website 115

Website SEO Search Engine Optimization Architecture 115

Neil Patel

JANUARY 27, 2021

Let’s talk about content marketing. Content marketing continues to flourish for one very simple reason: it’s what the people want. People want high quality, useful, relevant, and engaging content about things that matter to them. That’s content marketing in a nutshell. How’s it doing in 2021?

Content Marketing 143

Content Marketing Marketing Content Social Media 143

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

Storytelling 108

Storytelling Keywords Landing Page Sales 108

Neil Patel

OCTOBER 5, 2021

Content marketing costs 62 percent less than outbound marketing. With people becoming numb to intrusive (outbound) marketing strategies, leveraging permissive marketing techniques like content marketing is becoming more critical. That’s why you need to invest in a great content marketer.

Content Marketing 129

Content Marketing Marketing Storytelling Content 129

Neil Patel

DECEMBER 29, 2020

Memes, a term coined by evolutionary biologist Richard Dawkins in 1976 to describe how ideas replicate, mutate, and evolve, are a way to carry a shared idea or trend to engage a target group. Memes are all about creating engagement and community by communicating something that everyone in your circle understands. No keyword research.

Content Marketing 145

Content Marketing Marketing Entertainment Content 145

Express Writers

NOVEMBER 26, 2024

Embracing AI is inevitable, but this article provides expert-backed insight on why you should update your e-commerce content marketing strategy with human-optimized listings. The Importance of Keeping E-Commerce Listings Updated E-commerce content demands shift with algorithm changes, trends, and customer expectations.

Content Marketing 52

Content Marketing Marketing Content Content Creation 52

Backlinko

SEPTEMBER 6, 2024

Detailed tells you everything you need to know to outrank your competitors—including the keywords they used, article length, metadata, and more. Review Content Structure Get crucial details about your competitors’ content structure without having to scroll each page. for every 1,000 keywords processed. Which costs $0.05

SEO 110

SEO Keywords Engineering Website 110

Contently

SEPTEMBER 4, 2024

It revealed valuable insights about content longevity, SEO, and how our readership has evolved. Here’s what the exercise taught me—and what I think other content marketers can learn from my experience. So, we started out by conducting a comprehensive keyword and competitor analysis.

Content 89

Content Blog Blogging Keywords 89

Contently

APRIL 4, 2023

But here’s the reality: A smaller budget doesn’t have to negatively impact success with content marketing. Instead, use this time to take a fresh look at the impact of your content marketing resources. Identify Which Content Marketing Resources Are Pure Gold Not all content is created equal.

Content Marketing 128

Content Marketing Marketing Content Search Engine Optimization 128

Verblio

APRIL 14, 2025

It can feel impossible to find the balance between the ongoing demands of content marketing, ambitious company growth goals, and limited resources and team capacities. But were as aware as anyone that things are tight, the economy is uncertain, and content marketing is in a state of flux. Sorry to be Debbie Downer.

Content Marketing 52

Content Marketing Search Engine Optimization Marketing Content 52

Contently

FEBRUARY 8, 2023

Content marketing is like cooking. In its State of Content Marketing 2022 Global Report , keyword research tool company Semrush surveyed 1,500 content marketers worldwide. Among their ongoing challenges: attracting traffic to content, improving its SEO performance, and generating content ideas.

Content Marketing 135

Content Marketing SEO Marketing Content 135

Express Writers

JANUARY 17, 2023

Content marketing is recognized as one of the most effective ways to grow a business and attract new customers. To be successful with content marketing, you need to share high-quality content regularly. As you read on, we’ll explore how to use Google Trends for SEO and improve your content marketing strategy.

Content Marketing 122

Content Marketing SEO Marketing Content 122

BKA Content

NOVEMBER 26, 2024

For example, regularly publishing high-value content is always important for successful SEO, no matter the audience. Local SEO for small businesses focuses on creating content with subjects and keywords that are relevant to the local market and attract that clientele.

SEO 105

SEO Brand Awareness Search Engine Optimization Keywords 105

Backlinko

NOVEMBER 18, 2024

In this guide, you’ll learn what to include in a content brief, see three examples, and get step-by-step instructions to create your own. What Is a Content Brief? A content brief is a blueprint for high-quality, engaging, and SEO-friendly content. It gives writers a clear idea of how detailed the content should be.

Content 92

Content Keywords Collaboration Writer 92

Neil Patel

MARCH 11, 2023

As many as 91% of B2B marketers use content marketing as part of their marketing strategy. You’ve likely already realized its importance and plan to make changes to include it in your overall marketing strategy ASAP. You can get content alerts to be the first company to see content that mentions your keyword.

Content Marketing 114

Content Marketing Marketing Content Social Media 114

Contently

DECEMBER 13, 2022

The content you produce can look different in B2B versus B2C. For example, B2B content marketing may require more touch points throughout the buying journey, in part because the sales process can take months (or even years), and multiple leaders are usually involved in the decision. Ready to take your content to the next level?

Storytelling 118

Storytelling Engagement Landing Page Long Form Content 118

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective.

Content Marketing 120

Content Marketing Marketing Content Keywords 120

BKA Content

NOVEMBER 19, 2024

Regularly check traffic acquisition on GA4 along with other key SEO metrics, such as user engagement and keyword rankings. Therefore, you should try to eliminate unassigned traffic to the extent possible. How Do You Prevent or Fix GA4 Unassigned Traffic?

IT 105

IT Insurance Consulting Agency 105

Contently

DECEMBER 16, 2022

Based on our research, there are four main stages to content success, which we’ve called the content maturity model : 1. Crawl: Here, marketers start to build their content strategy. The focus is primarily on building and engaging their target audience and creating an SEO strategy. Lead Engagement.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Contently

MARCH 14, 2023

That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO.

SEO 119

SEO Content Marketing Marketing Content 119

BKA Content

APRIL 18, 2024

Content Marketing Vs. SEO: Is There a Difference? You hear big promises of its ability to use content to help your business grow, but what is it really all about? You may also have heard of content marketing – a strategy where you build your brand authority by building valuable content.

Content Marketing 97

Content Marketing SEO Search Engine Optimization Marketing 97

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Express Writers

JULY 2, 2024

Since Google asserted online search dominance, most online marketing efforts have realigned to accommodate its guidelines. To secure a coveted top spot in the search results, you must optimize your website for mobile first, craft quality content, target the right keywords, build backlinks, and more. trillion searches annually.

Content Marketing 98

Content Marketing SEO Marketing Content 98

BKA Content

MARCH 25, 2024

Defining Content Marketing vs. Digital Marketing Although content marketing and digital marketing are similar and often used as interchangeable terms, they are two distinct advertising strategies that focus on different tactics to grow an audience and boost sales. What Is Content Marketing?

Digital Marketing 98

Digital Marketing Content Marketing Marketing Content 98

BKA Content

APRIL 25, 2024

Content Marketing for Law Firms: The Complete Guide Even though 60% of law firms have a blog, and over 80% use social media , only about 10% manage to create content regularly. If your practice is struggling to get results from advertising efforts, our guide to content marketing for law firms can help.

Content Marketing 98

Content Marketing Search Engine Optimization Marketing Content 98

Contently

AUGUST 23, 2024

What is a content strategy template? A content strategy template is a roadmap for how you plan to use individual pieces of content to reach your organization’s goals. Define how you will measure success What does success look like for your content marketing goals? Are they engaging with it? Why or why not?

Content 70

Content Content Creation Medical Brand Awareness 70

Contently

DECEMBER 27, 2022

Assess how your content performed. Analyze and Optimize Your Content. Content Marketing Institute (CMI) predicts that companies will spend less on paid content and focus more on organic ways to gain audience share in the new year. But it does tell you where you stand with your content marketing programs.

Content Marketing 123

Content Marketing Marketing Content Utilities 123

The Hoth

NOVEMBER 22, 2022

Whether you’re engaged in a content marketing strategy, PPC campaign, or organic SEO – you need to pay close attention to the search intent behind your chosen keywords. . These are high-intent keywords , and they’re your ticket to higher rankings and more sales. . Why is that?

Keywords 118

Keywords SEO Sales Brand Awareness 118

Kristi Hines

JUNE 1, 2023

ABCmouse – A platform offering engaging and educational activities for children aged 2-8. Bramework – Identify keywords, create content briefs, conduct SEO assessments, and extract SEO data. ChampDex – Engage in chat conversations with your preferred League of Legends champions!

Transportation 264

Transportation Utilities Portfolio Finance 264

BKA Content

JUNE 6, 2024

Is Content Marketing Worth It for Your Business? In the digital era, content marketing holds a significant position. Esteemed marketing experts consider it a top-tier strategy that endures over time, offering a reasonable cost-to-benefit ratio. So, is Content Marketing Still Worth It?

Content Marketing 96

Content Marketing IT Marketing Content 96

Copywriter Collective

FEBRUARY 28, 2025

Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. Maybe, its not that the content is bad but the right content that your audience needs is not met enough. Quizzes are good for the awareness stage since they contain interactive content.

Content 67

Content Search Engine Optimization Copywriting Copywriter 67

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Helping make sure that your content is engaging, easy to read, and SEO-friendly.

Content Creation 94

Content Creation Copy Text Creativity 94

ContentWriters

OCTOBER 16, 2024

Content marketers know all too well the challenges of publishing high-quality content quickly. With Google’s E-E-A-T guidelines, it’s not enough to publish high volumes of thin, unsubstantiated content for SEO. Managing this stage of the content creation process at scale is key to improving SEO.

Content Marketing 104

Content Marketing Marketing Content Creation Content 104

BKA Content

MAY 23, 2024

Discover the Top 10 B2B Content Marketing Agencies of 2024 The emergence of B2B content marketing services has been a double-edged sword. By the end of this guide, you’ll be able to navigate this $600 billion industry with ease and find the B2B content marketing agency that’s best for your company.

Agency 98

Agency Content Marketing Marketing Script 98

Contently

FEBRUARY 21, 2023

Whenever someone posts on social media, searches on Google, writes a product review, or engages with a chatbot, they leave behind a trail of information. As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions.

Content Marketing 124

Content Marketing SEO Marketing Content 124

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Perhaps you simply don’t feel comfortable writing professional content for your insurance website.

Insurance 98

Insurance Content Marketing Marketing Content 98