ContentWriters

NOVEMBER 2, 2022

Content marketing has long been recognized as one of the most effective ways to build brand awareness for your business. However, many people don’t realize that the benefits of content marketing go far beyond simply getting your website in front of more people. What is Content Marketing?

Sales 98

Sales Content Marketing Marketing Brand Awareness 98

Smart Blogger

FEBRUARY 27, 2023

The landing page… You’ve likely heard of it, and I’ll bet you my last dollar you’ve interacted with one. Yet, why are they vital to your digital marketing campaign? And how do you even create a landing page? What is a Landing Page? Why is a Landing Page Important? Are you ready?

Landing Page 84

Landing Page Digital Marketing Sales Social Media 84

ContentWriters

OCTOBER 12, 2022

Measuring the return on investment (ROI) of content marketing has been a central topic of discussion in the digital marketing space for decades. Content marketing ROI feels hard to pin down, which is why smart brands monitor ROI with tools and continue to invest in content marketing.

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

Content Marketing Institute

DECEMBER 3, 2018

Many brands leverage content marketing to generate qualified leads and boost sales. In fact, content marketing generates over three times more leads as outbound marketing and costs 62% less. HANDPICKED RELATED CONTENT: 30 Experts Identify Biggest Mistakes in Content Marketing.

Content Marketing 111

Content Marketing Marketing Lead Generation Content 111

Contently

DECEMBER 16, 2022

Of course, just because someone signs up or downloads content doesn’t mean they’re ready to buy. MQLs are ready to talk to sales (in theory). These leads are further qualified to continue on the buyer’s journey with your sales team. It’s an exchange of your content for their contact information.

Content Marketing 114

Content Marketing Marketing Content Banking 114

Content Hacker

AUGUST 18, 2023

So, you’ve heard about a s ales funnel marketing strategy , right? Usually, this is all about segmenting your marketing (and your content) so you address each sales funnel stage (awareness, intent, desire, consideration). You invest time, energy, and resources into creating what you believe is a flawless sales funnel.

Sales 90

Sales Landing Page Marketing Copy 90

Backlinko

JULY 26, 2024

Custom GPTs One of ChatGPT’s standout features is the ability to create a custom GPT to fit your specific needs, whether it’s for customer service, content marketing , or creating sales collateral. Writesonic: Best for Unifying Content Creation Workflows G2 Review 4.7 Marketing and Sales Copy.ai

Content Creation 94

Content Creation Copy Text Creativity 94

Neil Patel

JUNE 7, 2021

You don’t have to be an e-commerce genius to know seasonal events like Father’s Day sales present a golden opportunity to increase conversions and make some serious profits. From an e-commerce seller’s perspective, sales like these can be a powerful tool when leveraged correctly. What should your landing page design philosophy be?

Sales 102

Sales Marketing Landing Page Social Media 102

Content Marketing Institute

JULY 31, 2018

Using psychology to inform your content marketing isn’t sneaky trickery. What does this mean for content marketers? Focus on one topic per blog post, video, or web page. Think about how you can show the thoughts of people through your content marketing. What does this mean for content marketers? .

Content Marketing 103

Content Marketing Persuasion Marketing Content 103

Elna Cain

FEBRUARY 27, 2024

As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. Content for these businesses is what helps drive their brand and sales. And many SaaS brands will spend tens of thousands a month on content creation.

Content Writer 239

Content Writer Writer Content Writing 239

Shorthand Content Marketing

JANUARY 5, 2023

For anyone interested in content marketing and using it to their advantage, there have been many great content marketing books published over the past 25 years that can help. Both elements are equally important when it comes to creating a successful content marketing strategy.

Content Marketing 98

Content Marketing Marketing Content Social Media 98

Neil Patel

DECEMBER 13, 2021

Sponsored Content Ads are a great form of social advertising, and especially if you want your content marketing efforts to go to the right people. Types of sponsored content ads can be broken into: Single Image Ads: These ads include one image and are a simple, effective way of reaching your target audience. Absolutely!

Ads 126

Ads Sales Social Media Advertising 126

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Nick Ursborne

NOVEMBER 14, 2023

That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. But… I don’t get much pleasure from writing like that.

Copywriter 238

Copywriter Copywriting Writing Landing Page 238

BKA Content

NOVEMBER 1, 2023

Understanding Why Content Marketing Matters and How It Cultivates Relevance Sure, as we provide website content writing services , it is our job to say that our business model is relevant, but the beauty is the research proves it! Marketing today is about forming lasting relationships and offering advice and connection.

Content Marketing 98

Content Marketing IT Marketing Content Creation 98

BKA Content

FEBRUARY 25, 2023

Does Content Marketing Work For Small Businesses? Content marketing for small businesses. It might feel as though you are constantly told that you must implement content marketing in order to survive as a small business in the current market. Is Content Marketing for Small Businesses Worth It?

Content Marketing 96

Content Marketing Marketing Content Content Creation 96

Neil Patel

FEBRUARY 10, 2021

These are the goals of your sales funnel. If you have a website and a business, you can measure and create a sales funnel that converts, even if you’re starting from scratch. The Basics of a Successful Sales Funnel. A sales funnel is simply a series of steps that you design to guide visitors toward a buying decision.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Neil Patel

AUGUST 16, 2021

Lead generation is the process by which you generate this interest, and place people in your sales funnel. Marketers, particularly B2C marketers , rely on several channels to drive leads to their businesses and boost their conversion rate: SEO paid ads social media email landing pages.

Lead Generation 145

Lead Generation IT Landing Page Social Media 145

BKA Content

MAY 31, 2023

Content Marketing Guide for Insurance Companies You’ve heard by now that insurance content marketing can help grow your business, but have you added this strategy to your arsenal? Perhaps you simply don’t feel comfortable writing professional content for your insurance website.

Insurance 98

Insurance Content Marketing Marketing Content 98

Neil Patel

DECEMBER 18, 2018

Most remarketing campaigns don’t work well because you are driving people back to the same page that they didn’t convert in the first place. So instead of doing that, when you are remarketing users, send them to a page that has the opposite pitch. When I converted my lead form pages into a quiz, I increased my lead count by 281%.

Sales 111

Sales Landing Page Lead Generation Text 111

Backlinko

MAY 21, 2024

We reviewed dozens of content marketing examples in different formats and from multiple channels. Take a look at what was launched, what worked, and what you can borrow from each example to create winning content marketing campaigns of your own. Or create link-worthy content. Build thought leadership. Their goal?

Content Marketing 104

Content Marketing Marketing Content Social Media 104

BKA Content

JANUARY 3, 2024

12 Content Marketing Tips To Help Grow Your Business in 2024 Modern customers care about brand identity. To win the war for hearts and wallets, you need high-quality content that connects with people. Use these 12 content marketing tips to make a great impression throughout 2024.

Content Marketing 97

Content Marketing Manufacturing Marketing Content 97

Neil Patel

JULY 12, 2021

Plus, Constant Contact allows you to quickly embed custom forms on your landing pages. Thus, you can send one welcome sequence to new senior VP-level subscribers, another one for sales folks, another one for regular Joes, and on and on. It’s perfect for content marketing. You’ll get 30,000 API calls-per-day.

IT 145

IT Landing Page Marketing Sales 145

Express Writers

APRIL 18, 2023

At Express Writers, you often hear us mention “done-for-you” content marketing in our blogs, and on our website, and we even boast about it in some social media posts. But what does done-for-you content marketing entail? Isn’t All Content Ordered Considered Done-for-You Content Marketing? Yes, and no.

Content Marketing 98

Content Marketing Marketing Content Professional Services 98

Smart Blogger

MAY 24, 2023

When choosing between the top landing page builders, how do you know what’s hot and what’s not? Well… We’ve gathered 9+ top landing page builders, studied each, and found what makes them tick. The editor looks and feels modern, and integrates nicely with other marketing tools.

Landing Page 57

Landing Page Agency Social Media Script 57

ContentWriters

APRIL 9, 2025

Clear, well-structured content builds trust with readers and strengthens your message when combined with compelling value propositions. Driving Lead Generation & Sales Enablement Technical content can be vital to sales enablement, especially when paired with product demos or onboarding experiences.

Writing 64

Writing Marketing Medical Education 64

Contently

OCTOBER 6, 2022

B2B SaaS content is often very technical, which can be a bit dry for readers. But integrating storytelling into your content allows your target audience to build an emotional connection with your brand. Typically, turning a sales prospect into a customer takes much longer in B2B marketing than in B2C.

Storytelling 137

Storytelling Audience Brand Awareness Landing Page 137

Copywriter Collective

FEBRUARY 20, 2025

Content marketing is entering a dangerous new phase. And the marketing manager is not sure if they should even continue. Content was created and shared but nothing of substance showed up. Content was created and shared but nothing of substance showed up. Few leads and little or no sales. The reality?

Content Marketing 89

Content Marketing Marketing Content Storytelling 89

Smart Blogger

FEBRUARY 13, 2023

With 61% of businesses using video as a major part of their marketing plan , it’s too late to become an early adopter of video content marketing. However, with the right strategy and consistent execution, any business can leverage the powerful benefits of video content as a marketing tool.

Content Marketing 93

Content Marketing IT Marketing Brand Awareness 93

Neil Patel

FEBRUARY 16, 2021

Today, I’ll walk you through how to write killer copy that doesn’t just make your product or service look awesome; it’s going to actually drive sales. Copywriting is content writing with the direct goal of making a sale. How Does Copywriting Differ from Content Marketing?

Copywriter 145

Copywriter Copywriting Landing Page Copy 145

Neil Patel

MARCH 28, 2023

It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. Driving customers—not just visitors—to your landing page is the best way to make sales. My video landing page converts 56% of the people who visit. The only problem? Placement #2. What motivates them?

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. When you use curiosity effectively, it’ll lead to increased sales.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Contently

DECEMBER 29, 2022

Build a Strong Content Distribution Strategy. If you are creating content surrounding the launch of a new research study, someone on your team may need to publish a landing page to link to the study. The sales team to use in upcoming sales efforts such as pitch meetings.

Publishing 136

Publishing Publisher Publishing Landing Page 136

Content Marketing Institute

OCTOBER 17, 2018

It could be a landing page, a headline, a call to action, an image, social proof, or something else. Your lead generation tools can automate the testing and identify when it reaches statistical significance – indicating you have enough data on which to make a sound decision about what content element converts better.

Landing Page 111

Landing Page Editorial Lead Generation Social Media 111

BKA Content

FEBRUARY 18, 2023

Content Marketing Life Hack: Using a Content Writing Company Content Marketing is the driving life force behind keyword targeting, content creation, and online lead generation. Why You Should Stop Writing Content Yourself Like I mentioned above, most content marketers find that they never have enough time.

Content Marketing 98

Content Marketing Content Writing Marketing 98

Susan Greene

JUNE 2, 2015

It’s easy to be overwhelmed by the numerous choices open to today’s internet marketers. Write fresh content? Create targeted landing pages? ” Think of them as your surrogate sales team, conveying the qualities of your product or service and illuminating its benefits. Should you: Buy PPC (pay per click) ads?

Marketing 130

Marketing Landing Page Copywriter Copywriting 130

Neil Patel

AUGUST 6, 2021

Whether your product comes with ten features or two, you need to be talking about them across your website including your product descriptions, landing page , and even your homepage. Each target customer should have a dedicated landing page where you speak exclusively about relevant product features.

Website 142

Website Landing Page Manufacturing Sales Copy 142