Backlinko

NOVEMBER 18, 2024

Notes about the search engine results page (SERP): Observations about the search results for the primary keyword. This includes notes on the types of content that are ranking, such as blog posts or landing pages. Internal link suggestions: Links to other relevant pages on your website.

Content 94

Content Keywords Collaboration Writer 94

Backlinko

JANUARY 6, 2025

Here are some examples: BrandAnnual Revenue *All figures in USD Hush Blankets $48M Product Validation Mid Day Squares $20M Content Marketing TBH Skincare $6.5M Content Marketing MX Store $65M Search Marketing Who Is Elijah $13M Operational Efficiency Whether your goal is to do $1M or $100M, it comes from executing the fundamentals.

Storytelling 109

Storytelling Keywords Landing Page Sales 109

Grammarly

DECEMBER 6, 2024

To incorporate UGC into your marketing communication, start by encouraging customers to share their experiences with your brand. Then, strategically integrate their content across your marketing channels.

Communication 105

Communication Marketing Storytelling Social Media 105

ContentWriters

JANUARY 18, 2023

In simple terms, content marketing is an approach focused on creating and distributing valuable, unique, and consistent content to attract, engage and retain a targeted audience.tic. While that explains content marketing at a high level, it’s not nearly enough to point you in the right direction. Infographics.

Content Marketing 105

Content Marketing Marketing Content Landing Page 105

Express Writers

APRIL 18, 2023

At Express Writers, you often hear us mention “done-for-you” content marketing in our blogs, and on our website, and we even boast about it in some social media posts. But what does done-for-you content marketing entail? Isn’t All Content Ordered Considered Done-for-You Content Marketing? Yes, and no.

Content Marketing 98

Content Marketing Marketing Content Professional Services 98

Neil Patel

FEBRUARY 10, 2021

Step 1: Create Lead-Capturing Landing Pages for Increased Funnel Conversions. You can create landing pages for visitors at any stage of the funnel. Ideally, your landing page should be higher converting than a purely informational page. Optimize Landing Pages for Top of the Funnel.

Landing Page 133

Landing Page Lead Generation Social Media Sales 133

Neil Patel

JANUARY 15, 2021

Create SEO Optimized Landing Pages. A well-designed landing page can improve your lead generation and sales. The more landing pages you create, the more gateways you open up for incoming search traffic. Sure, the homepage is important, but a landing page is where you can initiate a strong relationship.

SEO 145

SEO Landing Page Keywords Social Media 145

Content Marketing Institute

APRIL 27, 2018

Plan these three elements carefully to create a compelling bio: The content. The bio content or text is the most important element. You can drive a flood of leads with a relevant and enticing call to action like this one from an earlier version of Foundr’s profile (“Get Our Free Instagram Marketing 101 Issue!

Landing Page 111

Landing Page Editorial Team Social Media Editorial 111

BKA Content

DECEMBER 12, 2024

Find Broken Links Manually checking page by page for broken links is impractical and inefficient. Hopefully, youre already content marketing and publishing at least a couple of blogs weekly to build your visibility, so youll quickly have hundreds of URLs to check. Either fix the text in the link or the page URL itself.

Search Engine Optimization 59

Search Engine Optimization Content Management System Agency Landing Page 59

Neil Patel

APRIL 22, 2021

One of the main reasons why most landing pages and sales pages are not converting leads into customers is a weak call to action with no sense of urgency. Most B2B digital marketers aren’t using effective CTAs to engage their ideal customers. One solution is to first set up a landing page to convert visitors into leads.

Landing Page 145

Landing Page Lead Generation Persuasion Telecommunication 145

Neil Patel

MARCH 28, 2023

It’s a huge, ready-made market, with nearly 3 billion active monthly users, according to DataReportal. Driving customers—not just visitors—to your landing page is the best way to make sales. Not to mention, your ability to captivate with a smaller image and little to no text area becomes a little diluted.

Ads 145

Ads Landing Page Ad Copy Advertising 145

Neil Patel

OCTOBER 12, 2020

Personalize Your AI Marketing Strategy. How vague is the targeting for your marketing campaigns? 60% of content marketers struggle with personalization. The right AI digital assistant can help you speed up, scale, and optimize your content marketing workflow — something 47% of marketers say is their biggest challenge.

Marketing 136

Marketing Landing Page Content Creation Social Media 136

Neil Patel

JANUARY 25, 2021

For good reviews, thank the reviewer and include an element of their text in your response. They also included a bit of promotional text to encourage the customer to sign up for a yearly package. Create a Quality Landing Page. Landing pages are the pages users come to through search. Conclusion.

Landing Page 132

Landing Page Architecture Keywords Text 132

Content Marketing Institute

JUNE 6, 2018

The goal isn’t to scale content to reach as many target buyers as possible, but to deliver valuable experiences to an individual based on your shared history. It seems you can get almost anything with a single click these days,” taunts the site’s landing page. Landing page performance report. The result?

Landing Page 111

Landing Page Editorial Team Recruitment Editorial 111

Content Hacker

FEBRUARY 4, 2024

Turns out, writing is only half the battle in digital marketing; what wins the war is optimized content marketing. Table Of Contents: What is Content Optimization? The Importance of Content Optimization Making Your Content Visible And Impactful How Do You Know If You Need Content Optimization?

Content Marketing 74

Content Marketing Brand Marketing Content 74

Content Marketing Institute

OCTOBER 17, 2018

It could be a landing page, a headline, a call to action, an image, social proof, or something else. Your lead generation tools can automate the testing and identify when it reaches statistical significance – indicating you have enough data on which to make a sound decision about what content element converts better.

Landing Page 111

Landing Page Editorial Lead Generation Social Media 111

Content Marketing Institute

JANUARY 15, 2019

Consumers are naturally drawn to live video because it offers immediate real-time insight in a way that text and image cannot achieve. Video content – live or not – is a valuable asset for any brand. Facebook, Instagram, and YouTube let you give your video content a title and description. Livestream @NYMag survey Click To Tweet.

Landing Page 110

Landing Page Editorial Team Editorial Brand Awareness 110

Neil Patel

AUGUST 6, 2021

Whether your product comes with ten features or two, you need to be talking about them across your website including your product descriptions, landing page , and even your homepage. Each target customer should have a dedicated landing page where you speak exclusively about relevant product features.

Website 142

Website Landing Page Manufacturing Sales Copy 142

Content Marketing Institute

JUNE 18, 2018

Video options abound, particularly given its growing influence on content marketing success. Companies incorporating video content in their marketing strategy see 41% more search traffic than businesses without video, according to an Aberdeen study shared by HubSpot. Have you been using video content on your site lately?

Website 111

Website Editorial Team Landing Page Content Creator 111

Neil Patel

JANUARY 28, 2021

The platform allows creators to record, edit, and customize high-quality videos with features like text, music, and calls to action. Here are a few key features Vimeo has to offer: record videos, add text, music, and adjust colors, ratio, etc. Here’s Content Marketing Institute’s Vimeo page.

Marketing 129

Marketing Landing Page Social Media Manufacturing 129

Kristi Hines

AUGUST 2, 2023

Use SEO.app as your client’s personal SEO assistant for a streamlined content marketing process. Enhance your client’s Shopify store or e-commerce website using Speedy SEO Marketing for creating strategic content, blogs, and social content.

Utilities 246

Utilities Transportation Medical Content Creation 246

Neil Patel

APRIL 12, 2021

Choose your PPC network carefully; create a clean, well-written landing page with a clear call-to-action and make sure your ad copy and landing page are completely aligned. This might sound like a great idea, but it’s really short-sighted when developing market share.

Retail 141

Retail Marketing Landing Page Copy 141

Content Marketing Institute

APRIL 5, 2018

She works as a strategic advisor and research analyst on digital marketing for many of the world’s leading brands. In her Content Marketing World talk, Global Content Marketing Strategy – Creating Content for Diverse Global Markets , she emphasized the need to approach global content from two directions at once: top-down and bottom-up.

Marketing 111

Marketing Content Landing Page Content Marketing 111

BKA Content

NOVEMBER 13, 2022

This strategy is the cornerstone of content marketing , which drives three times the leads of traditional marketing at just over a third of the cost. Remember that an ebook doesn’t have to span hundreds (or even dozens) of pages to provide reader value. Landing Page Essentials.

Landing Page 98

Landing Page Proofreader Recruitment Lead Generation 98

Content Marketing Institute

NOVEMBER 8, 2018

But it ranks well for some relevant phrases: Perhaps the lower search positioning occurs because searchers who click find the landing pages basic and not too compelling. HANDPICKED RELATED CONTENT: Oops! 17 SEO Misfires to Avoid With Website Content Marketing. The content header? The SEO page title ?

Keywords 107

Keywords SEO Landing Page Architecture 107

Smart Blogger

FEBRUARY 16, 2023

As a small business owner, digital marketing statistics can give your content marketing strategy a competitive edge in 2023. You know it’s difficult balancing content marketing and sales with actually creating your product or delivering your service. Content Marketing Institute , 2022) 5.

Digital Marketing 109

Digital Marketing Marketing Retail Landing Page 109

Content Marketing Institute

AUGUST 20, 2018

But long-form content should not be exclusively text. I zoomed out the page so you can see how the images are sprinkled through the text evenly: Using images in long-form content does a few things: Attracts readers’ eyes as they scroll and gives them a rest from the text. Images should be a major component.

Long Form Content 111

Long Form Content Copy Copywriting Copywriter 111

Neil Patel

DECEMBER 10, 2020

Images are an easy way to break up chunks of text, add context, or give your readers a more accessible medium through which to digest your content. With the growth of written content online, it’s harder to have your content be unique from others. Images, just like text, can also be perceived as “fluff.”

Blogging 128

Blogging Blog Landing Page Freelance 128

BKA Content

DECEMBER 7, 2022

Written Content Creation. Copywriting encompasses many types of content creation: Landing pages. Copywriting plays an essential role in branding — after all, who’s responsible for the text that greets website visitors? Content Marketing. Content Marketing. Social media posts.

Copywriting 105

Copywriting Copywriter Freelance Content Creation 105

Susan Greene

JUNE 2, 2015

It’s easy to be overwhelmed by the numerous choices open to today’s internet marketers. Write fresh content? Create targeted landing pages? There’s no best answer and pursuing any one of those marketing tools could easily become a costly and time-consuming endeavor. Should you: Buy PPC (pay per click) ads?

Marketing 130

Marketing Landing Page Copywriter Copywriting 130

Grammarly

JANUARY 11, 2024

Yes, if you paste any writing into a generative AI text window, you can ask the AI to rewrite it however you want. AI rewrites make practical sense for most businesses and mitigate one of the biggest shortcomings of text generated by artificial intelligence: the sometimes robotic tone. Take a look at the advantages below.

Content 119

Content Writing Style Text Copywriter 119

Neil Patel

DECEMBER 23, 2020

For example: If you use predictive text on your phone, you’re using NLP. Marketing has always been about context; getting into the heads of our audience to understand what they are (and aren’t) telling us. What made them bounce off the landing page? That makes it hugely applicable to marketing.

Digital Marketing 145

Digital Marketing Marketing Content Creation Recruitment 145

Content Marketing Institute

NOVEMBER 20, 2017

Only after I heard Paul Roetzer’s Content Marketing World talk did I realize that my experience represented exactly that: artificial intelligence at work. Phone and texting apps offer context-appropriate quick replies (like “I’m in a meeting”) for you to tap. Analyzing content. Nothing about the exchange shouted, “Hey!

Marketing 111

Marketing Content Agency Content Marketing 111

Content Marketing Institute

JANUARY 7, 2019

Reoptimize old pages that are increasing or decreasing in organic traffic, says @seosmarty #SEO Click To Tweet. Once you’ve chosen the pages to work on, these tools can help. Text Optimizer: Include related keywords and concepts. If any of those questions are relevant to your old content, incorporate the answers into it.

Editorial Team 111

Editorial Team Editorial Content Concept 111

Content Marketing Institute

OCTOBER 4, 2018

HANDPICKED RELATED CONTENT: How to Plan a Year’s Worth of Content With One Original Research Survey. Put data-based content into your strategy. Lisa Murton Beets, research director of the Content Marketing Institute, says research-backed content requires a commitment. anngynn Click To Tweet.

Persuasion 111

Persuasion IT Content Entertainment 111

BKA Content

JANUARY 15, 2025

How To Write Effective SEO Content Good SEO content is the backbone of any SEO content marketing strategy. Great content can improve your visibility in searches, generate leads, build your brand and help you form lasting relationships with customers. Learning how to write SEO content is essential.

SEO 97

SEO Writing Content Keywords 97

Content Marketing Institute

OCTOBER 25, 2017

HANDPICKED RELATED CONTENT: Quick and Dirty Guide for Creating Actionable Content Marketing Personas. However, the real gold mine of Facebook marketing opens when you use the advanced audience features: custom audiences and lookalike audiences. Landing page visitors. Pricing page visitors.

Advertising 111

Advertising Landing Page Editorial Team Promotion 111