Content Marketing Institute

NOVEMBER 22, 2017

Marketers seeking to learn through recent books suffer from an embarrassment of riches. A search of Amazon.com for “marketing books” returns 324,225 titles. Narrow the search to “content marketing books” and 2,736 options appear. Content marketing success requires making the right decisions over and over.

Creativity 111

Creativity Content Marketing Marketing Content 111

Smart Blogger

FEBRUARY 20, 2023

That’s the power of content that incorporates sensory details. And if you’re a blogger, writer, content marketer, or business; your opening sentence can hook the reader’s interest (increasing dwell time, which is great in Google’s eyes) or send them scurrying for the “back” button.

Writing 133

Writing Prose Social Media Copywriting 133

Smart Blogger

JUNE 14, 2024

Develop your own writing style. When you sit down to write, tap into what makes you… well, you. Learn More: In my guest appearance on the Biz Mavens’ podcast , I discuss the importance of finding your unique voice and offer three writing exercises to help you find it. You have unique DNA. Want to stand out?

Writer 81

Writer Writing Proofreader Entertainment 81

ProBlogger

AUGUST 14, 2013

Although what makes a good blog post can differ with context, you should keep in mind that bloggers and content marketers are always pressed for time. So making your blog posts as digestible as possible will ensure that you keep them interested and engaged with your writing. Victoria Elizabeth writes for the Ometria Blog.

Writing 51

Writing Blog Blogging Prose 51

Article Writing

AUGUST 10, 2022

I’ll cover everything from conducting the briefing session with your client to how to tie up loose ends after hiring a content writer. Managing Client’s Content Marketing Expectations (& Their Budget). I swear, it’s all just actionable content from now on (I might pitch you again near the end, but I’ll be subtle about it).

Content Writer 75

Content Writer Agency Writer Freelance 75

Smart Blogger

JANUARY 8, 2024

If you generally keep your headlines pretty simple and then suddenly write one jam-packed with power words, your readers will feel confused. The more you write, the more of a writing style you’ll develop. Content marketing techniques you’ll need to try. What’s search intent?

Blog Post 105

Blog Post Post Writing Blog 105