Backlinko

JULY 26, 2024

26% of respondents claim blogs deliver “strong marketing results”. The typical length of a blog post is 1427 words ( Orbit Media ) 61% of bloggers typically publish content between 500 and 1500 words long. Check out these stats on the benefits of blogging. 82% of bloggers report at least “some results” from their blogs.

Blogging 88

Blogging Blog Social Media Blogger 88

ContentWriters

JANUARY 30, 2025

For example, Content Marketing Institute is the leading global content marketing education and training organization. Check the publisher: Are they a government agency or a professional institution? Check out the ContentWriters blog to learn more about how to produce high-value content that your readers can trust.

Medical 111

Medical Government Banking Education 111

CopyBlogger

FEBRUARY 9, 2023

Do you keep a content calendar? While getting comfortable calling yourself a writer is definitely one hurdle new writers face, Continue Reading The post What Is a Content Calendar? Get Serious About Publishing Your Ideas appeared first on Copyblogger.

Publisher 123

Publisher Publishing Publishing Content 123

Content Marketing Institute

JANUARY 28, 2025

Benchmark publishing frequency charts are nice, but they shouldnt be your only research. To help decide how often to publish on multiple channels, develop a strategy with this expert advice. After all, audiences arent homogenous.

Social Media 114

Social Media Publisher Publishing Publishing 114

Animalz

DECEMBER 5, 2024

.” When Jimmy hosts Content, Briefly , Superpath’s podcast , guests often mention how this post has influenced their careers. Many other content marketers tell us the same on sales and customer calls. I’m pretty happy if people still talk about one of my articles a few weeks after I hit publish.

Concept 109

Concept Blogging Blog Manufacturing 109

BKA Content

JANUARY 14, 2025

Example of How To Improve an SEO Blog Post With Google Gemini Lets say we want to optimize a post on “content marketing for law firms” from the BKA Content blog. Heres what we would do: Step 1: Search content marketing for law firms in Google. Ready to level up your SEO? Lets make it happen.

SEO 104

SEO Content Creator Consulting Content Marketing 104

Content Marketing Institute

AUGUST 13, 2024

Deliver valuable content experiences beyond your website, but don’t abandon your owned home. Here’s how to revamp your “rented” properties — while maintaining and improving your owned channels.

Website 126

Website Publisher Publishing Publishing 126

Contently

SEPTEMBER 4, 2024

It revealed valuable insights about content longevity, SEO, and how our readership has evolved. Here’s what the exercise taught me—and what I think other content marketers can learn from my experience. A comprehensive content audit In conjunction with the SEO audit, we thoroughly assessed all our existing content.

Content 89

Content Blogging Blog Keywords 89

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Content Marketing Institute

AUGUST 31, 2023

Technological disruption is par for the course in content marketing. What’s the best way to put AI’s content capabilities in play? We asked some experts presenting at Content Marketing World for their top AI tips and recommendations. This content still needs some editing, but it makes my job much easier.

Content Marketing 135

Content Marketing Marketing Content Proofreader 135

Buffer

NOVEMBER 28, 2023

Also, these tools specifically gave me the best chance of creating content to a certain level of quality I hoped for. To keep the experiment parameters strict, 100 percent of the content was AI-generated based on various prompts. The only exception was some light proofreading before publishing.

Publisher 116

Publisher Publishing Publishing Proofreader 116

CopyBlogger

SEPTEMBER 19, 2023

You’ve probably noticed that some companies have similar publishing schedules and content workflow processes, yet the results they achieve are. Continue Reading The post What Is a Content Marketing Strategy? appeared first on Copyblogger.

Content Marketing 115

Content Marketing Marketing Content Publisher 115

Contently

MAY 11, 2023

Though everyone’s brand is unique, there are some best practices that apply universally to how marketers can build up their personal brands and grow followers into customers or clients. From building a dynamic website to creating a personal content marketing strategy, use this guide to get started.

Brand 123

Brand Content Marketing Marketing Social Media 123

Buffer

JULY 23, 2024

And then we attended a webinar where we learned about platforms that help businesses write and publish press releases that get picked up by major news outlets like The Associated Press.   I was blown away: Within a week of publishing this first press release, we saw our web traffic increase by 220 percent.

Editorial Team 78

Editorial Team IT Marketing Finance 78

ContentWriters

NOVEMBER 21, 2024

What Are Scripts in Marketing? Marketing scripts are strategic outlines of the words, scenes, and directional elements for audio or video content. Marketing scripts serve as blueprints for your marketing message, ensuring a consistent brand voice while guiding production teams and talent through the creation process.

Script 105

Script Writing Marketing Persuasion 105

ContentWriters

OCTOBER 16, 2024

Content marketers know all too well the challenges of publishing high-quality content quickly. With Google’s E-E-A-T guidelines, it’s not enough to publish high volumes of thin, unsubstantiated content for SEO. Managing this stage of the content creation process at scale is key to improving SEO.

Content Marketing 104

Content Marketing Marketing Content Creation Content 104

Enchanting Marketing

DECEMBER 17, 2024

But then I’d be afraid to hit publish so editing became fraught, too. It’s been part of content marketing for a long time. Content marketers have always looked for hacks to create more content faster, to get more results with less effort. I wrestled to get my ideas down on paper.

Writing 130

Writing Creativity Writer Content Marketing 130

Contently

NOVEMBER 2, 2022

The lines between journalism and content marketing are becoming increasingly blurred. As the demand for quality online content grows, so does the demand for professionals who can create it. On the surface, journalism and content marketing may appear to be very similar. Journalism: Objective Reporting of Facts.

Content Marketing 124

Content Marketing Marketing Government Content 124

Contently

FEBRUARY 21, 2023

As content marketers, the wealth of information driven by human language can help us understand our audience and impact our decisions. Integrating NLP Into Your Content Marketing Efforts As a content marketer, you may think of NLP as a term you would hear from your engineering friends.

Content Marketing 124

Content Marketing SEO Marketing Content 124

Buffer

SEPTEMBER 23, 2024

  We poured over millions of posts, Reels, Tweets, TikToks, Shorts, videos, and more to pinpoint when the best-performing content was published.    Post recency  (how recently you published your content) is one of them. Posts shared on the social network on Monday at 10 a.m. and Tuesday at 9 a.m.

Social Media 99

Social Media Media Post Engagement 99

Animalz

JANUARY 23, 2023

We’ve found that we can create great content — content that gets results — with a blend of human and machine. And we’ve dubbed this blend: the Content Cyborg. Here’s why and how you should integrate AI writing tools into your content marketing. The question is: how much of either should you use?

Content Marketing 143

Content Marketing Writing Content Marketing 143

Blogging From Paradise

MARCH 19, 2023

Finding the proper mix between writing and marketing blog posts accelerates your blogging success exponentially over the long haul. Publishing detailed, targeted content […]

Content Marketing 141

Content Marketing Blogger Marketing Content 141

Content Marketing Institute

FEBRUARY 9, 2023

That means you need to evaluate critically – and consider adjusting – your content marketing calendar. Unexpected bad news may not directly affect your brand, but it may affect your audience. Here’s a quiz to assess the situation. Continue reading →

Brand 118

Brand Publisher Publishing Publishing 118

Buffer

NOVEMBER 8, 2023

Let’s be honest: you probably didn’t get into content marketing because you love working with numbers.    Thankfully for folks like me, there are many brilliant tools to help you keep on top of your content marketing metrics (little to no math required).   That’s certainly true for me.

Content Marketing 120

Content Marketing Marketing Social Media Search Engine Optimization 120

Enchanting Marketing

JANUARY 14, 2025

Does content marketing sometimes feel like a challenge? Like you’ve got to produce a never-ending stream of content? Wherever you’re marketing you business, it may never seem enough. Never enough content. I’d like to offer a different perspective on marketing and writing for your biz.

Creativity 130

Creativity Writer Proofreader Brand Awareness 130

Buffer

AUGUST 27, 2024

Let’s say you have an editorial calendar in Notion where each entry represents a piece of content you’re planning to publish. You could set up a Zap that triggers when a new entry is added to this calendar, automatically scheduling a post in Buffer to promote that content on your social media channels.

Social Media 81

Social Media Content Creation Content Promotion 81

Express Writers

DECEMBER 20, 2022

Show your customers you still appreciate them with valuable content. Content marketing for brand loyalty is a great way to invest in your customers. With statistics like this, it just makes sense to use content marketing to build your brand loyalty. What Is Content Marketing?

Content Marketing 117

Content Marketing Brand Marketing Content 117

Copywriter Collective

FEBRUARY 20, 2025

Content marketing is entering a dangerous new phase. And the marketing manager is not sure if they should even continue. Content was created and shared but nothing of substance showed up. Their placement of where they see the current state of content marketing is revealing. Its heading into a trough.

Content Marketing 89

Content Marketing Marketing Content Storytelling 89

Backlinko

NOVEMBER 18, 2024

Here’s what team collaboration looks like at Backlinko: What to Include in a Content Brief Outside of keywords, it’s debatable what you should include in your brief. But after publishing hundreds of articles, we’ve found these elements work best: Primary keyword: The main term or phrase your content must focus on.

Content 92

Content Keywords Collaboration Writer 92

Backlinko

MAY 21, 2024

We reviewed dozens of content marketing examples in different formats and from multiple channels. Take a look at what was launched, what worked, and what you can borrow from each example to create winning content marketing campaigns of your own. Or create link-worthy content. Build thought leadership.

Content Marketing 104

Content Marketing Marketing Content Social Media 104

Content Marketing Institute

AUGUST 30, 2024

And what are AI platforms like Perplexity doing partnering with third-party publishers? Only one answer appears in an AI-assisted search. How can a brand be the one advertiser in it? What would the cost be? Read on for some answers.

Content Marketing 110

Content Marketing Advertising Marketing Content 110

Neil Patel

JANUARY 24, 2023

I get this question a lot: “How do I measure content marketing success?” It’s a much better question than, “ when will my content marketing work ?” or “what are some good content marketing examples ?” So often, people working in content marketing think that performance is subjective.

Content Marketing 120

Content Marketing Marketing Content Keywords 120

Contently

MARCH 14, 2023

That said, brands should embrace both social media and a solid SEO strategy to make the most of their content marketing campaigns. SEO Recommendations for Content Marketers The misconception that you can forsake SEO recommendations in favor of social media marketing is just one of the many myths surrounding SEO.

SEO 119

SEO Content Marketing Marketing Content 119

Elna Cain

MARCH 7, 2025

Focus On the Places Hiring Freelance Writers If I were starting out now, I would look into smaller niche marketing agencies. In my course Writeto1k, I have a lesson where I share with you content marketing agencies that need freelance writers. This is the fastest way to gain writing experience.

Freelance 130

Freelance Writer Agency Content Writer 130

Buffer

SEPTEMBER 5, 2024

But while we, the content writers, write about 70 percent of the content on the blog, it’d be impossible to keep up with our pace without switching up our approach.   Callout: If you’re curious about our project management process, check out the article on how we collaborate on the Content team.

Blog Post 80

Blog Post IT Post Writing 80

Buffer

JULY 31, 2024

😉) But there are also more niche newsletters like Lia Haberman’s ICYMI for influencer marketing information and The Publish Press’s newsletter if you’re into the creator economy. Industry-specific newsletters will provide you with a plethora of shareable content that your audience will find useful.

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

AUGUST 7, 2024

SEO Focus Area Relevant Examples of Work Reporting Data tracking, analytics, dashboarding, investigations User experience Core Web Vitals , accessibility, information architecture Technical SEO Crawling, indexing, schema markup , JavaScript rendering, migrations Content marketing Content publishing, keyword research, gap analysis, pruning outdated (..)

SEO 126

SEO Architecture Projects Collaboration 126