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How to Write a Marketing Script

ContentWriters

Marketing scripts are the backbone of successful video and audio content, yet many professionals struggle to create compelling narratives that drive action. Whether you need to write a marketing script for social media, commercials, or podcasts, a powerful script will help you stand out.

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Shifting Narratives: 7 Trends in Marketing Communication

Grammarly

Advances in technology can help brands improve their marcom strategies by optimizing content personalization, targeting, and customer interactions across their communication channels. Using media-rich storytelling in marketing can help humanize your brand, engage your audience, and build a loyal customer base.

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Video Storytelling Secrets From an Award-Winning Series

Content Marketing Institute

Now, Simon delves deeper into how you can translate what Visa and Click2View learned about video into your own visual storytelling. The series was a Content Marketing Awards finalist for strategy – best content marketing program in financial services.). Video is a hot topic in content marketing today.

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Go Behind the Scenes of Coca-Cola’s Storytelling

Content Marketing Institute

Kate Santore took the stage at Content Marketing World to share Coca-Cola’s storytelling ethos – and in the process inspired marketers to ask, “What if?”. If you read a script or even partner-created content and say to yourself, “Can I tell this story without Coca-Cola?” Click To Tweet. Image source.

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Brands Often Overlook This Superhero of Storytelling

Content Marketing Institute

One of the oldest mediums is also one of the most powerful — and one of the most overlooked in content marketing. OK, maybe writing this article as a comic script isn’t such a great idea, even if prose is at a disadvantage when discussing such a visual medium. DarrenSanch #storytelling Click To Tweet.

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6 Psychological Techniques to Help You Write Great Social Media Hooks

Buffer

” or “More and more people are getting involved every day” Include a strong CTA to keep momentum going (i.e., “Share your story below to be part of the conversation” Storytelling  Humans are wired to crave, enjoy stories and seek them out. And the promise of an interesting story is often hard to resist. 

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How to Become a Freelance Writer: A Practical Guide for Beginners

Freelance Magic

Businesses need more content than ever, and they’re willing to pay good money for freelance writers who can deliver. In fact, the content marketing industry alone is worth billions, and it’s still expanding. First, you need solid writing and storytelling skills. This kind of success isn’t out of reach for you.

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