Content Marketing Institute

JANUARY 8, 2019

Creating visuals for a landing page is kind of like dressing for a job interview. You want the visuals on your landing pages to communicate to visitors that you’re delivering what they want in a manner that reflects your overall brand. But content offerings usually are digital products. Don’t pick the first option.

Landing Page 109

Landing Page Storytelling Text Communication 109

Freelance Magic

NOVEMBER 18, 2024

If you can capture the attention and intrigue of a prospect from the get-go, you have a higher chance of keeping them engaged and interested in your offer. Or if I see that the landing page for their latest downloadable could be better, I’ll go with that. Can I help you improve the landing page for [X]?

Landing Page 130

Landing Page Freelance Long Form Content Copy 130

Contently

DECEMBER 13, 2022

Content that builds connections with customers is important. And content that generates emotion and helps them overcome a challenge is key to converting them into buyers. The content you produce can look different in B2B versus B2C. The content you produce can look different in B2B versus B2C.

Storytelling 119

Storytelling Engagement Landing Page Long Form Content 119

Creative Little World

APRIL 19, 2023

In this blog post, I will dive into the basics of landing pages, including what they are, how they work, and their benefits. I’ll also cover the critical elements of an effective landing page and tips and best practices for creating one. Let’s start by getting a better understanding of how landing pages work.

Landing Page 52

Landing Page Persuasion Lead Generation Sales 52

Nick Ursborne

MARCH 12, 2021

A story engages us quickly, and can bind us at a deep level through shared experiences and emotions. And when they empathize, their emotions are quickly engaged, and they are more likely to keep reading. They definitely know about the power of emotion when it comes to engaging readers. We know how she was feeling. It’s fiction.

Engagement 130

Engagement Sales Copy Landing Page Copywriter 130

Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. This is similar to what I do with my audience.

Content Writer 237

Content Writer Writer Content Writing 237

Nick Ursborne

NOVEMBER 30, 2023

Companies find it hard to resist the math of using AI to write at least some of their copy and content. And sometimes, when writing informational content, optimized for SEO, and published in bulk, with some light human editing AI can come close to being “good enough”. First, I write a prompt for an AI tool like ChatGPT.

Copy 219

Copy Ads Copywriter Copywriting 219

BKA Content

SEPTEMBER 18, 2024

How To Use Content Pruning for SEO Over 75% of marketers confirm that their content marketing is effective for generating leads and revenue. However, stale content can adversely impact your search engine optimization and wreck those success rates, which is why you need to employ content-pruning SEO tactics.

SEO 96

SEO Content Search Engine Optimization Utilities 96

The Hoth

SEPTEMBER 24, 2024

Using it lets you inform and engage with your target audience, such as letting them know about a new dish or an upcoming service. It’s because the activities you engage in through Google Posts are direct ranking signals. For example, reaching out to your audience with informative posts is a ranking signal (audience engagement).

Engagement 52

Engagement Post Landing Page Keywords 52

BKA Content

APRIL 24, 2024

How To Approach Content Mapping Easily and Efficiently Getting website visitors to click on your “buy now” button isn’t easy. The average conversion rate for most landing pages is only about 2.5%. If you’re struggling to persuade site visitors, content mapping may be your key to e-commerce success.

Landing Page 94

Landing Page Content Social Media Keywords 94

Express Writers

OCTOBER 4, 2022

It’s no secret that content marketing is a powerful, effective way to increase brand awareness and trust. And it’s also known that to produce those results, you need to be strategic about the content you’re sharing to ensure it attracts the right attention. But how do you know if your content is successful?

Engagement 52

Engagement Content Creator Landing Page Content 52

Credible Content

SEPTEMBER 17, 2022

Becoming a copywriter from being a content writer. Usually, the line between being a content writer and copywriter is constantly being blurred when you are writing for blogs and websites. The main sections of a website such as the homepage, the services page/pages, company profile, and product descriptions. Landing pages.

Content Writer 130

Content Writer Copywriter Copywriting Writer 130

Neil Patel

DECEMBER 8, 2020

In this article, we’ll discuss why the most successful mobile ads are the ones that promote audience engagement. Then you’ll see how to use your ads to promote engagement. And finally, you’ll discover how to promote the right engagement to set yourself up for future conversions. What is Mobile Engagement?

Engagement 145

Engagement Ads Advertising Social Media 145

ContentWriters

MAY 31, 2023

Copywriting is a powerful tool that businesses use to engage, educate, and ultimately convert leads – but not all writing styles and techniques have equal B2B power. In this article, we dive deep into B2B copywriting, sharing tips and tricks that will help you engage your audience and turn them into customers. Landing pages.

Copywriter 52

Copywriter Copywriting Engagement Long Form Content 52

Freelance Magic

NOVEMBER 6, 2024

These are short pieces of content and publishers need lots of them on a regular basis. The wellness industry is also a cut-throat one with a lot of competition, this makes it almost necessary for companies to create content to stand out from the market. My rates for landing pages start at $1,000.

Freelance 130

Freelance Finance Medical Writing 130

Elna Cain

JANUARY 12, 2023

Are you trying to figure out how to become a content writer? Content writing is a fantastic way to work for yourself and make money at home! Content writers are basically freelance writers that create written content for various industries. How to Become a Content Writer: The Skills. But don’t despair!

Content Writer 162

Content Writer Writer Medical Copywriter 162

ContentWriters

JULY 17, 2024

The role of content in SEM strategy is important. One of the most tried and true ways of perfecting an SEM strategy is through your content. Check out the following tips to learn how to use content to enhance your business’s SEM strategy. It’s the key to uncovering opportunities for both organic and paid content.

Contractor 59

Contractor Landing Page Content Ad Copy 59

Nick Ursborne

NOVEMBER 14, 2023

That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. One way or another, I’ll be creating something new, a new way to engage with my audience more deeply. It made me think about the people who would be reading my copy and content. It shifted my mindset.

Copywriter 237

Copywriter Copywriting Writing Landing Page 237

Backlinko

NOVEMBER 18, 2024

Making great content isn’t easy, but a solid content brief can make all the difference. A good brief helps everyone—writers, editors, and strategists—stay on the same page. At Backlinko, we’ve seen how strong content briefs drive results. What Is a Content Brief? High-performing content. The result?

Content 67

Content Keywords Collaboration Writer 67

BKA Content

AUGUST 1, 2024

SEO for Photographers – 2024 Guide and Tips | BKA Content Professional photographers come in many “shades,” from specialists in weddings and events to photography wizards with a private studio. Quality content is like owning a 35mm Leica R5, Olympus OM-1, or Nikon F4. Not anymore. Answer questions with a friendly tone.

SEO 97

SEO Portfolio Content Social Media 97

Neil Patel

OCTOBER 26, 2020

Create an Engaging Website Headline. Above the fold means that your reader does not have to scroll to read that part of your content. They can land and read right away. Tips on Creating an Engaging Value Proposition. Grammarly is a robust content editor that integrates with Microsoft Word and Google Chrome.

Engagement 142

Engagement Food Communication Manufacturing 142

Bramework

JANUARY 7, 2023

Are you trying to figure out if you truly need to hire a website content writer for your blog or business? Quality content. Producing frequent and high-quality blog posts, videos, web pages, and more is an essential business practice. What is a Website Content Writer? Website Content Writing Tools.

Content Writer 98

Content Writer Writer Website Script 98

Credible Content

JUNE 23, 2023

Landing pages Most of the landing pages are good examples of direct response copywriting. A landing page call-to-action may look like this: Book your seat today for our seminar. Here is how their call-to-action may sound like: Call now and get this set of knives free with your vegetable chopping set.

Copywriter 130

Copywriter Copywriting Promotion Persuasion 130

ContentWriters

FEBRUARY 13, 2024

Understanding the pros and cons of gated vs. ungated content helps you build a content strategy that maximizes organic traffic, influences customer engagement, and generates more leads. Read on to discover key differences between gated and ungated content, including best practices and examples of each.

Landing Page 59

Landing Page Content Brand Awareness Social Media 59

Credible Content

SEPTEMBER 8, 2022

Main KPIs to measurement when writing content. I have rarely written about key performance indicators (KPIs) because as a content writer , I write content and deliver the documents to my clients. Content writing KPIs – what do they mean? Why is it beneficial to measure KPIs when writing content? Time on page.

Writing 130

Writing Content Copywriter Copywriting 130

Contently

DECEMBER 29, 2022

We all know the rush of excitement that comes with publishing a piece of content. These tasks get your content into the right hands at the right time, ultimately maximizing your return on the investment used to create it. Build a Strong Content Distribution Strategy. But your work isn’t really done yet.

Publishing 137

Publishing Publishing Publisher Landing Page 137

Express Writers

APRIL 9, 2024

Your website also needs regular checkups, which marketers call content audits. Without a content audit, you’ll miss out on vital health updates and won’t know there are issues until your site shows severe damage, such as a drop in traffic or conversions. What Is a Website Content Audit? Leave no page overlooked.

SEO 91

SEO Content Landing Page Keywords 91

Neil Patel

OCTOBER 24, 2020

When you are initially engaging with a digital agency, you should expect to receive some form of value upfront before you invest in their services. This works better with some services such as content, but not so much with something like SEO, which takes longer. When you are hiring an agency, you are engaging in a form of outsourcing.

Agency 115

Agency Engagement Digital Marketing Projects 115

Write Freelance

AUGUST 19, 2021

So, you are a new freelance content writer? 1 per word (or even less) Do you know some niche content writers today make more than INR 10 per word ? 1 per word (or even less) Do you know some niche content writers today make more than INR 10 per word ? Some freelance content writers make more than INR 30 lacs per year ?

Content Writer 130

Content Writer Writer Script Content 130

Buffer

JUNE 13, 2024

Content distribution is critical in getting your hard work in front of the right people, driving brand awareness and engagement. Why isn’t it just about developing awe-inspiring content anymore?   Since 2016, I’ve been the strategy director and principal at Optimist , a growth-focused content marketing agency.

Content 120

Content Social Media Brand Awareness Promotion 120

ContentWriters

MARCH 6, 2024

An effective SEO content brief is crucial in developing compelling online content that engages your target audience and achieves your business goals. Read on to learn everything you need to know about how to write a content brief. What Is an SEO Content Brief? What Is an SEO Content Brief?

SEO 98

SEO Writing Content Brand Awareness 98

Neil Patel

JUNE 22, 2021

Content marketing is powerful, but it’s also hugely competitive. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different. If you want to make the most of content marketing, you need to produce content that is helpful, detailed, and different.

Content Marketing 145

Content Marketing Marketing Content Landing Page 145

Neil Patel

MAY 14, 2021

Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? First, you decide what you want to write about and the type of content you need. They work 24/7, too, so you can literally craft content in your sleep! This could be anything from a blog post to a short ad.

Copywriter 143

Copywriter Copywriting Writing Script 143

Article Writing

OCTOBER 29, 2022

content marketing. content marketing strategy. How Does Content Marketing Drive Sales? Posted On: Businesses everywhere want to ensure that their content marketing efforts churn out profits, website views, and customers. But, how does content marketing help a business in the long run? Sales Amplify. Case Studies.

Sales 98

Sales Content Marketing Marketing Content 98

ContentWriters

OCTOBER 12, 2022

Measuring the return on investment (ROI) of content marketing has been a central topic of discussion in the digital marketing space for decades. Content marketing ROI feels hard to pin down, which is why smart brands monitor ROI with tools and continue to invest in content marketing. What Is Content Marketing, Exactly?

Content Marketing 96

Content Marketing Marketing Recruitment Landing Page 96

ContentWriters

JANUARY 18, 2023

In simple terms, content marketing is an approach focused on creating and distributing valuable, unique, and consistent content to attract, engage and retain a targeted audience.tic. While that explains content marketing at a high level, it’s not nearly enough to point you in the right direction. Social media content.

Content Marketing 105

Content Marketing Marketing Content Landing Page 105

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. The purpose of content can be to educate, entertain, or invite conversation with the reader.

Copywriter 111

Copywriter Copywriting Writer Writing 111