Enchanting Marketing

NOVEMBER 26, 2024

Instead of sharing boring lessons on your blog, newsletter or social media, include stories to captivate your audience. Further reading: How to tell stories in 150 words (or less) and How to write a narrative blog post Type of story #5. You know what’s my second most commented post ever? Human content wins.

Storytelling 262

Storytelling Marketing Script Social Media 262

Elna Cain

MARCH 8, 2025

So, while you might think all you have to do is raise your rates and you’ll make $1,000 a post, the raising your rates part is the RESULT not the action. So, if you’re a new freelance writer, here’s your plan to raise your rates from $100 a post to $1,000 a post. And this can take time, like years time.

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Writer Portfolio Post Freelance 130

Enchanting Marketing

MARCH 11, 2025

Do you ever get close to content burnout? Social media platforms always seem hungry for more content. When I asked earlier this year what you’d like me to write about, Michelle suggested I share my experience of posting on LinkedIn. Repurposing is key I used to have an aversion against repurposing content.

Post 130

Post Content Creation Storytelling Creativity 130

Buffer

JULY 31, 2024

Content curation is like being your audience’s personal algorithm. Just as an algorithm curates a feed for every user — putting content they’d like front and center — you separate the wheat from the chaff and collate info your followers would want in an organized way. How are you any different?

Social Media 106

Social Media Content Retail Content Creator 106

Backlinko

OCTOBER 23, 2024

Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. We’ll show you (step by step) how to create a content strategy that drives consistent, long-term traffic. It helps you tailor your content to your audience’s specific interests and needs.

Content Marketing 118

Content Marketing Marketing Government Content 118

Contently

SEPTEMBER 18, 2024

And somehow, in one sentence, these stories have the power to capture our attention and spark our curiosity—something content marketers aim for with every piece they create. How can we get creative with content marketing? As a content marketer for a B2B tech company, I know how burnout feels and how hard it is to generate new ideas.

Creativity 101

Creativity Content Marketing Marketing Content 101

Buffer

AUGUST 27, 2024

Or found a piece of content you worked on a while ago that could do with a refresh and redistribution? These days, with the right automations, you can skip the chaos and jump straight into crafting killer content without the headache of managing it all manually.

Social Media 81

Social Media Content Creation Content Promotion 81

Content Marketing Institute

JUNE 6, 2024

Transportation Security Administration is serious business, but its social media team doesn’t see why they can’t have fun with that. Go behind the scenes to see how they attract millions who probably expected boring posts.

Transportation 137

Transportation Social Media Content Media 137

Nick Ursborne

DECEMBER 18, 2024

[NOTE: In my last po st I worked with GPT4o to help me convert some presentation materials into a post. In this post I worked with Gemini 1.5 This post is specifically for copywriters and content creators who are already familiar with the basics of LLMs (Large Language Models) and are ready to take their AI skills to the next level.

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Copywriting Copywriter Content Creator Content Creation 194

Grammarly

APRIL 24, 2024

As a current student, it’s almost guaranteed you use social media in some way. It’s also quite likely you’ll write a social media essay at some point in your academic career. Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly What is a social media essay?

Social Media 114

Social Media Media Writing Digital Communication 114

Contently

SEPTEMBER 10, 2024

But in recent years, the concept of timeliness in a content marketing calendar has become less about utility and more about jumping on trends for the sake of relevancy. Don’t get me wrong: there’s a time and place for incorporating memes and internet discourse into your content strategy. Staying “with it” is important.

Content Marketing 92

Content Marketing Marketing Content Utilities 92

iWriter

NOVEMBER 19, 2024

Have you ever wondered how to breathe new life into your old blog posts? Repurposing content is a smart way to maximize the value of your existing material while reaching new audiences. Whether it’s turning a blog post into a video or creating an infographic from key points, the possibilities are endless.

Blog Post 52

Blog Post Post Blogging Blog 52

Grammarly

OCTOBER 30, 2024

In today’s competitive digital landscape, businesses are constantly seeking new ways to maximize their return on investment (ROI) from content marketing. With the rise of artificial intelligence (AI), marketing teams can scale their content marketing operations and businesses can use AI to effectively tell their brand story.

Content Marketing 98

Content Marketing Marketing Storytelling Content Creation 98

Contently

OCTOBER 31, 2024

Tie that same concept into content marketing, and you’ve got gamified content. In other words, content that incorporates common features found in games, like puzzles, points, leaderboards, and badges. Here’s a look at why gamified content works so well in brand marketing and ways to start playing with it.

Engagement 93

Engagement Marketing Content Social Media 93

Buffer

SEPTEMBER 5, 2024

The original Buffer Marketing team started posting to the blog as far back as 2013, a very different time for content on the Internet.  While our team is still fully remote and distributed—Hailley Griffis, our head of Content and Communications, is based in the U.S.,

Blog Post 80

Blog Post IT Writing Post 80

Express Writers

DECEMBER 12, 2024

Learn the secret behind brand consistency in content marketing and five tips to help you improve your brand consistency. In content marketing, brand consistency includes: Consistent images Consistent content Consistent video More importantly, brand consistency is creating a personality for your brand. What Is Brand Consistency?

Brand 98

Brand Content Marketing IT Marketing 98

Jane Friedman

MARCH 18, 2025

Photo by Tima Miroshnichenko Todays post is by writer, coach, and brand strategist Michelle Tamara Cutler ( @mickytcutler ). In social media groups and forums, many of us writers talk about the trifecta of building a website, maintaining our online identity, and navigating the shifting sands of social media platforms.

Food 133

Food IT Storytelling Social Media 133

Contently

OCTOBER 29, 2024

No, I’m obsessed with them because they are a prime example of user-generated content finding its organic audience. The most important lesson from user-generated content One word: authenticity. Oftentimes, that’s in the form of a social post showcasing a product in action. Here’s how.

Brand 96

Brand Content Retail Utilities 96

Enchanting Marketing

MARCH 25, 2025

Clinchers appear as the last sentence of well-written social media posts, blog posts, essays, or book chapters. Sometimes, you also find them at the end of a section within a chapter or blog post—just before a subhead announces the next section. Want to know how to write these powerful sentences?

Education 182

Education Social Media Communication Creativity 182

Elna Cain

FEBRUARY 27, 2024

I’ve been a content writer for SaaS for almost a decade now… well, I mean, a freelancer, not just a writer. As a SaaS writer, I learned how important content writing is for a marketing strategy, not only with my own business but also with B2B SaaS companies. This is similar to what I do with my audience.

Content Writer 239

Content Writer Writer Content Writing 239

Backlinko

JULY 22, 2024

Backlinko started as a simple personal blog in 2012, publishing one or two posts per month. It’s always been about helpful content, thoughtful user experience, strong branding, and earning quality backlinks. Make a list of questions your customers ask in person, over the phone, or through marketing channels like email and social media.

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Website SEO Search Engine Optimization Architecture 121

CopyBlogger

NOVEMBER 1, 2024

You may have noticed that some people spend years writing and publishing content and only build a handful of followers. Continue Reading The post How to Grow Your Social Media Following From Zero appeared first on Copyblogger.

Social Media 103

Social Media Media Publisher Publishing 103

Express Writers

JANUARY 28, 2025

While blog posts are valuable for nurturing existing customers and reaching new ones to bring in more traffic, effective promotion is necessary for content to be noticed. The greatest challenge lies in discovering robust strategies that maximize reader engagement and boost your contents visibility.

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Promotion Blog Post Post IT 52

Blogging From Paradise

JANUARY 28, 2024

I wrote and published this blog post content. That is why blog content dominates every other strategy. […] Why are you here?

Social Media 122

Social Media Media Blogging Blog 122

Elna Cain

DECEMBER 11, 2023

In November, I decided to post more consistently on LinkedIn. A LinkedIn post I published I also read other LinkedIn posts and comment when possible. These are: Content leads CEOs Strategists Copywriters/freelancers So, how can you be active on LinkedIn and not waste time doing this? For you, try to shoot for 3x a week.

Writing 226

Writing Freelance Content Digital Marketing 226

Adam Connell

MARCH 11, 2025

The easiest way to manage your social posts is in a unified content calendar. In this post, we review all the best social media calendar tools on the market

Social Media 82

Social Media Media Management Marketing 82

Contently

OCTOBER 24, 2024

Creating content marketing is a little like playing party host. Instead of just talking at your guests, the best content marketing engages in two-sided conversations, helps guests connect with each other, and maybe even invites them to play a game or two to keep things lively. Interactive content can help you do just that.

Content Marketing 85

Content Marketing Brand Marketing Content 85

Grammarly

DECEMBER 6, 2024

Advances in technology can help brands improve their marcom strategies by optimizing content personalization, targeting, and customer interactions across their communication channels. In the age of social media, brands are becoming even more personal and personality driven in an effort to foster loyal relationships with customers.

Communication 105

Communication Marketing Storytelling Social Media 105

Write Freelance

JUNE 13, 2023

But in the modern day, content writers who write for digital media need an arsenal of tools under their wing. After all, being a freelance content writer isn’t just about writing sentences that seem interesting to read. There was a time when all writers needed was a pen and paper to write their thoughts.

Writing 245

Writing Content Freelance Content Writer 245

Jane Friedman

FEBRUARY 26, 2025

Photo by Tim Gouw on Unsplash Todays post is by writer and editor Lisa Cooper Ellison. They can bloat your word count, and because this content often feels precious to you, it can be incredibly difficult to cut. Here’s how that content gets us in trouble. Join us on March 5 for her online class, Memoir Backstory.

Storytelling 132

Storytelling Writer Social Media Publishing 132

Contently

AUGUST 15, 2024

High-quality individual pieces of content marketing don’t just happen in a vacuum – you need goals, a content calendar, competitor, audience and SEO research, and more! In other words, you need a content strategy. Read on for the essential elements of how to create a successful content marketing strategy.

Content Marketing 65

Content Marketing Marketing Content Healthcare 65

Backlinko

JULY 26, 2024

Another 24% of respondents say long-form blog posts are the most effective when it comes to content production ( Semrush ) Blogging Content Statistics What are the elements of high-performing blog posts? What are the most popular content formats? What’s the performance of blogs compared to other channels?

Blogging 98

Blogging Blog Social Media Blogger 98

Bramework

JANUARY 3, 2025

Building your online brand is a twofold process: creating compelling content and effectively promoting it across social media platforms. The new Bramework Social Media Content Generator is a game-changing tool designed to simplify and enhance your content promotion efforts. content creators).

Content Creator 52

Content Creator Script Post Social Media 52

Backlinko

AUGUST 22, 2024

From physical products to hotels and restaurants, customers increasingly rely on user-generated content to make informed decisions. Facebook and Instagram are the most popular social media platforms for reading customer reviews. The post 15 Online Review Statistics appeared first on Backlinko. stars 3% 2 stars 2% 2.5

Social Media 98

Social Media Brand Media Text 98

Credible Content

MAY 20, 2023

Writing blog posts with useful insights There are millions of blog posts published every day. On top of that, people are writing entry level blog posts using ChatGPT and Bard from Google by the dozens every day. With so much content readily available, how do you stand out. They share your content.

Blog Post 147

Blog Post Writing Post Blogging 147

Copywriter Collective

FEBRUARY 28, 2025

You have spent a good amount of resources to produce quality blog posts, email newsletters, and case studies to target potential leads; but the results are disappointing. Instead of getting positive results, your content has a high bounce rate, low engagement, and does not lead your audience to convert. First, What is Content Mapping?

Content 67

Content Search Engine Optimization Copywriting Copywriter 67

Elna Cain

MAY 8, 2023

You go through the onboarding process with your new client, and they give you a content brief in the next few days. You write the content and source examples and use Grammarly to check for errors. In one of my posts about freelance writing and AI challenges, I did not foresee clients accusing writers of using AI writing tools.

Freelance 261

Freelance Writer Content Proofreader 261