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In other words, a letter you receive in the mail, an advertisement you watch on TV, a voicemail message you receive from a salesperson, a marketing email to subscribers, a landingpage with a CTA for a product, a video on YouTube about a product, a press release, push notification , and a webinar are all examples of copywriting.
Similarly, research reports, long-form blogs, and landingpages help clients bring more revenue or visibility to their company—making them highly lucrative. Here’s a script you can tweak: “Hey {name}, I hope your day is going well so far! Clients expect contractors to up their prices at least once a year.
Blogs are meant to inform and engage where product pages need to describe and sell. Case studies require factual data written in a problem/solution format, while video scripts need to be short, succinct and translate well to being read on-screen. These different types of content come in all shapes and sizes.
If you’re a freelance writer or any kind of self-employed contractor, it’s a resource you’ll want to bookmark. You could ghostwrite blog posts, articles, scripts used on YouTube channels, or even books sold on Amazon. Freelance writers are self-employed contractors who are hired by clients to create content for them.
As an example, here’s a quick list of the items I’ve been working on the past few weeks: 3 website pages for a multi-national data management company. Website for a Seattle construction company, about 10 pages . Script for a 90-second promotional video for a company that sells fraud-prevention software.
Similarly, research reports, long-form blogs, and landingpages help clients bring more revenue or visibility to their company—making them highly lucrative. Here’s a script you can tweak: “Hey {name}, I hope your day is going well so far! Clients expect contractors to up their prices at least once a year.
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