Neil Patel

MAY 14, 2021

Copywriting is hard. Whether you’re writing product descriptions or PPC ads , there’s a huge volume of work involved, and the repetitive nature of the tasks can drain your creativity. Could you give a machine a few instructions and let it generate engaging copy while you focused on more pressing tasks? I’ll give you an example.

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Copywriter Copywriting Writing Script 143

Nick Ursborne

NOVEMBER 14, 2023

As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. Creative fulfilment The formulaic approach isn’t creative. I’m just copying something. Ask any kid with paper and a box of crayons… being creative is fun! Academic writing. Business writing.

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Copywriting Copywriter Writing Landing Page 237

Enchanting Marketing

MARCH 11, 2025

How to write soundbites like Apple : This carousel was very loosely based on a blog post about Apple’s copy but I gathered a lot more examples (16,830 impressions, 258 likes, 33 comments, 16 reposts). Updating and repurposing requires a different creative mindset from creating something new. That saves a ton of time.

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Post Content Creation Storytelling Creativity 130

Credible Content

MAY 24, 2023

Using irony in copywriting. Mastering the Art of Copywriting: Harnessing the Power of Irony In the world of copywriting, where competition for attention is fierce, it’s crucial to find creative ways to engage your audience and make your message memorable. One powerful tool in a copywriter’s arsenal is irony.

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Ashleyn Writes

APRIL 7, 2022

With social media ad copy that designed to convert. Since you’re here, you probably already know that you need to write killer ad copy to get results from your ad spend. So, in this blog, I’m talking all about how to write engaging ad copy that gets the click! This is what copywriters call “message matching.”

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Copywriter Collective

MARCH 7, 2025

Why Video Content is Key for Copywriters A recent Mirasee survey sounds at 43% of the marketers usually like branded video content. A clear indication to immediately ask your copywriters to create engaging video content scripts. Does it mean blogs and website copies are outdated? Copywriters must take a keynote of this.

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Backlinko

DECEMBER 27, 2024

It also generates outlines and creative content. Claude can assist with tasks like AI copywriting and content generation, too. Use the copy button to choose where to paste the text, or click Replace and close to insert it where the cursor is positioned. Then, click Compose to generate more copy. How does ChatGPT work?

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Neil Patel

JUNE 23, 2021

If you’re using paid advertising as part of your marketing campaign, you need to be creative and strategic. I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads?

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Credible Content

JUNE 23, 2023

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. How is direct response copywriting different from other forms of copywriting? The primary purpose of the response copywriting is to elicit a response as soon as possible.

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Nick Ursborne

JANUARY 15, 2024

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. It even came up with our copywriter’s name… Emma. She wants to employ both AI and EI to optimize her creative output. Interestingly, this process wasn’t structured and written by me. It was created by GPT-4.

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Ads Ad Copy Storytelling Copywriting 219

Susan Greene

FEBRUARY 20, 2023

Can artificial intelligence craft marketing copy better or as good as skilled copywriters? She herself sent about 500 words of copy to give me an idea of what she wanted and links to about 10 high-level sites from of travel services around the world to inspire me. I wrote the copy and submitted my drafts.

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Ashleyn Writes

APRIL 13, 2023

But relying on a computer to come up with copy? Thanks to this new tech, creatives, and small business owners are able to churn out a lot of content. But does that mean that copywriters are going away for good? But does that mean that copywriters are going away for good? But what does that mean for creatives?

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Copywriter Copywriting Storytelling Copy 130

Nick Ursborne

FEBRUARY 19, 2024

It’s easy for writers and copywriters to roll their eyes when they hear about AI writing tools. High Level Creativity: AI tools can be creative at a low level. But I don’t think they can make huge creative leaps, and don’t think they ever will be. Enroll in my Futureproof Copywriting course. But we can.

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Writing Copywriting Copywriter Storytelling 229

Credible Content

MAY 25, 2023

10 unique writing skills you need to become a successful copywriter Imagine this: You come across a captivating advertisement that instantly grabs your attention. It’s the skillful art of copywriting. At the core of skillful copywriting are the fundamental writing skills. Writing skills are the backbone of effective copywriting.

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Susan Greene

FEBRUARY 8, 2023

But when you need to get an assignment done, you can push through to tap into your creative juices. You don’t have to write the copy in order. Something – anything – on the page can be the little spark that lights your creative fire. Creativity is a muscle that needs to be exercised regularly. All that white space.

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Copy Copywriting Copywriter Healthcare 130

Ashleyn Writes

FEBRUARY 7, 2022

Let’s talk AI copywriting tools: Forget ol’ Clippy from Microsoft (hey-o, 90s kids)—it’s feeling a little Jetsons up in here because artificial intelligence (AI) has finally made its way to our desks as creative small business owners. What Is AI Copywriting Software? AI copy generators are similar.

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Ashleyn Writes

OCTOBER 12, 2021

Do you know where to start when it comes to writing sales copy for your website? Or are you staring off into the distance looking for your inspiration or the creative juices to strike, so you actually feel like you wanna write your website? Related: 96 Copywriting Power Words To Increase Conversions on Your Sales Page.

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Copywriter Copywriting Sales Landing Page 130

Caroline Gibson

JANUARY 11, 2022

Pop-ups, cookie notices, 404 pages … little teeny things really, and yet a massive opportunity to demonstrate a creative tone of voice for your brand and show just how wonderful and unique it is while also demonstrating brand consistency and attention to detail. In my blog What Is Tone Of Voice In Copy And Why Does It Matter?

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Creativity Freelance Copywriting Ad Copy Copy 130

Copywriter Collective

OCTOBER 4, 2024

Due to advanced technology in the current world, it has become crucial to come up with a content writing services known as SEO copywriting. But let’s be honest here – it is almost always a challenge as a writer to balance the need to include keywords strategically with the need to create engrossing copy. What Is SEO Copywriting?

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Ashleyn Writes

MAY 3, 2023

After what seems like dozens of hours playing inside of AI copywriting programs, reading so many articles, taking a course or two, and going down some Twitter rabbit holes, I can now safely say that AI has landed a job inside my biz. I like to think of it as my junior copywriting assistant. It’s been a huge help. A sales email?

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Buffer

MAY 23, 2024

There’s a lot of talk about “excellent copywriting” on the internet. And it’s versatile, too: Copywriting techniques can be used for multiple formats — from e-commerce websites, landing pages, sales, pages to product descriptions and content marketing. Why do you need copywriting formulas?

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Copywriter Copywriting Social Media Persuasion 125

Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. If you want your copywriting to convert, you want to make an impact.

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Neil Patel

MARCH 30, 2021

The principal way to accomplish this is SEO copywriting. That’s what SEO copywriting is all about. Don’t worry if you can’t afford an expensive SEO copywriter. Understanding Copywriting. Copywriting is salesmanship , says Bruce Bendinger. A copywriter does. What is SEO Copywriting?

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Copywriter Copywriting SEO Writing 144

Caroline Gibson

NOVEMBER 7, 2022

PM: I started as a creative secretary at Saatchi’s and saw an ad in Campaign one day for The Radio Operators, so wrote a letter in the form of a radio script to Tony Hertz there. PM: Yes, it used to be seen as a dying medium; creatives just wanted to make TV. CG: Define what creativity means to you. Is that still the case?

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Freelance Writing Jobs

FEBRUARY 28, 2024

Too many creative writers neglect the basics of sales copywriting when writing for retail brands. Before applying for copywriting jobs online, ensure you know how to write for retail. Instead of setting the scene with lengthy prose, dive right into the meat of the copy by addressing your reader’s pain points.

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Retail Creativity Writing Sales Copy 100

Express Writers

JUNE 14, 2024

Mastering the art of copywriting can take years of experience. Copywriting can be an amazing career, especially today. For those who need to polish and perfect their writing skills, we have a list of 25 best copywriting books and resources that will bring your writing abilities to current standards.

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Enchanting Marketing

MAY 20, 2024

It’s not the same when you read sales copy, eh? Sales copy often turns readers off. So, what if you could write sales copy like a storyteller? But the story is really about handing you the creative power to transform yourself into a Hollywood director. The creative powers of Hollywood in your pocket. Best-in-class.

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Sales Copy Storytelling Copywriter Copywriting 182

Buffer

SEPTEMBER 30, 2024

Copywriters call it a 'hook,' and learning how to write social media hooks can be the difference between your followers scrolling past your post or stopping in their tracks to see what you have to say. As a copywriter, crafting engaging hooks is part of my job, but I don’t just save them for client work.

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Social Media Media Writing Storytelling 117

Enchanting Marketing

MAY 23, 2023

Some of the best copywriters and social media writers use parallelism to communicate their message with power and style. For instance, here’s how Apple’s copywriters use parallelism when they describe the action mode on iPhone 14: Shaky shots, stable video. Or: Poor copy explains how a product performs. Shall I show you?

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Communication Construction Persuasion Social Media 244

Credible Content

JUNE 19, 2023

It shows that they are aware that lots of content and copy are being written using ChatGPT. Online content writers and copywriters like me have always had to face certain challenges. If you’re looking for straightforward content and copy, you can depend on ChatGPT for your regular content needs. It can write like a teacher.

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Content Writer Copywriter Copywriting Writer 130

Make a Living Writing

APRIL 8, 2024

Want to get into copywriting but don’t know where to start? We’ve got you covered with a list of copywriting tips for beginners. If you’re a mid-career or seasoned copywriter or content writer, it doesn’t hurt to get a refresher. We’ll talk about the most common types of copywriting projects but the sky’s the limit.

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Copy Copywriter Copywriting Landing Page 78

ContentWriters

DECEMBER 13, 2023

Whether to prioritize copywriting vs content writing is a question many B2B CEOs and marketing managers debate when considering who they need to hire. Both copywriters and content writers solve a need for the reader. Copywriting Copy is writing that persuades your audience to take action. Its function is transactional.

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Copywriter Copywriting Writer Writing 111

Backlinko

SEPTEMBER 6, 2024

AI copywriting involves using artificial intelligence tools to generate compelling marketing copy. You can use it to create: Snappy taglines Persuasive product descriptions Attention-grabbing social media posts There are lots of AI copywriting tools out there. But AI isn’t there to replace copywriters. Or even for free.

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Copywriter Copywriting Ad Copy Landing Page 95

Ashleyn Writes

OCTOBER 22, 2021

What does a day in life look like if you are a copywriter? Today, I’m walking you through what a typical day looks like for me as a copywriter, how I organize my time to sit and have deep writing time, how I organize client meetings, and more. So during this slot I’m doing that, I’m also copy chiefing.

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Express Writers

APRIL 24, 2024

If you enjoy writing of any type, a career as a freelance copywriter could be a good choice for you. When done right, a career as a copywriter can be satisfying and lucrative. If you have ever wondered how to get started as a freelance copywriter, this guide is for you. What Is a Freelance Copywriter?

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Smart Blogger

MAY 15, 2023

Are you grappling with the ever-evolving world of SEO copywriting? So, ready to turn the SEO copywriting conundrum into your secret weapon? What is SEO Copywriting? And when your SEO copy starts to rank on Google, whether it’s a blog post , a landing page , an ebook , or website content, you create evergreen traffic.

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Copywriter Copywriting SEO Landing Page 115

BKA Content

DECEMBER 7, 2022

How Online Copywriting Jobs From Home Can Boost Your Freelance Writing Career. For example, if you’ve never ventured into the copywriting space, you’re missing a variety of lucrative, engaging projects. Is it time to explore online copywriting jobs you can do from home? Explore Creativity. Get Steady Work.

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