Nick Ursborne

NOVEMBER 30, 2023

Companies find it hard to resist the math of using AI to write at least some of their copy and content. As any seasoned copywriter will tell you, if you want someone to take action, you need to appeal to their emotions. Step 2 – Emotional audit of your AI copy Let’s say I want to create an email, a sales page or landing page.

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Copy Ads Copywriter Copywriting 217

Nick Ursborne

JULY 15, 2024

I still hear people saying things like, “AI can never write as well as a human copywriter.” AI Use Case #2: Avatar Creation If you want AI to write good copy, you have to give it a good brief, just the same as you would with a human writer. I then copy this information into my AI briefing document. And enjoy the ride.

Freelance Copywriting 208

Freelance Copywriting Copywriting Copywriter Freelance 208

Nick Ursborne

SEPTEMBER 10, 2023

As a result, when we infuse our copy and content with empathy, we immediately separate our writing from anything that can be done by AI. Use empathy to improve your copy by almost every metric. It’s about dramatically improving the performance of your copy and content. It just learns about it from data.

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Copywriting Copywriter Sales Copy Copy 221

Enchanting Marketing

JUNE 18, 2024

In their sales copy, Oatly lets you imagine using their products: Whip this vanilla custard made from oats for amazing fluffiness and pour it over your baked apples, pies, fruit crumbles, strudel or just about anything to win approving looks from your in-laws, outlaws or whoever you decide to hang-out with. Honesty builds trust.

Sales 200

Sales Persuasion Sales Copy Food 200

Ashleyn Writes

OCTOBER 12, 2021

Do you know where to start when it comes to writing sales copy for your website? Well, I’m here to help—today, we are gonna get you over that creative roadblock hump with these FIVE sales page examples. In this post, we are walking through FIVE great sales page examples of incredible website sales copy that work.

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Copywriting Copywriter Sales Landing Page 130

Freelance Magic

NOVEMBER 15, 2024

Copywriting One of the most lucrative forms of freelance writing is copywriting. Copywriters are responsible for crafting engaging, persuasive copy for things like websites, email marketing campaigns, sales pages, advertisements, and more. Here’s an example of a piece of copywriting from Mike: 2.

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Credible Content

DECEMBER 23, 2022

Conversational copywriting boosts your sales. When you want to increase your sales through conversational copywriting, it’s all about “talking” to your prospects. What all you need to do to be a conversational copywriter? Many confuse conversational copywriting with dumbing down their writing: it is not like that.

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Copywriting Copywriter Sales IT 130

Credible Content

SEPTEMBER 12, 2022

The concept of slippery slide in copywriting. For the first time I read about the concept of slippery slide in copywriting on one of Copyblogger posts. Then I came across the reference in Joseph Sugarman’s book, The Adweek Copywriting Handbook. If you want your copywriting to convert, you want to make an impact.

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Concept Copywriting Copywriter Sales 130

Income Diary

DECEMBER 24, 2023

Our good friend Clive Cable recently showed on how he used Prompt Engineering to speed up the delivery of his copywriting services. For me, the most impressive aspect of this is how Clive uses ChatGPT to critique his own already great copy to produce something exceptional. (He You don’t know what great copy looks like.

Sales Copy 119

Sales Copy Copy Sales Copywriting 119

CopyBlogger

JANUARY 11, 2024

Following copywriting best practices can help you create good copy, but there’s a lot of nuance to great copywriting that. Continue Reading The post 12 Outstanding Copywriting Examples That Generate Sales appeared first on Copyblogger.

Copywriting 111

Copywriting Copywriter Sales Copy 111

Neil Patel

FEBRUARY 16, 2021

Great copywriting can move mountains. But in reality, it was the copy that did the heavy lifting. That’s the power of copywriting. Today, I’ll walk you through how to write killer copy that doesn’t just make your product or service look awesome; it’s going to actually drive sales.

Copywriting 145

Copywriting Copywriter Landing Page Copy 145

Nick Ursborne

SEPTEMBER 7, 2023

Freelance and in-house writers are relying too heavily on AI tools like ChatGPT to write their sales copy, content, and social media updates. The more people use these lists of prompts, the more they are adding another layer of “sameness” to their copy and content. Your adding something different to that copy. The result?

Writer 244

Writer Copywriting Copywriter Sales Copy 244

Make a Living Writing

APRIL 18, 2023

If you have been on the hunt for the best copywriting books out there, we will go over the basics of why you should learn from copywriting books, what to know, and then let’s dive into some options. What Is A Copywriting Book? Not all copywriting books are the same.

Copywriting 107

Copywriting Copywriter Copy Persuasion 107

Susan Greene

NOVEMBER 5, 2022

A professional copywriter can write product descriptions that attract investors and persuade them to buy. The copywriting on your website could be more dynamic. Work with a professional copywriter to create compelling web copy. Add a Freelance Copywriter to Your Team. Add a Freelance Copywriter to Your Team.

Copywriting 130

Copywriting Copywriter Freelance Copywriting Sales Copy 130

Enchanting Marketing

SEPTEMBER 10, 2024

Imagine this … Henrietta is reading your sales copy. Another sale. Did you notice how we went from a web visitor reading your copy to exotic holidays in just a couple of sentences? Often, sales copy remains superficial. Yes, most copy explains the features and benefits of a product or service.

Persuasion 228

Persuasion Sales Copy Script Transportation 228

Susan Greene

AUGUST 7, 2022

And now you’re ready for sales to come pouring in. You can have the best skincare product on the market, but if people don’t know it exists, you won’t see sales. You need copywriting that’s dynamic and captures attention. And a talented, experienced skincare copywriter should be part of YOUR team.

Copywriting 130

Copywriting Copywriter Sales Copy Copy 130

Nick Ursborne

DECEMBER 26, 2023

As any experienced copywriter will tell you, the most powerful force in sales copy is emotion. This is why may latest course, Futureproof Copywriting , is divided into three sections. Section two teaches you about Emotional Intelligence, and its application to copy and content writing.

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Copywriter Copywriting Writing Sales Copy 253

Neil Patel

NOVEMBER 17, 2020

You need to learn how to write ad copy that converts. AI tools can help you write ad copy that produces results. However, no matter how much data you have at your fingertips and how well you can identify lucrative bids, all that will be to no avail if your ad copy sucks. 6 Ways AI Can Help You Write Good PPC Ad Copy.

Ad Copy 145

Ad Copy Copy Ads Writing 145

Susan Greene

SEPTEMBER 30, 2022

The copywriting could be more dynamic. Plenty of wedding companies struggle with copywriting their marketing materials. And a talented, experienced wedding copywriter should be part of YOUR team. A wedding copywriter could help you stand out in the crowded field and land more projects. A Quality Wedding Website.

Copywriting 130

Copywriting Copywriter Sales Copy Copy 130

Susan Greene

SEPTEMBER 29, 2022

Need help with copy for your SaaS product? That’s why 40% of prospects opt out after the trial period — and why you need a SaaS copywriter to convert those prospects and keep your funnels full. But what makes copywriting for SaaS unique? And how can you work with a SaaS copywriter without breaking the bank? Get a quote.

Copywriting 130

Copywriting Copywriter Copy Persuasion 130

Susan Greene

OCTOBER 23, 2022

If you have a company that sells hearing aids or related audio technology products, this new ruling sounds like a golden opportunity to generate sales. We can help you create copy that sells your products, such as websites, brochures, case studies, data sheets, direct mailers, articles, blog posts and more! That’s where we come in.

Copywriting 130

Copywriting Copywriter Healthcare Manufacturing 130

Credible Content

JUNE 23, 2023

What is direct response copywriting – 22 advantages Direct response copywriting is meant to persuade readers to take a specific action. How is direct response copywriting different from other forms of copywriting? The primary purpose of the response copywriting is to elicit a response as soon as possible.

Copywriting 130

Copywriting Copywriter Promotion Persuasion 130

Article Writing

OCTOBER 29, 2022

Copywriting is not a piece of cake. Good copy must walk a fine line between encouraging consumer action without sounding too pushy. No matter where your copy is, it must be punchy and catch someone’s attention. . It’s a tall order, but copywriting is essential for businesses. Maintain Conversational Copy.

Copywriting 131

Copywriting Copywriter Copy Proofreader 131

Ashleyn Writes

APRIL 7, 2022

Are you ready to grow your reach, get new eyes on your offers, and drive some sales? With social media ad copy that designed to convert. Since you’re here, you probably already know that you need to write killer ad copy to get results from your ad spend. That might be your website, landing page, sales page, etc.

Ad Copy 130

Ad Copy Copy Ads Landing Page 130

Enchanting Marketing

MARCH 11, 2025

How to write soundbites like Apple : This carousel was very loosely based on a blog post about Apple’s copy but I gathered a lot more examples (16,830 impressions, 258 likes, 33 comments, 16 reposts). One post per week has to be a writing or copywriting tip; another post has to provide encouragement to overcome a writing hurdle.

Post 130

Post Content Creation Storytelling Creativity 130

Nick Ursborne

SEPTEMBER 2, 2023

Ask any experienced copywriter, and she’ll tell you the way to make a sale is through your audience’s hearts. For decades copywriters have been using emotions to increase sales. Tools like ChatGPT are now a reality in the lives of copywriters and content writers. Almost every purchase we make is driven by emotion.

Writing 244

Writing Copywriter Copywriting Persuasion 244

Nick Ursborne

OCTOBER 16, 2021

But I’m pretty sure there’s going to be a lot more short-form copywriting in the future. And plenty of space for long-copy ads. The ads became smaller, and the copy had to be shorter. Sure, you could write long-form promotional emails, and long-form sales pages that scrolled on and on forever. The rhythm is faster.

Copywriting 130

Copywriting Copywriter Copy Banking 130

Susan Greene

AUGUST 20, 2022

A coaching copywriter can help you market your services in a variety of ways, starting with a professional website. Copywriting Your Coaching Website. Or, alternatively, you can hire a website copywriter to put pen to paper. Copywriting Your Coaching Blog. Copywriting of a Lead Magnet. Start planning your website.

Copywriting 130

Copywriting Copywriter Search Engine Optimization Consulting 130

Credible Content

MAY 29, 2023

3 copywriting fundamentals Copywriting is the art and science of writing persuasive text that gets people to take action. Whether you’re writing a sales page, an email, or a social media post , copywriting is essential for any business that wants to succeed online. Convince the reader how you can solve the problem.

Persuasion 130

Persuasion Communication Copywriting Copywriter 130

Elna Cain

MARCH 8, 2025

Other profitable niches include: Health & Wellness SaaS Finance Specialized content like Law, Real Estate, Medical Profitable services include: Sales page writing Email funnels Landing pages Ads 2. This can be writing samples like a blog post, magazine articles or copywriting samples like a mock-up email, landing page or website copy.

Writer 130

Writer Portfolio Post Freelance 130

Nick Ursborne

JANUARY 15, 2024

Here’s a process any copywriter can use to incorporate both AI and emotional intelligence into their sales copy. It even came up with our copywriter’s name… Emma. Step 2: Generating a Basic Framework Utilizing the AI’s capabilities, Emma requests a series of basic ad copy drafts that align with her findings.

Ads 217

Ads Ad Copy Storytelling Copywriter 217

Susan Greene

MAY 9, 2020

The prospect will set me up with appointments to talk with some of his trusted customers to interview, and I’ll have access to his sales team. Trusted customers and the sales team should give you the information you need to determine your buyer personas and build your messaging. That’s not always the case.

Copywriting 130

Copywriting Copywriter Freelance Copywriting Freelance 130

Credible Content

AUGUST 31, 2022

E-commerce copywriting tricks you can master right now. Although copywriting always has a commercial aspect to it, e-commerce copywriting means writing copy for e-commerce websites. What is e-commerce copywriting? What does e-commerce copywriting achieve for you? Optimize e-commerce copywriting for SEO.

Copywriting 130

Copywriting Copywriter Persuasion Search Engine Optimization 130

Neil Patel

JUNE 23, 2021

I’ve compiled a list of 12 ad copywriting strategies for Google AdWords , Facebook, Twitter, and LinkedIn, to help you improve your ad campaign performance and drive your brand forward. Ready to craft magnetic copy for your ads? Google Ads Copy Strategies. Here are three more specific ad copy strategies to drive ROI.

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Ad Copy Copy Ads Persuasion 136

Smart Blogger

MARCH 14, 2023

Most of what you hear about copywriting is a lie. Yes, it can be a great side hustle or even a full-time career, but it’s not the fantasyland many copywriting courses portray it as. I’ve written copy professionally for about 12 years, earning millions from it (yes, I said millions). What is a Copywriter?

Copywriting 112

Copywriting Copywriter Freelance Copywriting Script 112

Nick Ursborne

NOVEMBER 14, 2023

As a copywriter, the least satisfying type of writing for me is when I follow some kind of template or framework. That kind of structure may reflect a “winning and proven” approach to writing an ad, landing page or sales page. I’m just copying something. It made me think about the people who would be reading my copy and content.

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Copywriting Copywriter Writing Landing Page 235

Credible Content

SEPTEMBER 22, 2022

Email copywriting best practices to improve conversion rate. Copywriters prefer different frameworks or sets of copywriting best practices when they are writing email campaigns or web pages. You may like to read: 10 copywriting tips to boost your website conversion rate. What makes your email copywriting successful?

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Copywriting Copywriter Text Copy 130