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If youve ever wondered how to make AI work for you as a copywriter or business owner, buckle up. Sometimes, it’s helpful to just have copy/pasteable prompts; sometimes, it’s also helpful to see how it looks. As copywriters, we know the importance of voice of customer data. Time is my most valuable asset.
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PM: I started as a creative secretary at Saatchi’s and saw an ad in Campaign one day for The Radio Operators, so wrote a letter in the form of a radio script to Tony Hertz there. Sometimes a voiceover might need to deliver some very complicated copy such as price points, which a mega Hollywood star might not be able to do.
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and go through each step — the proposals, the contract, the payment plan, the sales call scripts — until you’ve hit the final step of conversion. It’s also the very framework I use inside my membership, Copywriting for Creatives , to help thousands of creative entrepreneurs write sales pages that convert.
I was doing a lot of copywriting for others at the time. Plus, I was on retainer with a client at the time writing all their emails, sales pages, webinar scripts, squeeze pages, and other advertising not to mention writing all my own stuff selling a print newsletter (called The Crypto Marketing Newsletter), daily emails, etc.
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Hence, the set of KPIs that is applicable to content writing and copywriting is a subset of the KPIs for content marketing. Additional scripts and JavaScript coding is needed to accurately find time on page but the basic information on Google Analytics can give you a head start. The same is true for your landing page copy.
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