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For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. I can help Are you looking for customer-centric copy that converts? Image by stories on Freepik.com 2.
For example, I write long-formcontent for SaaS ecommerce brands , but one client might need a blog post to populate their email list while another might need a landing page for their latest lead magnet. I can help Are you looking for customer-centric copy that converts? Image by stories on Freepik.com 2.
Today, many AI-powered writing tools deploy GPT-3 to help users create ad copy, article titles, social media copy, blog posts, job descriptions, and more. Writer is an AI-powered writing platform that helps content teams scale quality content production by generating drafts, editing for consistency with style guides, and a LOT more.
Think of all the effort that goes into creating one piece of long-formcontent—whether it’s text, audio, or video. Forming a strategy , executing on topics, interviewing experts , making rounds of edits, promoting on social media, etc. Squeeze all the juice out of the content you know is performing well.
So, when writing for SaaS, you’re creating certain types of content for companies that offer these online software services. Much of the content is also technical, so many freelance and SaaS content writers are tech or eCommerce writers since these SaaS products integrate with them.
Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly 4 Summarize large volumes of text Claude can summarize text that you copy into the prompt box or upload in a file. Claude can generate long-formcontent and stay on topic, which is particularly useful for complex, nuanced subjects.
Long-form #blogs are heavy hitters in the #content world, says @JuliaEMcCoy. Many marketers mistakenly think long-formcontent is too daunting for readers. And, of course, when your readers engage , they likely spend more time with your content and on your site. How do you write sticky copy?
Image from: WG Content Recent content marketing data illustrates a growing demand for professional writing expertise in various forms of business content. Moreover, long-formcontent typically between 1,500 and 2,500 words consistently ranks higher on Google than shorter pieces.
” It’s in these moments that AI has incredible value. – Marcus Sheridan, vice president, Marcus Sheridan Use AI as a way to check that all long-format copy is consistently on brand voice and tone. But copy from AI is starting to look obvious and dull. It’s also a free and easy way to proofread.
Many writers will say the writing is subpar, but I found Jasper content to be better than average writing. Long-formcontent is nuanced, and an AI writing tool can’t mimic that, but I still use it for my niche sites. I also have used Wordtune’s Spices and am interested in using Copy.ai.
Some viewers love to sit and consume two hours of content at once. Others want minute-long highlight clips, and simply aren’t interested in long-formcontent. Plus, having long-formcontent that’s well produced arms you with plenty of future clips to use.
In its most basic sense, copywriting is the art and science of writing text (also known as copy) for the purpose of advertising or other forms of marketing. It’s important to note that while the terms ‘copywriting’ and ‘content writing’ are often used interchangeably, they’re not the same thing.
The answer has typically been super-long captions, stories, or creative posts that make up a series. Still, Instagram was never really the place for long-formcontent. Fast forward ten years and Instagram is finally getting into the long-formcontent game. Why You Should Use Instagram Guides.
AI copy generators are similar. Pros of AI Copywriting & Content Writing. That brings me to where to find AI copy and content. BUT before I spill the reviews, I want to give you the overarching pros and cons to AI copywriting tools & content generators. Pro: Speed-up Your Content Writing.
Any form of writing used in marketing is considered copy , from the text on a website page to a TikTok video script. Because AI is still relatively new, it can struggle with longer pieces like blog articles or involved web page copy. Likewise, you can ask AI to revise completed copy for touch-ups and minor improvements.
Good copy must walk a fine line between encouraging consumer action without sounding too pushy. No matter where your copy is, it must be punchy and catch someone’s attention. . Copy isn’t all about selling; sometimes, it’s getting readers to sign up for a newsletter, schedule a call, or download gated content.
Write concise copy for each screen. Do you need help writing copy for your app? You’ve already begun development, but now you realize you need help with the copy. Someone has to write content for each of the screens. The best apps have excellent content. The copy is engaging and intuitive. Promote the app.
From personal experience, and observation of other metrics from clients and colleagues, it is clear that short-form status updates are proving to get more comments and shares than LinkedIn long-form articles. Short status updates get more comments & shares than long-formcontent published on #LinkedIn.
I’ll give you my biggest tip: I repurpose my YouTube videos into smaller bits of content that I can use elsewhere (for me that means Instagram, Facebook, and Pinterest). Long-formcontent (aka your YouTube videos) exists to build that know, like, trust factor with your audience, and microcontent nourishes that relationship.
Make Sure Your Copy Sounds Human: Bissell. Human copy is personal and conversational, not necessarily casual, but approachable. Using a variety of content can enliven your message and entice a growing audience. Is short or longcontent better? In general, longer written content ranks better for SEO.
Copywriting vs Content Writing Both content and copy are vital to attaining your marketing goals when put to their proper use. Copywriting Copy is writing that persuades your audience to take action. In general, copy moves people down the sales funnel. Can AI Generate the Content and Copy You Need?
Keep the Content Detailed and Deep. We talk a lot about long-formcontent , but comprehensive content might be even more important. If you write longcontent, it will naturally have to be detailed. Longer content gets more links and usually has higher SERP rankings. Google Forms has the answer.
With AI copywriting tools, you can create engaging blog posts , compelling ad copy , and catchy social media content , often with more efficiency than a human copywriter might deliver. Why are these tools vital to your content marketing strategy? If you want to dive further into this AI tool, check our in-depth review.
Browsable content has an organization that allows users to quickly identify what they need without spending hours scanning your copy, making your content convenient for smartphone users. The best long-formcontent has a good mix of both text and images. Lets put that theory to the test here.
Those TV copywriters are focused on a long-term game. This is copy that’s about inspiring the buyer to take action as soon as they’re finished reading. It can be an important tool to improve conversion rates on landing pages, blogs, and other types of content. This is the keystone of writing direct response copy.
Can this topic go in-depth enough to become a stellar piece of long-formcontent? At the end of the day, evergreen content is valuable. So, if you can answer yes to both of those questions, it’s a great topic to pursue as part of your content strategy. Just don’t copy another creator directly.
Develop a Content Calendar 5. Identify Your Target Audience Knowing your target audience will help inform the type of content you create as part of your inbound marketing strategy. so you can tailor your content topics, formats, copy, visuals, and more directly to them. Body copy (text within a main article).
Use examples: Direct the AI based on past examples of successful content. For example, if you already have social copy that is on-brand and performs well, feed it to the AI so that it can learn from what works. Pro tip: While AI is very powerful, sometimes it can lose its way when asked to generate long-formcontent in one fell swoop.
The marketing budget or the money clients have available to pay for content or copy, will determine rates. Long-form Blog Posts or Ultimate Guides These types of posts aren’t fluffy 500-word ones written off the top of your head, but instead, detailed, well-researched posts over 2,000 words in length.
The Best Marketing AI Tool for General & Short-FormContent (Headlines, Emails, Social Posts): ChatGPT Plus Short-form marketing content – including social posts, emails, and even headlines – is vital to publish every single day. The tool to use to help you produce short-formcontent?
Quality Content That Gets Results Choose BKA Content for your content development needs and unlock expertly crafted, SEO-optimized content that captivates your audience and drives results. Verblio Verblio is a content development platform that helps you create high-quality content. Learn More 5.
But let’s be honest here – it is almost always a challenge as a writer to balance the need to include keywords strategically with the need to create engrossing copy. In what ways can you make your content search engine friendly while avoiding a stilted or unnatural-sounding conversation? What Is SEO Copywriting? The latter?
But if we write a well-crafted meta description, it can compel users to click, and that means using keyword-rich descriptions that people are actually searching for, so when Google does use your meta description, it's encouraging those clicks and acting as marketing copy for your website. Invest in long-formcontent.
AI tools also factor in readability, which is highly advantageous, especially for bloggers producing long-formcontent. That will tighten up your blogs, product descriptions , and landing pages – which will make it easier for readers to digest your content, boosting dwell time and conversion rates. . #2:
Weave in relatable experiences, sensory details , and emotional language to create captivating content. Brainstorm a personal story that connects to your product or service and use it as the foundation of your ad copy. This will help you develop the ability to weave captivating narratives into your copy.
With multi-select and bulk editing, copy and paste styles, extendable styles, and Divi quick editing, you won’t need to spend hours redesigning your site. With extensive product pages for long-formcontent, reviews, images, and related products, you have all the tools you need to draw in customers.
How can you provide content that helps them? Drupal SEO should focus on what your target is searching for and building great, long-formcontent around those topics. Incorporating relevant keywords into content and page copy allows you to draw your audience into your website and provide the information they need.
This in-depth digital pack will show you exactly how to construct a winning process that produces winning content , including workflows and swipe-able custom-build ClickUp Content Space templates (worth $1,800!) we’ve tested and refined, for managing your content calendar and team. Get your copy now. Get your copy.
Ethical Concerns : Plagiarism is a hot topic in the world of AI-generated content. While AI doesn’t “copy” in the traditional sense, it is trained on existing content. With pricing plans starting at $39/month, you can generate unlimited content. is an AI-powered tool that shines at creating marketing content.
The nature of each channel and the engagement preferences of its core community will play a major role in deciding whether your content is a good fit. Long-formcontent might play well on LinkedIn or Medium, while memes and captioned photos on these platforms would be inappropriate.
No proof, not conversation, just a copy/paste answer – that’s an ad. Garit Boothe from Business.org points out, “Quora is a content marketer’s dream. And it’s long-formcontent presence works just like blogging. On the other hand, this answer is really a bad ad. Follow the rules.
Work smarter with Grammarly The AI writing partner for anyone with work to do Get Grammarly Summarize large volumes of text Claude can summarize text that you copy into the prompt box or upload in a file. Claude can generate long-formcontent and stay on topic, which is particularly useful for complex, nuanced subjects.
Instead, it might be best reserved for specific use cases, like producing short copy. Meanwhile, tools like Content at Scale are ace at serving your long-formcontent needs. social media captions, short copy like CTAs or headlines). It has a built-in editor so you can tweak the output right in the tool.
Zero focus on long-formcontent. Neither of the top tools focuses on long-form. This matters, a LOT, because long-formcontent is the real authority builder. Why Content at Scale Is the Best AI Tool for Blogging. The content is human-like. Properly uses keywords in the blog copy.
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